Summary
Overview
Work History
Education
Skills
Timeline
Generic

Waseefa Hutton

Brand Manager
Cape Town

Summary

Proactive and goal oriented professional with excellent time management and problem solving skills. Known for reliability and adaptability, with swift capacity to learn and apply new skills. Committed to leveraging these qualities to drive team success and contribute to organizational growth.

Overview

28
28
years of professional experience
1994
1994
years of post-secondary education

Work History

Brand Manager

Al - Afiyah Wealth Managment
06.2023 - Current
  • Meeting deadlines and compiling with company standards.
  • Developed and executed branding campaigns to educate target audiences on product features, benefits and values.
  • Enhanced brand recognition by developing and executing targeted marketing campaigns.
  • Office budgets
  • Marker research and analysis
  • Strategic planning
  • Internal co-ordination
  • Budget management.
  • HR Function - Office employment paperwork.
  • Basic IT
  • Reporting office progress to senior management.
  • Strong written and verbal communication skills, accept instructions, handle vendor contracts among other tasks.
  • Attention to detail ensuring that all tasks are completed thoroughly and correctly.
  • Travel arrangements
  • Managing petty cash
  • Managing all events from start to finish
  • Campaign Management
  • Brand strategy development
  • Brand Communication
  • Brand Growth

Real Estate Agent • Registered With the PPRA

Startprop
06.2023 - 09.2024
  • Negotiated, facilitated, and managed real estate transactions.
  • Communicated with clients to understand property needs and preferences.
  • Managed contracts, negotiations, and all aspects of sales to finalize purchases and exceed customer expectations.
  • Advised clients on market conditions and property value for informed decision-making.
  • · Liaising with clients to market properties so that they achieve their maximum price.
  • · Handling enquiries about properties from potential buyers.
  • Property Evaluation.
  • Surveying properties (if qualified).
  • Producing online listings, brochures, videos and other promotional information.
  • Stage the property to make it appealing to the market
  • Photograph the property, inside and out
  • Supervise and showings on open house events.
  • Travelling to properties and conducting viewings.
  • Negotiating the sale and letting of properties.
  • Carrying out administration to ensure that sales and lettings are completed legally.

Self employed

Hse of Hutton
01.2020 - 06.2023
  • Company Overview: CMT Design Studio
  • Fashion design and manufacturing
  • Fashion coaching
  • Sketching of all designs
  • Fabric sourcing
  • Ensuring that the correct fabric is sourced
  • Managing all staff
  • Diary scheduling
  • Client meetings
  • Invoicing and quotes
  • Client contracts
  • Day to day admin
  • Marketing/Finding new business
  • In-store marketing and events
  • Recruiting staff
  • Managing the manufacturing process of the apparel in studio for all local designers.
  • Meeting production deadlines.
  • Design Tech packs
  • CMT Design Studio
  • Self-motivated, with a strong sense of personal responsibility.
  • Excellent communication skills, both verbal and written.
  • Proven ability to learn quickly and adapt to new situations.
  • Skilled at working independently and collaboratively in a team environment.
  • Worked well in a team setting, providing support and guidance.

Designer, Boutique Owner and Buyer

Hse of Bespoke Emporium
04.2016 - 12.2020
  • Liaising with existing suppliers and negotiating contracts with new suppliers.
  • Sourcing and building relations with new suppliers, clothing, accessories. Shoes and handbags.
  • Sourcing and selecting of new products through catalogues and by attending events
  • Monitoring market changes, competitor prices and products
  • Analysing past sales patterns to anticipate trends in consumer buying pattern
  • Recommending clearance sales and varying delivery schedules to help control stock levels
  • Visual merchandisers in planning store layouts
  • Observing fashion trends to predict designs for consumers
  • Created sustainable ethical fashion
  • Choosing a theme for designs and collections, sketches of all designs, working closely with pattern markers
  • Participating in fashion shows (SAFW) with Lucilla Booysen as well as trade shows and pop ups
  • Selecting fabrics, colours, designs, and more for pieces
  • Instructing manufacturers or teams of designers on how to make the piece
  • Managing the production of pieces
  • Creating prototypes
  • Managing of staff members
  • Working closely with PR companies to promote new consumer markets for designs.
  • Day to day admin responsibilities.
  • Streamlined design processes, resulting in increased efficiency and faster project completion times.
  • Designed eye-catching promotional materials, driving increased event attendance and participation rates.

Self Employed

Hse of Bespoke by WH
05.2009 - 04.2015
  • Company Overview: Fashion designer
  • Observing fashion trends to predict designs for consumers
  • Created sustainable ethical fashion
  • Choosing a theme for designs and collections, sketches of all designs, working closely with pattern markers
  • Participating in fashion shows
  • Styling and make-up
  • Selecting fabrics, colours, designs, and more for pieces
  • Instructing manufacturers or teams of designers on how to Construct the garments.
  • Managing the production of pieces
  • Creating prototypes
  • Supplying eight retail stores with designs
  • Managing of staff members
  • Working closely with PR companies to promote new consumer markets for designs.
  • Day to day admin responsibilities.
  • Fashion designer
  • Passionate about learning and committed to continual improvement.
  • Managed time efficiently in order to complete all tasks within deadlines.
  • Worked effectively in fast-paced environments.
  • Worked flexible hours across night, weekend, and holiday shifts.
  • Self-motivated, with a strong sense of personal responsibility.
  • Excellent communication skills, both verbal and written.

