Yaseen De Sai
Marketing Director/ Business Administrator
Cape Town
Summary
With a rich background spanning marketing, sales, business, finances, and the media space, I bring a comprehensive blend of skills and experience to the table. My expertise includes strategic planning, market research, financial acumen, and advanced sales management. Adapt at leveraging digital marketing strategies to drive engagement and conversions, my brand management skills ensure consistency and impact across all channels. My analytical abilities allow me to derive actionable insights from complex datasets, guiding data-driven decision-making. A creative and innovative thinker, I excel in communication, negotiation, and project management sales, leading cross-functional teams towards shared goals. adaptability and problem-solving skills equip me to navigate the dynamic challenges of these industries, making me a valuable asset in any role that demands strategic oversight and operational excellence.
Overview
6
6
years of professional experience
Work History
Marketing Director
Giiftd Media
09.2023 - Current
- Develop and implement comprehensive marketing strategies to create awareness of the company’s business activities and products.
- Supervise the marketing team and provide guidance and feedback to other marketing professionals.
- Produce ideas for promotional events or activities and organize them efficiently.
- Plan and execute campaigns for corporate promotion, launching of new product lines, etc.
- Monitor progress and submit performance reports.
- Conduct market research to keep abreast of trends and competitor’s marketing movements.
- Control budgets and allocate resources amongst projects.
- Become the organization’s agent towards external parties such as media, stakeholders, and potential clients and build strategic partnerships.
Business Consultant /Sales Coordinator
SelfbuiltSystems
09.2023 - Current
- Coordinate and manage the schedule, appointments, and communications of the sales team.
- Assist in the preparation and organization of promotional material and sales proposals.
- Handle client inquiries, providing timely and accurate responses to foster positive relationships.
- Manage and update sales and customer records using CRM software.
- Support the sales team in achieving their targets by generating leads and scheduling sales meetings.
- Prepare regular reports on sales metrics, including leads generated, conversion rates, and sales figures.
- Assist in organizing sales events, conferences, and workshops.
- Coordinate travel arrangements and accommodations for the sales team as needed.
- Liaise with other departments to ensure sales and marketing strategies are aligned with overall business goals.
- Monitor , ensuring the sales team has the necessary materials to function effectively
Business Administration Manager/Finance Manager
Finance Debt Solutions
07.2022 - 08.2023
- Develop and implement financial strategies aligned with the company's goals.
- Manage and oversee the entire finance department, including accounts receivable, accounts payable, and payroll.
- Prepare and review financial documents, reports, and statements.
- Offer insights and financial advice to help the senior management make informed business decisions.
- Forecast future financial trends and analyze the market for business opportunities and risks.
- Ensure compliance with statutory law and financial regulations.
- Develop budgets, financial plans, and forecasts in collaboration with various departments.
- Monitor cash flow, accounts, and other financial transactions.
- Supervise the finance department to ensure smooth day-to-day operations.
- Identify areas for cost reduction and operational improvements.
- Liaise with auditors to ensure appropriate monitoring of company finances is maintained.
Event Operations Supervisor
Ballenisles Country Club
01.2018 - 05.2022
- Lead the planning, organization, and execution of events from concept to completion.
- Coordinate with clients to understand their needs, expectations, and objectives for each event.
- Develop and manage detailed project plans, including timelines, budgets, and resource allocation.
- Supervise and coordinate the activities of event staff, vendors, and contractors.
- Ensure all events are delivered on time, within scope, and within budget.
- Manage and mitigate risks, solving any issues that arise with a solutions-oriented approach.
- Conduct site inspections and select venues, ensuring they meet all event requirements.
- Negotiate contracts with vendors and service providers to achieve the best terms and pricing.
- Monitor event activities to ensure compliance with applicable regulations and laws, satisfaction of participants, and resolution of any problems that arise.
- Evaluate event success and prepare detailed reports on outcomes versus objectives.
Education
High School Diploma -
University of Cape Town
04.2001 -
No Degree - Business Administration And Management
University of Cape Town
Cape Town 04.2001 -
Timeline
Marketing Director
Giiftd Media
09.2023 - Current
Business Consultant /Sales Coordinator
SelfbuiltSystems
09.2023 - Current
Business Administration Manager/Finance Manager
Finance Debt Solutions
07.2022 - 08.2023
Event Operations Supervisor
Ballenisles Country Club
01.2018 - 05.2022
High School Diploma -
University of Cape Town
04.2001 -
No Degree - Business Administration And Management
University of Cape Town
04.2001 -
Similar Profiles
Suzie SegalSuzie Segal
EXECUTIVE PRODUCER at Media Companies Include: Pilgrim Media Group, Lionsgate Films, Mike Mathis Productions, Style Network, E! Network, IMG Media, Harpo Productions, Shed MediaEXECUTIVE PRODUCER at Media Companies Include: Pilgrim Media Group, Lionsgate Films, Mike Mathis Productions, Style Network, E! Network, IMG Media, Harpo Productions, Shed Media
Grace BlakeGrace Blake
MTPE Project Coordinator & Editor at Digital Press Media (Books Digital Media)MTPE Project Coordinator & Editor at Digital Press Media (Books Digital Media)
SCOTT MILNERSCOTT MILNER
Operations & Logistics Manager at Bauer Media Group/a360Media/McClatchy MediaOperations & Logistics Manager at Bauer Media Group/a360Media/McClatchy Media
Wiedaad SamaaiWiedaad Samaai
Product Consultant at SamsungProduct Consultant at Samsung
Masonwabe SokoyiMasonwabe Sokoyi
Coordinator Financial Sector Coalition Campaign at NACoordinator Financial Sector Coalition Campaign at NA