Summary
Overview
Work History
Education
Skills
Certification
Timeline
Hi, I’m

Kimara Alcock

Creative Director / Senior Multimedia Designer
Durban

Summary

Skilled Creative Director adept at overseeing writers, designers and artists to accomplish challenging objectives. Excellent communicator, problem solver and detail-oriented manager proficient in business operations and customer needs.


Talented and results-oriented creative professional with experience leading teams, managing budgets and developing strategies to engage target audiences. Proven track record of developing successful and innovative advertising and marketing campaigns that improve brand visibility and increase revenue. Possesses excellent eye for detail and nuanced understanding of brand voice and messaging.

Overview

11
years of professional experience
15
years of post-secondary education
6
Certifications

Work History

AlcockStudios

Creative Director / Senior Graphic Designer
06.2012 - Current

Job overview

  • Negotiated contracts with vendors and suppliers to establish timely delivery of materials and achieve mutually beneficial agreements.
  • Developed high-impact creative trailers and promotional content for company campaigns from concept to completion.
  • Managed campaigns with specific focuses in order to meet customer needs and creative visions.
  • Collaborated with senior management to develop and implement marketing initiatives.
  • Developed strategic communication and marketing plans.
  • Spearheaded rebranding campaign to meet and exceed quarterly sales goals.
  • Formulated and monitored budgets to manage expenses and control costs.
  • Utilized industry-standard software to design layouts and create storyboards for visual presentations.
  • Presented creative concepts to clients and implemented continual feedback to achieve client satisfaction.
  • Monitored progress of projects, keeping on schedule and within budget.
  • Worked with creative teams to develop concept designs for campaigns that resonated with target audiences.
  • Oversaw implementation of editing, color correction and other post-production processes.
  • Fostered highly communicative, collaborative team culture on visual product projects.
  • Managed workloads of designers, illustrators and other team members to optimize productivity and timeliness of task completion.
  • Collaborated with marketing and advertising teams to maintain brand consistency across campaigns.

Amalfi Outsourcing

Senior Graphic Designer
12.2019 - 03.2021

Job overview

  • Developed creative design for print materials, brochures, banners, and signs.
  • Met with customers to present mockups and collect information for adjustments.
  • Completed final touches for projects such as images sizes and font selection.
  • Created digital image files for use in digital and traditional printing methods.
  • Completed in-depth product design tests using updated software tools.
  • Completed final touches for projects before rollout.
  • Employed design fundamentals when selecting typography, composition, layout, and color in design work.
  • Researched trends and projected industry changes to capitalize on emerging opportunities.
  • Created motion graphics and video content for websites and applications.
  • Developed graphics and visual content for social media campaigns.
  • Cultivated mobile-friendly designs for variety of platforms.
  • Created logos, illustrations and typography for various organizations.
  • Created 3D models and animation for video games and other interactive projects.
  • Used interactive design elements to create more engaging user experience.
  • Utilized Adobe Creative Suite and Microsoft Office Suite to develop creative designs.

Synergy

Senior Graphic Designer / Multimedia Designer
06.2018 - 12.2019

Job overview

  • Met with customers to present mockups and collect information for adjustments.
  • Developed creative design for print materials, brochures, banners, and signs.
  • Designed creative digital displays used in online advertising for local businesses.
  • Created digital image files for use in digital and traditional printing methods.
  • Completed in-depth product design tests using updated software tools.
  • Implemented design feedback from customers and internal stakeholders to improve project outcomes.
  • Researched trends and projected industry changes to capitalize on emerging opportunities.
  • Created 3D models and animation for video games and other interactive projects.

Varsity College

Independent Contract Lecturer
07.2017 - 12.2017

Job overview

  • Exercised leadership capabilities by successfully motivating and inspiring others.
  • Demonstrated creativity and resourcefulness through the development of innovative solutions.
  • Cultivated interpersonal skills by building positive relationships with others.
  • Strengthened communication skills through regular interactions with others.
  • Completed paperwork, recognizing discrepancies and promptly addressing for resolution.
  • Applied effective time management techniques to meet tight deadlines.
  • Used variety of learning modalities and support materials to facilitate learning process and accentuate presentations.
  • Evaluated and revised lesson plans and course content to achieve student-centered learning.

The North Coast Courier, Newspaper

Graphics Designer/ Multimedia Designer
01.2017 - 07.2017

Job overview

  • Monitored online presence of company's brand to engage with users and strengthen customer relationships.
  • Analyzed and reported social media and online marketing campaign results.
  • Developed marketing content such as blogs, promotional materials, and advertisements for social media.
  • Increased customer engagement through social media.
  • Created digital image files for use in digital and traditional printing methods.
  • Designed creative digital displays used in online advertising for local businesses.
  • Created broad range of work using various design techniques.
  • Managed design conceptualization, milestones, and customer feedback.
  • Built corporate brands by designing cohesive looks between elements.

UKZN

Tutorial Assistant
02.2016 - 11.2016

Job overview

  • Supported students with helpful study habits and exam strategies.
  • Motivated students towards learning and studying to build self-confidence and reduce fear of failure.
  • Collaborated with students to complete homework assignments, identify lagging skills, and correct weaknesses.
  • Provided homework assistance using specific curriculum and materials.

CFAD

Lecturing
01.2015 - 07.2015

Job overview

  • Documented attendance and completed assignments to maintain full class and student records.
  • Checked assignments, proctored tests and provided grades according to university standards.
  • Built and maintained professional relationships with students and faculty members.
  • Devised and implemented strategies for engaging students in class discussions.
  • Monitored student progress to identify weaknesses and provide recommendations for improvement.
  • Mentored and advised students to focus on academics and explore career paths and opportunities.
  • Assisted with development and implementation of new course materials to enhance learning experience.
  • Taught small groups of students focused on specific parts of coursework.

Education

Danville Park Girls’ High School

High School Diploma
01.2007 - 12.2011

University Overview

Subjects: Art, History, Physical Science, Mathematics Core

  • Member of Thembela
  • Member of Interact
  • Awarded Half Colours for Community Service

Vega School of Brand Leadership

Bachelor of Arts from Creative Branding and Communications, Multimedia Design
01.2012 - 12.2014

University Overview

University of KZN

Bachelor of Arts Honours from Digital Art
01.2016 - 12.2016

University Overview

  • Awarded Cum Laude

University of KZN

Master of Arts from Digital Art
01.2017 - Current

University Overview

  • Received Cum Laude Scholarship

Skills

Motion graphics

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Certification

Advanced SEO

Timeline

Senior Graphic Designer
Amalfi Outsourcing
12.2019 - 03.2021
Senior Graphic Designer / Multimedia Designer
Synergy
06.2018 - 12.2019
Independent Contract Lecturer
Varsity College
07.2017 - 12.2017
University of KZN
Master of Arts from Digital Art
01.2017 - Current
Graphics Designer/ Multimedia Designer
The North Coast Courier, Newspaper
01.2017 - 07.2017
Tutorial Assistant
UKZN
02.2016 - 11.2016
University of KZN
Bachelor of Arts Honours from Digital Art
01.2016 - 12.2016
Lecturing
CFAD
01.2015 - 07.2015
Creative Director / Senior Graphic Designer
AlcockStudios
06.2012 - Current
Vega School of Brand Leadership
Bachelor of Arts from Creative Branding and Communications, Multimedia Design
01.2012 - 12.2014
Danville Park Girls’ High School
High School Diploma
01.2007 - 12.2011
Kimara AlcockCreative Director / Senior Multimedia Designer