Viko Beza
Cape Town
Summary
- Visual merchandising professional with keen eye for detail and passion for creating engaging displays. Adept at driving brand identity through strategic visual presentations while fostering collaborative team environment. Known for flexibility in adapting to changing retail trends and consistently achieving visual and merchandising goals with a proven track record at Puma South Africa and Zara South Africa skilled in merchandise presentation and collaboration in new store openings
Overview
11
11
years of professional experience
1
1
Certification
Work History
Visual Merchandising Coordinator
Puma South Africa
08.2019 - Current
- Implement VM Planograms , Visual layout Plans for all the stores in the Country.
- Support new Store Openings.
- Collaborate with Product team , Marketing in a daily basis to ensure the store layouts and product and Pops match.
- Maintaining store layout with updating the store capacities count and VM sites with dimensions.
- Research local markets, Identify opportunities and develop / coordinate specialised visual direction that drive sales.
- Standardisation of all stores in line with global Retail standard and Wholesale standard.
- Give feedback to store Managers about the overall VM standards.
Sale Associated
Nike
04.2014 - 07.2015
- Serving and advising customers on the sales floor.
- Worked flexible hours across night, weekend, and holiday shifts.
- Achieved and exceeded set targets consistently.
Senior Fashion Advisor/ Floor Merchandiser
Zara South Africa
01.2017 - 2018
- Conducted style consultations, offering tailored recommendations for individual preferences.
- Advised clients on current fashion trends and personalized styling options.
- Enhanced product visibility through strategic floor merchandising.
- Assisted customers with product selection on the shopfloor.
Assistant Fashion Stylist
The Source Joburg
01.2016 - 2017
- Assisted in styling outfits for Television Commercials [ TVC ] fashion events, ensuring alignment with brand vision.
- Televsion Commercials
- ‘Hunters Dry TVC' Commercial as Wardrobe stylist assistant
- Pierre Cardin TVC' Commercials as Wardrobe stylist assistant
- Europa Art Campaign SS19 season
- Vodacom TVC Commercial as Wardrobe assistant
Education
High School Diploma -
School of Excellence
Skills
- Fashion trends analysis
- Microsoft office
- Visual storytelling
- Mannequin styling
- Space planning
- Fixture selection
- Visual communication
- Cross-merchandising
- Fabrics
- Retail merchandising strategies
- Store layout design
- Teamwork and collaboration
- New store setups
- Trend awareness
Certification
Product Management : Launching Your Product
Additional Information
REFERENCES
- Zara South Africa - Miss N Masimong Contact details : 0826594496 & 0117722600
- Puma South Africa - Mr Mike Sibotho Contact details : +27653630477
- Nike Store - Mr S Radebe.Contact details : 0733942360
- The Source Joburg - Melissa Maxted Contact details : 0835265802
Timeline
Visual Merchandising Coordinator
Puma South Africa
08.2019 - Current
Senior Fashion Advisor/ Floor Merchandiser
Zara South Africa
01.2017 - 2018
Assistant Fashion Stylist
The Source Joburg
01.2016 - 2017
Sale Associated
Nike
04.2014 - 07.2015
High School Diploma -
School of Excellence