Wanter Masilela
Mbombela
Summary
Results-driven Regional Sales Manager with a strong history of driving sales growth and managing key accounts. Expertise in developing sales strategies, enhancing profitability, and building client relationships. Experienced in leading teams through strategic planning and training. Focused on leveraging skills in a senior leadership role to drive business expansion and innovation.
Overview
1
1
Language
24
24
years of professional experience
Work History
Regional Sales Manager
Vector Logistics
Nelspruit
06.2020 - Current
- Managed key accounts, fostering strong relationships with clients to secure repeat business.
- Acted as the primary point of contact for key accounts, building strong relationships and ensuring customer loyalty.
- Led sales team towards achieving quarterly targets through strategic planning and effective resource allocation.
- Monitored sales team performance and provided training to help reach targets.
- Visited potential customers to build relationships and present sales pitches on products.
- Managed sales pipeline efficiently, ensuring consistent flow of business and meeting of sales objectives.
- Analysed regional market trends to identify new opportunities for growth.
- Analysed sales data to identify performance gaps and areas for improvement.
- Conducted regular competitor analysis to stay ahead of industry developments.
- Guided sales team through challenging negotiations, securing deals that met both client and company objectives.
- Delivered presentations to senior management, reporting on sales results and strategic plans.
- Organised regional sales meetings and conferences to motivate team and share best practices.
- Implemented seasonal and special discounts, driving customer engagement through promotions.
Area Sales Manager
Vector Logistics
Nelspruit
09.2012 - 05.2020
- Achieved and surpassed sales targets consistently, contributing significantly to the company's growth and profitability.
- Negotiated contracts with major clients, securing lucrative deals and long-term partnerships.
- Managed sales forecasts and budgets, ensuring optimal allocation of resources for target achievement.
- Motivated sales staff to continuously improve strategies through competitions and personalised coaching plans.
- Provided training and mentorship to new sales staff, sharing knowledge and best practices to enhance team performance.
- Assessed team members' performance, offering constructive feedback and coaching for career development.
- Delivered compelling presentations and product demonstrations to highlight features and benefits to prospective customers.
- Studied competitors to develop innovative selling strategies.
- Collaborated with marketing team to develop promotional materials and campaigns that align with sales objectives.
- Led by example, maintaining a high level of professionalism and ethics, inspiring team members to excel.
- Organised and participated in industry events, exhibitions, and networking functions to promote the company and its products.
Field Manager
Smollan (Tiger Brands )
Nelspruit
05.2009 - 08.2012
- Organised schedules and routes for field staff, optimising coverage to maximise operational efficiency.
- Monitored staff performance, implementing improvement plans to enhance team effectiveness.
- Conducted regular performance evaluations for staff, identifying areas for improvement.
- Led training sessions for new hires, focusing on company policies and field tactics.
- Reported regularly to senior management, providing updates on field activities and progress.
- Developed and executed proactive plans for business operations, contributing to overall company growth.
- Modelled business processes to identify strengths, weaknesses and opportunities for improvement.
Key Account Specialist
COCA COLA FORTURNE
Nelspruit
08.2002 - 07.2008
- Increased sales targets by developing and maintaining strong relationships with new and existing customers.
- Informed customers of promotions and special offers to increase sales and revenue.
- Managed and resolved customer complaints efficiently, providing satisfactory solutions to enhance customer experience.
- Followed up with customers to offer additional support and check resolution satisfaction.
- Handled high-volume telephone calls to address and resolve customer queries.
- Addressed customer queries to provide information regarding product specifications and uses.
- Managed returns and exchanges with a focus on retaining customer trust and satisfaction.
- Coordinated logistics of product deliveries, ensuring timely and accurate delivery to enhance customer satisfaction.
- Developed and maintained a comprehensive knowledge of the product range, staying informed of new products and updates.
- Attended meetings to discuss sales strategies and ways to improve services.
- Led team meetings to discuss sales targets, strategies for improvement, and share best practice customer service techniques.
Education
Certificate - First Line Management
Technikon Pretoria
Nelspruit, MP01-1996
NQF Level 4 - Advanced Secretarial Course
Academy of Learning
Nelspruit, MP01-1992
Diploma - Sales + Marketing
Damelin
Nelspruit, MPSkills
- Regional sales strategy
- Sales strategy
- Key account management
- Account management
- Client relationship management
- Client management
- Sales reporting
- Territory planning
- Needs analysis
- Competitor awareness
- Product presentation
- Target achievement drive
Languages
Afrikaans
Intermediate
B1
Timeline
Regional Sales Manager
Vector Logistics
06.2020 - Current
Area Sales Manager
Vector Logistics
09.2012 - 05.2020
Field Manager
Smollan (Tiger Brands )
05.2009 - 08.2012
Key Account Specialist
COCA COLA FORTURNE
08.2002 - 07.2008
Certificate - First Line Management
Technikon Pretoria
NQF Level 4 - Advanced Secretarial Course
Academy of Learning
Diploma - Sales + Marketing
Damelin