Tshepang Sefadi

Creating Print and Digital for:

• Trace Global (Corporate)
• Trace Academia
• Trace+ App
• I created the visual direction for Trace+ and Trace Academia
• Designs for print: billboards, tents, merchandise
• Business cards, Invitation letters, media wall, designs for campaigns..etc
• CRM designs
• Assets for the Trace+ App
• Assets for TV and production, Global, social media, carousels, banners, emailers, assets for website and Trace + App, and Gifs
• Presentations and campaigns
• Created engaging social media graphics that drove user engagement and increased online visibility.
• Conceptualized creative designs for print materials, banners, and signs.
• Created digital image files for use in digital and traditional printing methods.
• Developed creative design for print materials, brochures, banners, and signs.
• Completed final touches for projects such as images sizes and font selection.
• Employed design fundamentals when selecting typography, composition, layout, and color in design work
• Researched industry trends to stay current on best practices in graphic design.
• Produced high-quality product packaging designs that successfully captured target audience attention and led to increased sales revenue.
• Generated comprehensive style guides for clients, ensuring brand consistency.
• Created logos and branding materials for various clients, which increased brand recognition and customer engagement.

• Doing client work involving:
• Brand Mini: Logos
• Social Media Designer
• Business cards
• Letterhead
• Company Profile
• Social Media Designs
• Email Signatures
• Landing Page Design for BuzzDotNet
• Storyboard designs for Video Advertisment
• Strong design experience for all channels: web, social, email and events.
• Excellent written and spoken communication skills.
• Exceptional design planning experience.
• Ability to work independently and as part of a high-performing, fast-paced team.
• Strong organisational and time management skills.

• Created engaging social media graphics that drove user engagement and increased online visibility.
• Created digital image files for use in digital and traditional printing methods.
• Employed design fundamentals when selecting typography, composition, layout, and color in design work.
• Designed eye-catching event collateral, contributing to successful fundraising campaigns and increased event attendance.
• Researched industry trends to stay current on best practices in graphic design.

My co-worker and I designed a corporate identity for LIDESPO

• 2 Logo designs with 4 variations each
• Clothing-line branding mock-ups
• Van, cars and bi-cycle branding mock-ups
• Stationery branding mock-ups
• Gazebo branding mock-ups
• Created engaging social media graphics that drove user engagement and increased online visibility.
• Created digital image files for use in digital and traditional printing methods.
• Managed multiple projects simultaneously, ensuring timely completion of deliverables while maintaining high-quality standards.
• Designed eye-catching event collateral, contributing to successful fundraising campaigns and increased event attendance.
• Strong design experience for all channels: web, social, email and events.
• Excellent written and spoken communication skills.
• Exceptional design planning experience.
• Ability to work independently and as part of a high-performing, fast-paced team.
• Strong organisational and time management skills.
• Conceptualized creative designs for print materials, banners, and signs.
• Developed innovative design concepts that effectively communicated brand identity and boosted overall brand awareness.
• Collaborated with cross-functional teams to ensure consistent branding and messaging across all company materials.
• Streamlined project workflows, ensuring timely delivery of design projects.
• Coordinated with external agencies to ensure alignment with branding strategies, maximizing impact.