

Senior Sales and Customer Experience leader with 20 years of experience across insurance, financial services, education and customer-facing operations. More than 15 years of senior leadership experience across sales, customer service and contact centre environments, with responsibility for people, performance, service delivery and operational results.
Experienced in leading sales and customer service teams, developing Team Leaders, managing KPIs and SLAs, improving sales performance, customer retention and service levels, and using operational data to identify performance opportunities. Strong background in coaching, performance management, customer journey improvement, process optimisation and stakeholder management.
Combines commercial sales leadership with a strong customer-first approach, with practical experience using technology, automation and AI to improve productivity, customer response times and operational efficiency. Proven ability to lead teams, manage change and improve performance in target-driven, high-pressure environments.
Targeting senior leadership opportunities in Sales, Customer Experience, Customer Operations, Contact Centre Management, Customer Retention and Sales Operations.
Oversee all Department of Education and TVET order workflows, from initial verification through to final delivery.
Establish and maintain strong, collaborative relationships with key customers and Department of Education (DoE) stakeholders through consistent engagement and communication.
Provide pricing updates to the various Departments of Education as required, with support from the finance team.
Allocate responsibilities equitably and ensure adequate staffing levels to deliver a consistently high standard of customer service.
Ensure the team maintains an up-to-date and comprehensive understanding of products, systems, technologies, and related services by providing targeted training, mentoring, and coaching interventions.
Drive the overarching customer service strategy, with a strong focus on business growth through enhanced customer experience, cost optimisation, and continuous staff development.
Sales Leader / Senior Sales Manager
Progressed through multiple divisional leadership assignments, providing strategic leadership in areas requiring operational turnaround, team development, performance improvement, and achievement of challenging sales targets. Successfully led and mentored sales teams, implemented upskilling initiatives, and drove sustainable revenue growth across diverse markets.
Recognised for strong leadership capabilities and the ability to stabilise underperforming regions, build high-performing teams, and deliver results in complex business environments.
Promoted to Senior Sales Manager, with responsibility for overseeing multiple sales teams and managing several Team Leaders. Led sales strategy execution, performance management, coaching and development, stakeholder engagement, and target achievement across a broader portfolio of regions and customer segments.
Customer management
Stakeholder engagement
Retention strategies
Sales operations
KPI oversight
Data reporting
Change strategy
Performance coaching
Contact center management
Business development