Summary
Overview
Work History
Education
Skills
Languages
Timeline
Generic

Sophy Vuyelwa Allah

Blouberg

Summary

I am a results-driven Service and Marketing Manager with over five years of leadership experience at Perfect Laser Technologies. As the first female Branch Manager in the company’s history, my fast learning and software skills earned me multiple promotions, culminating in the role of National Service Centre Manager. I also served as the director of Perfect Enterprise Solutions. I served the after-hours Software Support team, and I was experienced in installing six machine models and managing three products. I consistently delivered exceptional service, earning numerous 5-star reviews across multiple platforms. I pride myself on service excellence and providing top experiences to clients nationwide and internationally. Throughout my career, I led national marketing initiatives, coordinated service delivery, and proactively mitigated risks to drive growth and efficiency while fostering strong team collaboration.

Overview

11
11
years of professional experience

Work History

Client Care and Client Services Consultant

06.2025 - Current
  • Train and develop strategies to bring sales to the branch
  • Train the Team about the fundamentals of client care and procedures.
  • Assist the Team to reach Targets.
  • Implement Marketing strategies to boost sales.
  • Review and evaluate staff on probation

National Service Centre Manager

Perfect Laser Technologies
03.2023 - 08.2024
  • Acted as first point of contact for service delivery-related queries and support.
  • Escalated technical tickets promptly to ensure timely resolution.
  • Coordinated ticket bookings and scheduled installations efficiently.
  • Consistently delivered exceptional customer service and support.
  • De-escalated challenging technical situations with professionalism and empathy.
  • Proactively identified risks and implemented resolutions to mitigate business impact.

Marketing Manager (Randburg)

Perfect Laser Technologies
08.2022 - 02.2023
  • Led national marketing teams across 10 branches, ensuring alignment with the overall brand strategy.
  • Manage end-to-end planning and execution of events, including exhibition setup and coordination.
  • Oversee the setup and development of new branch locations, including operational readiness.
  • Develop and implement tailored marketing strategies specific to each branch’s market and needs.
  • Coordinate event staffing by ensuring all necessary employees are booked and prepared.
  • Review and approve marketing designs and materials before publication or posting.
  • Enhance the efficiency and effectiveness of internal support systems across branches.
  • Identify and implement process improvements to enable bold marketing initiatives and promotional campaigns.
  • Conceptualise and roll out branch-specific specials to drive sales and engagement.

Marketing Manager (Cape Town)

Perfect Laser Technologies
11.2020 - 07.2022
  • Lead and implement effective marketing strategies tailored to the branch’s goals and target market.
  • Identify operational and sales needs, and devise solutions to achieve performance targets.
  • Design and execute targeted campaigns to drive customer traffic and boost branch sales.
  • Ensure timely and well-equipped client service by coordinating technicians and sales staff.
  • Oversee the on-time delivery of machines, ensuring customer satisfaction and operational efficiency.
  • Establish and maintain high standards of service and professionalism within the branch.
  • De-escalate complex technical issues to ensure swift and effective resolution.
  • Proactively identify potential risks and implement preventative solutions to protect business interests.

Service Manager

Perfect Laser Technologies
01.2019 - 10.2020
  • Liaise daily with clients regarding installation progress and support tickets.
  • Generate accurate quotes in response to client requirements.
  • Schedule technician callouts and book installations efficiently.
  • Manage incoming support calls company-wide, assigning them to the appropriate teams.
  • Coordinate travel arrangements, including flight and accommodation bookings for technicians.
  • Ensure technician cards are preloaded with necessary funds prior to ticket resolutions or installations.
  • Monitor and confirm the closure of all installations and support tickets.
  • Oversee packing and quality control of machines, ensuring all quoted items are included for installations.
  • Design and moderate the company’s after-hours support line to ensure continuous assistance.
  • Provide frontline technical support to clients and internal teams.

Branch Assistance

Perfect Laser Technologies
03.2018 - 12.2018
  • Oversee daily branch operations and perform general administrative duties.
  • Schedule and coordinate appointments for the sales team and branch manager.
  • Arrange machine deliveries from head office to client locations.
  • Ensure all incoming calls are promptly answered and directed appropriately.
  • Manage cash sales and handle all branch cash transactions accurately.
  • Monitor and ensure timely closure of all support and service tickets.
  • Purchase and maintain stock of necessary supplies for branch operations.

Intern

Perfect Laser Technologies
11.2017 - 02.2018
  • Packed goodie bags for events and promotions, ensuring accuracy and presentation quality.
  • Printed promotional specials and marketing materials for various campaigns.
  • Printed banners for internal and external advertising purposes.
  • Performed general errands to support daily business operations and event preparation.

Personal Assistant and Property Management

Thrive Real Estate
01.2015 - 10.2017
  • Coordinated day-to-day operations to ensure smooth and efficient functioning of the facility.
  • Oversaw facility cleaning, hygiene, and maintenance to uphold safety and cleanliness standards.
  • Ensured timely payment of utilities, including water and electricity.
  • Handled client communications, addressing inquiries and resolving complaints promptly.
  • Focused on client satisfaction by delivering excellent customer service and support.
  • Maintained and managed all filing systems and property-related documentation.
  • Scheduled appointments and managed calendars for optimal time management.
  • Resolved conflicts and disturbances involving tenants to maintain a peaceful environment.

Education

Matric -

01.2009

Labour Law Certificate - undefined

Damelin
01.2019

Digital Marketing - undefined

Shaw Academy
01.2013

Skills

  • Customer Service
  • Marketing Strategy Development
  • Conflict Resolution
  • Team Leadership
  • Event Planning
  • Process Improvement
  • Technical Support
  • Operational Oversight
  • Communication & Client Liaison

Languages

English
Bilingual or Proficient (C2)
afrikaans
Upper intermediate (B2)
Isixhosa
Bilingual or Proficient (C2)
Sesoth
Upper intermediate (B2)
Isizulu
Intermediate (B1)
setswana
Intermediate (B1)
French
Beginner (A1)

Timeline

Client Care and Client Services Consultant

06.2025 - Current

National Service Centre Manager

Perfect Laser Technologies
03.2023 - 08.2024

Marketing Manager (Randburg)

Perfect Laser Technologies
08.2022 - 02.2023

Marketing Manager (Cape Town)

Perfect Laser Technologies
11.2020 - 07.2022

Service Manager

Perfect Laser Technologies
01.2019 - 10.2020

Branch Assistance

Perfect Laser Technologies
03.2018 - 12.2018

Intern

Perfect Laser Technologies
11.2017 - 02.2018

Personal Assistant and Property Management

Thrive Real Estate
01.2015 - 10.2017

Labour Law Certificate - undefined

Damelin

Digital Marketing - undefined

Shaw Academy

Matric -

Sophy Vuyelwa Allah