KGOMOTSO TSHEPO SKOSANA
Production Director
Centurion,GP
Summary
Results-driven data analyst with nearly 20 years of experience providing diverse organizations like FMCG, financial service providers (FSPs), retailers, media and broadcasting companies to transform data into actionable insights. Adept at identifying trends, optimizing processes, and providing strategic direction that drives efficiency and growth. Skilled in collaborating with stakeholders to develop data-driven solutions that enhance decision-making and deliver measurable outcomes. Proven ability to translate complex data into clear, impactful recommendations that align with business objectives.
Overview
20
20
years of professional experience
2
2
Languages
4
4
years of post-secondary education
Work History
Production Director
All Told (Pty) Ltd, RSA
06.2016 - Current
- Provide data-driven strategic direction to clients across FMCG, financial services, retail, and media to optimize business operations and decision-making.
- Lead quantitative data collection through open-ended and semi-structured interviews, surveys, and questionnaires, ensuring high-quality insights and feedback.
- Manage large-scale survey projects, including questionnaire design, survey distribution, and response analysis using Survey System Versions 11 and 12, as well as SurveyMonkey.
- Conduct extensive data extraction, cleaning, and structuring to provide reliable insights and informed executive decisions.
- Apply statistical models and predictive analytics in XLSTAT to forecast trends, optimize marketing strategies, and improve customer engagement across industries.
- Work closely with media and broadcasting companies to analyze audience behaviour and optimize content strategy, leading to increased viewership and advertising revenue.
- Provide data-driven insights to financial service providers (FSPs) by analyzing customer segmentation, and transaction data to enhance product offerings.
- Translate complex data findings into clear, concise reports and presentations for executive leadership, ensuring strategic alignment with business objectives.
Data Analyst
Bateleur Brand Planning (Pty) Ltd, RSA
03.2007 - 05.2016
- Collect and analyze quantitative data through open-ended and semi-structured interviews, surveys, and questionnaires to uncover business insights and drive strategic decisions.
- Design, distribute, and managed surveys using Survey System (Versions 11 & 12) and SurveyMonkey, ensuring high response rates and reliable data for analysis.
- Extract, clean and structure datasets for analysis to ensure accuracy and consistency to support data-driven decision-making.
- Produce visualizations and reports, translating complex data into clear insights for executives and key decision-makers.
- Analyze audience engagement data for our clients, helping to refine content offerings and maximize client or customer satisfaction.
- Provide our clients with insights on customer segmentation, trends, and risk assessment to enhance operational efficiency.
- Collaborated with cross-functional teams to integrate data insights into marketing, operations, and strategic planning processes.
- Conduct Employee engagement surveys to measure help our clients measure their employees’ satisfaction for improved performance and productivity.
Research Assistant
Botswana Institute for Development, BIDPA
01.2005 - 11.2005
- Questionnaire design
- Collect, check, edit and process data of completed questionnaires within specific time frames and according to specific guidelines
- Visit respondents to assist with the completion of questionnaires
- Conduct wide-ranging, as well as focused, searches for
information on various topics as requested or assigned by the Research Manager. - Gathering of quantitative data.
- Data-capturing, Fieldwork.
- Develop and implement a research strategy to support the company’s marketing and overall strategy.
Education
Bachelor of Commerce - Statistics and Economics
02.2002 - 11.2004
Bridging Course - Science Foundation Programme
02.2001 - 11.2001
Skills
- Analytical and Detail-Oriented (Tools XLSTAT, Insight VX and Excel)
- Client-Centric Communication and Interpersonal Skills
- Adaptability and Resilience
- Team Collaboration and Flexibility
- Technical and Computer Proficiency (Survey System & SurveyMoney)
- Presentation and Report Writing
Work Preference
Work Type
Full TimeContract WorkWork Location
On-SiteRemoteHybridImportant To Me
Career advancementWork-life balanceFlexible work hoursPaid sick leaveCompany CultureWork from home optionWork Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Timeline
Production Director - All Told (Pty) Ltd, RSA
06.2016 - Current
Data Analyst - Bateleur Brand Planning (Pty) Ltd, RSA
03.2007 - 05.2016
Research Assistant - Botswana Institute for Development, BIDPA
01.2005 - 11.2005
North West University - Bachelor of Commerce, Statistics and Economics
02.2002 - 11.2004
North West University - Bridging Course, Science Foundation Programme
02.2001 - 11.2001
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