Summary
Overview
Work History
Education
Skills
References
Timeline
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Zamantungwa Khumalo

Digital Marketing Specialist
Glenwood,KZN

Summary

Successful Digital Marketing Specialist skilled at planning, executing and optimizing online marketing strategies. Promotes products successfully through multiple digital strategies. Achieves consistent successes with excellent planning skills and proactive campaign tracking.

I am currently the Digital Marketing Specialist at SA's no 1 radio station, Ukhozi FM, a position that I have had for the past 3 years.

I am proud to say that I have grown the station's social media platform with engaging and interactive content. When I joined the station, on Facebook it had just over 600k followers, currently it has over 1.5 million followers.

The station had just joined TikTok and only had approximately 700 followers. The page currently has 530K followers and over 5.2 million likes.

I am passionate about my job and I aim to always deliver excellent results.

Overview

8
8
years of professional experience
3
3
Languages

Work History

Digital Marketing Specialist

Ukhozi FM
1 2022 - Current
  • Creating and managing all Ukhozi FM's social media platforms and digital campaigns
  • Creating and managing clients digital campaigns
  • Copyrighting (English and IsiZulu
  • Increased brand awareness with ambassador partnerships and targeted email campaigns.
  • Digital research and marketing content using knowledge in analyzing SEO & Google ads
  • Mentored and trained teams in KPI analysis and performance evaluation using Google AdWords and Google Analytics.
  • Monitored digital marketing analytics, identifying trends and making data-driven adjustments to improve performance.
  • Collaborated with designers, copywriters and developers, creating effective search marketing campaigns.
  • Created and deployed social media content, engaged with target audiences and boosted reach with strategic ad placements.
  • Boosted website traffic with targeted SEO tactics, keyword research, and content optimization.
  • Devised effective link-building campaigns to increase website authority and visibility.

Vuma FM Digital Coordinator

Vuma FM
01.2020 - 01.2021
  • Manage all Vuma FM's all social media platforms.
  • Create and manage clients digital campaigns

  • Create and manage digital campaigns for Vuma FM.
  • Creating graphics and content.
  • Copyrighting
  • Digital research and competitive Analysis
  • SEO and Paid Media

Exhibition Coordinator

The Music Imbizo
01.2016 - 01.2021
  • Coordinating and managing exhibitions.
  • Managing workshops & side discussions.
  • Implemented innovative exhibit designs to maximize space usage and improve overall aesthetics.
  • Managed successful marketing campaigns for exhibition promotions, resulting in higher attendance rates.
  • Recruited and trained a team of dedicated volunteers who provided support throughout the entire exhibition process.
  • Assisted in securing corporate sponsorships that contributed valuable financial support to the organization.
  • Enhanced visitor experience by coordinating interactive and engaging exhibitions.

Education

Media Studies in Marketing And Radio

Boston Media House
11.2018

Digital Marketing Course

Udemy - Online

Skills

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References

  • Ukhozi FM, Marketing Manger, Mr LP Mthabela, 031 362 5153
  • Vuma FM, Marketing Manager, Ms L Mtshali, 031 833 3000
  • The Music Imbizo, Project Manager, Mr S Mbhele, 031 003 2938

Timeline

Vuma FM Digital Coordinator

Vuma FM
01.2020 - 01.2021

Exhibition Coordinator

The Music Imbizo
01.2016 - 01.2021

Digital Marketing Specialist

Ukhozi FM
1 2022 - Current

Media Studies in Marketing And Radio

Boston Media House

Digital Marketing Course

Udemy - Online

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Zamantungwa KhumaloDigital Marketing Specialist