R (statistical modeling, data analysis)
Anesu Ruswa
Research And Analytics Director
Johannesburg
Summary
Dynamic thought leader with a proven track record of leveraging cutting-edge research to shape business strategies and market solutions. Results-driven professional skilled in developing and executing impactful business strategies, optimizing processes, and enhancing team performance. Recognized for adaptability and effective collaboration, consistently delivering measurable outcomes in fast-paced environments. Strong communication and problem-solving skills support a commitment to fostering a productive and positive team culture.
Overview
14
14
years of professional experience
Work History
Service Level Director: Market Strategy and Understanding
Ipsos South Africa
10.2024 - Current
- Lead and manage service delivery across Ipsos’ research projects, ensuring optimal client satisfaction and performance.
- Develop and monitor KPIs for service level agreements (SLAs), ensuring adherence to quality standards and timelines.
- Collaborate with senior leadership to align service delivery with strategic goals and business objectives.
- Maintain strong client relationships, acting as the primary contact for service-related issues and performance insights.
- Drive continuous improvement initiatives to optimize processes and enhance overall service quality and efficiency.
- Industries: Market Research - Consumer Insights - Data Analytics
- Skills: Client Management - Service Delivery Optimization - Stakeholder Engagement
Technology Research Lead
Entersekt
09.2023 - 05.2024
- Research industry trends, products, benchmarks, and regulations with the CTO.
- Provide market intelligence: market sizing, competitor analysis, and Total Addressable Market.
- Analyze fraud and risk data using R and Stata; handle data collection, analysis, and reporting.
- Create executive reports, manage client relationships, and liaise with research vendors.
- Support strategy with research insights, identify R&D topics, and handle business intelligence inquiries.
- Industries Researched: Financial Service - Technology - FinTech
- Skills: Fraud analytics - Financial modelling - Stakeholder management
- Role: Lead out all product and industry research for the organization
Research Lead- Africa
Accenture
02.2021 - 08.2023
- Design and execute research projects in Africa.
- Manage research needs with local consulting teams.
- Implement innovative research methods for regional work.
- Conceptualise, draft, publish and market thought leadership.
- Act as a research ambassador and point of contact.
- Industries Researched: Financial Services- Technology- Mining -Management Consulting
- Skills: Thought leadership, Client liaison, Data analytics, R programming, Team Leadership
- Role: Combining innovative research methods and industry expertise to transform trends into practical client solutions
Project Director
Plus 94 Research
10.2020 - 01.2021
- Design and implement research instruments.
- Monitor project execution, including fieldwork, data processing, and cleaning.
- Compile logistical and project reports.
- Present reports and thought leadership to clients, media, and executives.
- Supervise Senior Project Managers, Project Managers, and Field Staff.
- Industries Researched: Financial Services - Transport & Infrastructure - Tourism
- Skills: Client interfacing, Team leadership, Project management, Market research
- Role: Overseeing research projects from inception to completion.
Senior Project Manager
Plus94 Research
10.2019 - 09.2020
- Prepare and present research proposals.
- Manage the administrative process of a project.
- Design and implement research instruments.
- Monitor and manage data processing, logistical and final reporting.
- Client retention and business development.
- Industries Researched: Financial Services - Transport & Infrastructure - Tourism
- Skills: Data analysis, R Programming, Presentations
- Role: Overseeing research projects from inception to completion.
Post-Doctoral Research Fellow
Higher Education and Human Development Research-University of the Free State
01.2019 - 09.2019
- Awarded a prestigious post-doctoral fellowship to publish on student poverty. My work particularly focuses on designing a multidimensional student poverty index
- Industries Researched: Development Economics
- Skills: Mixed methods research, Grant application, academic writing
- Role: Awarded a prestigious post-doctoral fellowship to publish on student poverty. My work particularly focuses on designing a multidimensional student poverty index
Lecturer
Central University of Technology- Engineering Mathematics
07.2015 - 09.2019
- Preparing and delivering Engineering Mathematics lectures. Grading tests and exams Working in research teams to publish
- Industries Researched: Academia, Engineering
- Skills: Public speaking, Research, Mentorship
- Role: Part-time Lecturer
Lead statistics and research consultant
Boolean Metric
01.2013 - 09.2019
- Data collection, cleaning and storage
- Designing and presenting research methods workshops
- Training in statistical software
- Training survey design and management
- Designing, monitoring and reporting on research projects
- Industries Researched: Academia - Agriculture - Pharmaceutical
- Skills: Consulting - Statistical software (R, SPSS, Stata, SAS) - Client Interfacing
- Role: Statistics point of contact
Junior Lecturer
University of the Free State- Department of Actuarial Science
01.2012 - 06.2015
- Preparing and delivering Mathematical Statistics and Actuarial Science lectures. Grading tests and exams Preparing and presenting conference papers
- Industries Researched: Academia, Engineering
- Skills: Public speaking, Research, Mentorship
- Role: Part-time Lecturer
Education
PhD -
University of the Free State
12.2018
Post-Graduate Diploma - Management Practice
Henley Business School
08.2023
Certificate - Applied Business Analytics
MIT Sloan Executive Education
03.2021
M.Sc - Mathematical Statistics
University of the Free State
12.2014
BSc (Hons.) - Mathematical Statistics
University of the Free State
12.2012
BSc - Actuarial Science
University of the Free State
12.2010
Skills
- Skills
- Proficient in data analytics
- Client relationship management
- Proficient in qualitative and quantitative analysis
- Strong verbal and written communication
- Team management
- Corporate strategy development
- 7 Project Management
- Strategic business oversight
- Creative storytelling techniques
Websites
Affiliations
- 1. Actuarial Society of South Africa (ASSA)
- 2. The Association of South African Black Actuarial Professionals (ASABA)
- 3. Oxford Poverty and Human Development Initiative Alumni (OPHI)
Software
Stata
SPSS
Python
SAS
PostgreSQL
Excel
NVivo / ATLASti
Timeline
Service Level Director: Market Strategy and Understanding
Ipsos South Africa
10.2024 - Current
Technology Research Lead
Entersekt
09.2023 - 05.2024
Research Lead- Africa
Accenture
02.2021 - 08.2023
Project Director
Plus 94 Research
10.2020 - 01.2021
Senior Project Manager
Plus94 Research
10.2019 - 09.2020
Post-Doctoral Research Fellow
Higher Education and Human Development Research-University of the Free State
01.2019 - 09.2019
Lecturer
Central University of Technology- Engineering Mathematics
07.2015 - 09.2019
Lead statistics and research consultant
Boolean Metric
01.2013 - 09.2019
Junior Lecturer
University of the Free State- Department of Actuarial Science
01.2012 - 06.2015
Post-Graduate Diploma - Management Practice
Henley Business School
Certificate - Applied Business Analytics
MIT Sloan Executive Education
M.Sc - Mathematical Statistics
University of the Free State
BSc (Hons.) - Mathematical Statistics
University of the Free State
BSc - Actuarial Science
University of the Free State
PhD -
University of the Free State
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