Tumi Matlou
Strategic Account Director
Johannesburg
Summary
With over seven years of experience in the media intelligence, data analytics, and insights industry, I am passionate about helping organizations harness the power of data and generative AI to achieve their goals and grow their impact. As a current Sales leader in for Africa at Meltwater, I lead a team of talented professionals who deliver customized solutions to clients across various sectors and markets.
Overview
10
10
years of professional experience
Work History
Strategic Account Director
Meltwater
Johannesburg
01.2025 - Current
- Coordinated sales presentations and provided expert insights to secure new business deals effectively.
- Analyzed market trends and competitor activities to identify new opportunities for account development.
- Implemented data-driven strategies to optimize account performance, driving increased profitability and growth.
- Collaborated with internal stakeholders to align business objectives and deliver comprehensive support to clients.
- Developed customized account plans for key clients, resulting in increased revenue and long-term partnerships.
- Mentored junior team members on effective account management techniques, contributing to overall team success.
- Led cross-functional teams to develop tailored solutions for complex client challenges, achieving successful outcomes.
- Submitted sales and account reports to management to track progress toward predetermined goals.
- Communicated with clients and management to verify alignment with client objectives and corporate operational goals.
- Managed a portfolio of high-value accounts, consistently exceeding sales targets and driving business expansion.
- Collaborated with sales support, client services and operations colleagues to deliver superior client service and maintain mutually beneficial relationships.
- Increased client retention by building strong relationships and identifying opportunities for strategic growth.
- Optimized the use of CRM tools to track account progress accurately, ensuring efficient resource allocation.
- Monitored sales performance metrics to achieve strategic account objectives.
- Engaged functional areas across prospect or client organizations to uncover future business opportunities.
Business Development Managing Director
Meltwater
Johannesburg
03.2022 - 12.2024
- Strengthened client relationships with regular communication, timely project delivery, and high-quality services.
- Delivered consistent revenue growth by identifying new business opportunities and expanding service offerings.
- Developed comprehensive business plans, outlining long-term goals and actionable steps toward success.
- Oversaw operations and provided corrective feedback to achieve daily and long-term goals.
- Promoted a culture of continuous learning by investing in employee development programs and resources.
- Secured significant investment for expansion projects by presenting compelling business cases to potential investors.
- Negotiated high-value contracts with key clients, securing long-term revenue streams.
- Drove company revenue growth, orchestrating effective sales and marketing strategy that targeted untapped markets.
- Trained and guided team members to maintain high productivity and performance metrics.
- Assisted in recruiting, hiring and training of team members.
Senior Business Development Manager
Meltwater
Johannesburg
04.2021 - 02.2022
Business Development Maneger
Meltwater
Johannesburg
07.2020 - 04.2021
- Generated new business with marketing initiatives and strategic plans.
- Reached out to potential customers via telephone, email, and in-person inquiries.
- Negotiated and closed long-term agreements with new clients in assigned territory.
- Increased client base by identifying new business opportunities and cultivating strong relationships with key decisionmakers.
- Developed customized solutions for clients based on a deep understanding of their unique pain points, delivering exceptional value and driving repeat business.
- Conducted comprehensive market research and analysis to identify emerging trends and potential areas of expansion.
- Monitored market trends and competitor activities to identify areas of potential opportunity.
- Established relationships with key decision-makers within customer's organization to promote growth and retention.
- Collaborated closely with marketing teams to develop targeted campaigns that generated high-quality leads for the sales pipeline.
- Performed client research and identified opportunities for account growth, account penetration and market expansion.
Account Manager
Meltwater
Johannesburg
10.2018 - 07.2020
- Increased client satisfaction by building strong relationships and addressing their needs promptly.
- Successfully resolved escalated issues, preventing potential loss of valuable clients while maintaining positive relationships with all parties involved.
- Maintained high client retention rate by providing exceptional customer service and anticipating client needs.
- Collaborated with sales team to identify potential upsell opportunities and expand client base.
Client Support Representative
Meltwater
Johannesburg
10.2017 - 09.2018
- Streamlined support processes for increased efficiency and improved response times.
- Assisted in the development of new training materials to better prepare incoming support representatives for success in their roles.
- Improved overall workflow efficiency by identifying areas for process improvement and offering suggestions on how to address them optimally.
- Maintained detailed records of client interactions, documenting all relevant information for future reference and analysis.
- Stayed current on industry trends, product updates, and new support tools in order to provide the most accurate and up-to-date assistance possible.
- Provided empathetic yet professional assistance to customers experiencing technical difficulties or requiring guidance on product usage or features.
- Collaborated with cross-functional teams to ensure seamless communication and timely resolution of client issues.
- Reduced average call handle time by implementing effective problem-solving techniques.
- Worked closely with team members to maintain a positive, supportive work environment that fostered collaboration and ongoing learning.
Communication Officer
Revlon
Johannesburg
11.2014 - 10.2017
- Managed social media platforms, increasing engagement and fostering positive online presence.
- Implemented training programs for staff members on best practices in written and verbal communication skills within the workplace setting.
- Analyzed data from communications campaigns to identify areas of improvement and make necessary adjustments for future success.
- Provided timely support in maintaining the company website, ensuring accurate information is accessible and up-to-date for all stakeholders.
- Enhanced internal communication by implementing a company-wide intranet and newsletter system.
- Cultivated relationships with key industry influencers and journalists to secure positive press coverage for the organization.
Education
Bachelor of Commerce - Marketing Management
University of South Africa
Polokwane 04.2001 -
Skills
Strategic Partnerships
Stakeholder Relations
Interpersonal Skills
Relationship Building
Sales Target Management
New Business Development
undefinedAccomplishments
- Top 5 Global Sales 2021-2024
- Number 1 sales in Africa 2024
- Record ACV contributor in Africa 2024
Timeline
Strategic Account Director
Meltwater
01.2025 - Current
Business Development Managing Director
Meltwater
03.2022 - 12.2024
Senior Business Development Manager
Meltwater
04.2021 - 02.2022
Business Development Maneger
Meltwater
07.2020 - 04.2021
Account Manager
Meltwater
10.2018 - 07.2020
Client Support Representative
Meltwater
10.2017 - 09.2018
Communication Officer
Revlon
11.2014 - 10.2017
Bachelor of Commerce - Marketing Management
University of South Africa
04.2001 -
Similar Profiles
Robert DelFaveRobert DelFave
Senior Manager of Product Support & AI Enablement at MeltwaterSenior Manager of Product Support & AI Enablement at Meltwater
TARA GETTERTARA GETTER
Senior Client Success Manager at MeltwaterSenior Client Success Manager at Meltwater
AJAY KUMAR MAJAY KUMAR M
Data Analyst at MELTWATERData Analyst at MELTWATER