MARIE-LOUISE KENDECK
COPYWRITER
Johannesburg,GP
Summary
With 3+ years in copywriting, I specialise in crafting impactful, audience-focused content that drives results. Backed by a digital marketing and advertising background, I deliver creative, compelling copy designed to engage and perform.
Overview
9
9
years of professional experience
5
5
years of post-secondary education
3
3
Languages
Work History
Copywriter
One Thread Advertising
01.2023 - Current
- Creating well-crafted, clear and engaging content for various projects including print, social media, web and email marketing for B2B and B2C
- Interpret creative briefs to develop concepts for execution with assigned brands
- Editing and proofreading copy as needed
- Collaborating with graphic designers to create visually attractive pieces of content
- Optimising content with SEO tools
- Creating and translating copy in French
- Content creation and management
Copywriter
Moody and Smith Digital
01.2022 - 01.2023
- Creating and editing original copy that is accurate, well-researched, and meets client/company needs and deadlines (ads, headings, captions, newsletters, articles and more)
- Conducting research to formulate new ideas and strategies
- Editing and proofreading content with attention to detail
- Creating Social Media content for Facebook, Instagram, X and Youtube
- Optimising content with SEO tools
Language Teacher
Easy English International School
01.2017 - 01.2019
- Preparing, planning and delivering lessons
- Helping students improve their listening, speaking, reading and writing skills
- Assessing students' work and providing feedback
Marketing Assistant
Legend Hospitality Group
01.2016 - 01.2017
- Database administration
- Creating Social Media Content
- Translating documents in French and Spanish
Education
BA - Creative Writing and Languages
UNISA
01.2015 - 01.2019
Diploma - Journalism
Varsity College
01.2011 - 01.2012
Skills
SEO Specialist
Timeline
Copywriter
One Thread Advertising
01.2023 - Current
Copywriter
Moody and Smith Digital
01.2022 - 01.2023
Language Teacher
Easy English International School
01.2017 - 01.2019
Marketing Assistant
Legend Hospitality Group
01.2016 - 01.2017
BA - Creative Writing and Languages
UNISA
01.2015 - 01.2019
Diploma - Journalism
Varsity College
01.2011 - 01.2012
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