Wendell Ernest

BEMAX INTERNATIONAL (10 YEARS SERVICE)

• Ensured monthly, quarterly and yearly sales targets were met.
• Ensured new products launches were executed on times and monitored launch phases.
• Monitored store SOH's and executed jobs timeously in order to maintain store cover.
• Ressponsible for custommer relations and conflict resolution.
• Conducted in-store and staff product training on specific brands.
• KAM for one of our major vebdors, namely GSG international, ensuring optimal DC and store cover was maintained as well as achieving monthly sales targets.
• KAM for three of our major brands namely Elegant Touch, Eylure and Naillusion.
• Contributed to key decisions regarding business strategy and outlook, including sales forecasts.
• Monitored and managed our merchandising service provider on a national scale ensuring all our sales and merchandising objectives were met.
• Help develop the business sales and marketing strategy.
• Resposible for weekly and monthly sales summaries and reports to senior management and our vendors.
• Scheduled and reviewed monthly audits.

DIS-CHEM (HEAD OFFICE )

• Continued to manage our sales and merchandising company ensuring all merchandising and sales related objectives were met on.
• Scheduling and reveing monthly audits.
• Taking instruction from the planning and retail lead and reporting back.
• Maintaining HO to store relationships for Import and PL brands.
• Monitoring imports sales and store SOH and reporting back to the PL team.
• Directed the launch of new products into the national market, overseeing marketing and sales integration.
• Identified and pursued new business opportunities in untapped markets, expanding company reach and influence.
• Facilitated regular team meetings to discuss targets, strategies, and address any issues impacting sales performance..
• Executed business and sales plan strategy..
• Coordinated with marketing department to ensure successful launch campiagns
• Implemented sales training programmes to elevate team capabilities and drive consistent sales growth.
• Led sales team towards achieving quarterly targets through strategic planning and effective resource allocation.
• Managed sales pipeline efficiently, ensuring consistent flow of business and meeting of sales objectives.
• Monitored sales performance metrics, identifying areas for improvement and suggesting corrective actions.
• Fostered relationships with key clients to secure long-term business and increase revenue streams.
• Coordinated with marketing department to align sales strategies with promotional campaigns.
• Monitored competitors through business tools.
• Monitored competitor activity, adapting strategies to maintain competitive advantage and market leadership.
• Facilitated product knowledge sessions for sales staff to improve client engagement and conversions.
• Facilitated regular sales meetings to present new products to service providers.
• Monitored and assessed competitor activity to improve competitive advantage.
• Executed successful marketing events, open houses and display shows for products.
• Implemented performance metrics to evaluate and improve sales team productivity and effectiveness.
• Fostered relationships with key clients, securing long-term contracts and boosting revenue growth.
• Conducted comprehensive training sessions for sales staff, enhancing their product knowledge and sales techniques.
• Collaborated with product development team to align offerings with customer demands and market opportunities.
• Oversaw after-sales support services, ensuring high levels of customer satisfaction and repeat business.
• Executed sales target programmes to drive staff sales and motivation.
• Analysed competitor activities to inform strategic decisions and adapt sales tactics.
• Organised trade shows and exhibitions, showcasing products and services to potential clients and industry professionals.
• Collaborated with product development teams,(vendors),to relay customer feedback and influence future offerings.
• Selected, trained, and managed merchandising staff to meet ambitious targets.
• Liaised with customer service teams to ensure post-sale satisfaction and address any issues promptly.

• Cultivated strong client relationships to enhance customer loyalty and retention