Waseem Omar

• Working with Feedem, AFSA, OTIS and Bidfest and Bidfood in particular. Worked on projects for the end-to-end development of digital learning solutions for health and education sectors, with a strong focus on accessibility, behavioural impact, and user engagement.
• Developed and implemented Learning Management Systems (LMS) for various companies using Moodle and other software tailored to diverse learner needs and organisational contexts.
• Developed interactive course content using predominately Adobe Captivate and Ionic Creator, among other digital learning software - integrating instructional design principles to enhance learning outcomes for adult and youth users.
• Produced educational animations with VideoScribe to support health and safety literacy for companies such as Feedem, Foodlovers Market, Bidfest, OTIS and public health campaigns for the Allergy Foundation of South Africa (AFSA).
• I also collaborated with the AFSA and Prof Michael Levin, working with the allergy foundation to design and develop a mobile health education app using Ionic Creator, enabling users to access allergy management resources, risk assessments, and interactive digital self-help tools easily.
• Gained valuable insight into digital health communication, user behaviour, and the psychosocial implications of e-health interventions—perspectives that inform my approach to counselling, writing, research, and analysis.
• I further developed skills in interdisciplinary teamwork throughout my career. We endeavour to cater for the client’s individual “look and feel” an the translation of complex information into accessible learning formats, some of which align with a person-centered approach.

MENTAL HEALTH CARE & COUNSELLING EXPERIENCE

COMMUNITY ENGAGEMENT

South African Depression and Anxiety Group (SADAG) | Volunteer SADAG Counsellor | 2025–Present

• I provide crisis support and psychoeducation on a national helpline at SADAG Cape Town office at least once a week.
• Address issues such as depression, anxiety, active suicides, suicidal ideation, substance use, and domestic violence in addition to .
• Participate in regular supervision, peer debriefing sessions. I was recently involved in a presenting our offering to new UCT employees representing our Cape Town office.

Baphumelele Children’s Home – Organic Farm Project | Volunteer | 2023-2024

• Supported psychosocial and nutritional initiatives for children in care.

Drift Sands Mosque, Khayelitsha| Community Outreach Volunteer | 2006- Present

• Participated in grassroots mental health and welfare support efforts in underserved communities.

LifeLine Western Cape| Personal Growth and Development (PG01) & Counselling Skills 1 (CS01) Trainee | 2023–2025

• Undertook formal training in foundational counselling techniques.
• Focus areas include trauma-informed care and practice sessions with experienced facilitators.
• Made it through selection to become a Lifeline counsellor on probation, although opted to dedicate that time elsewhere.