Account Manager of preferred Suppliers

Financial Mail Essentials
01.2008 - 04.2009
  • Sales
  • Selling advert & advertorial space
  • Scheduling of all appointments
  • Selling on ten different publications
  • Meeting monthly deadlines
  • Working on monthly targets
  • Research in terms of advertising
  • Daily call reports
  • Weekly call reports
  • Reporting directly to the director
  • Generating strictly on new business
  • Sourcing leads
  • Providing internal & external clients with exceptional service information and feedback
  • Increased client satisfaction by building strong relationships and addressing their needs promptly.
  • Successfully resolved escalated issues, preventing potential loss of valuable clients while maintaining positive relationships with all parties involved.

Brand/Account Manager/Sales executive

Vendome Distributors
03.2005 - 12.2007
  • Calling on Clients
  • Selling
  • Stock selections/Grading of shops
  • Training of sales staff and VDSA staff
  • Feeding of new information
  • Finding new distribution
  • Market information
  • Calling procedure
  • Calling Checklist
  • After Sales Service
  • PR and Marketing on Lancel
  • Telesales
  • Window Displays
  • Proposals to all Clients
  • All related administration on all brands
  • Assisting the commercial manager
  • Sales reporting internal and to all the principals
  • Sales Incentives with dealers
  • Contracts with dealers
  • Budgets/ business plans on all brands
  • Monthly travelling to the Cape town and Durban
  • Travelling to Geneva, Paris and London on product training
  • Maintained high client retention rate by providing exceptional customer service and anticipating client needs.
  • Collaborated with sales team to identify potential upsell opportunities and expand client base.
  • Provided comprehensive reporting on account performance, enabling clients to make data-driven decisions about future investments.
  • Conducted regular account reviews to identify areas for improvement and ensure continued success.

Production Co-ordinator

SAHO Magazine (Top-Huis Magazine, Wedding Collection)
01.2004 - 02.2005
  • Working on three publications
  • Internal and external client liaising
  • Client calls
  • Dealing with the various agencies
  • Responsible on material
  • Responsible on lay-out and Art work
  • Accounts Function
  • Dealing with the repro - house
  • Scanning and editing of Photo's
  • Sending off sponsored fact sheets to client's
  • Office administration
  • Working at various exhibitions and setting up of the exhibitions
  • Magazine Moch-UP
  • Going on the various shoots
  • Travelling
  • Meeting Monthly Deadlines
  • Coordinated with production team to support productivity targets and deadline management.
  • Supported continuous improvement initiatives by identifying areas for process optimization.

Production Co-ordinator/Fashion Stylist

Steel Productions/ Still Photography
01.1998 - 12.2003
  • Booking of models
  • Arranging of props for fashion shoots on set
  • Scouting of models
  • Bookings of Make-up artists & fashion stylists
  • Z card Requests
  • Working on set as a stylist
  • Arranging of permits for various locations
  • Travelling arrangements
  • Arranging of various castings
  • Filing
  • Typing
  • Accounts
  • Catering Arrangements

Education

Grade 12 -

Mc Auley House Convent

Fashion design - undefined

Gordan Flack Davidson Academy of Design

Professional Make-up Course - undefined

The Makeup Studio

Skills

  • Client Relations
  • Working independently and with a team
  • Process mapping
  • Proactive
  • Networking
  • Coaching
  • Advertising expertise
  • Staff coaching
  • Event planning
  • Self motivation
  • Adaptability
  • Organizational skills
  • Decision making
  • Problem-solving
  • Time management
  • Interpersonal skills

Timeline

Real Estate Agent • Registered With the PPRA

Startprop
06.2023 - 09.2024

Brand Manager

Al - Afiyah Wealth Managment
06.2023 - Current

Self employed

Hse of Hutton
01.2020 - 06.2023

Designer, Boutique Owner and Buyer

Hse of Bespoke Emporium
04.2016 - 12.2020

Self Employed

Hse of Bespoke by WH
05.2009 - 04.2015

Account Manager of preferred Suppliers

Financial Mail Essentials
01.2008 - 04.2009

Brand/Account Manager/Sales executive

Vendome Distributors
03.2005 - 12.2007

Production Co-ordinator

SAHO Magazine (Top-Huis Magazine, Wedding Collection)
01.2004 - 02.2005

Production Co-ordinator/Fashion Stylist

Steel Productions/ Still Photography
01.1998 - 12.2003

Fashion design - undefined

Gordan Flack Davidson Academy of Design

Professional Make-up Course - undefined

The Makeup Studio

Grade 12 -

Mc Auley House Convent

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Waseefa HuttonBrand Manager