Thabo Shalle

• Drafted proposals outlining services, costs, and benefits for prospective customers.
• Created comprehensive reports on account performance and presented them to senior management.
• Participated in brainstorming sessions to develop new ideas for business development initiatives.
• Negotiated contracts with clients to maximize profitability.
• Negotiated contracts with clients to maximize revenue potential.
• Utilized problem-solving skills when dealing with difficult customers.
• Provided training and guidance to new Account Managers.

• In charge of daily operations of business activities, improving company culture and securing clientele to improve my company growth.
• Prepare and implement the marketing strategy.
• Develop and oversee execution of marketing plans to promote the brand.
• Prepare store-specific marketing plans.
• Co-ordinating marketing campaigns with sales activities and merchandise plans.
• Prepare marketing budgets, track and monitor spend.
• Planning and implementing promotional campaigns.
• Manage and improve lead generation campaigns, measuring results.
• Utilise customer databases for effective marketing communications.
• Recruit new customers to the company through multichannel communication and strategies.
• Identify marketing opportunities to effectively promote the company and products.
• Overall responsibility for brand management and corporate identity.
• Develop and execute online and print marketing campaigns.
• Track ROI of marketing campaigns by measuring sales and using other metrics, such as digital tools for relevant platforms.
• Increased profit margins by 25% within 4 Months (From R 60 000 to R 85 000 per month).
• Closed as R 250 000 deal in the 1st year.

• Managed social media accounts to promote content and engage with followers.
• Generated ideas for fresh content that aligns with company objectives.
• Collaborated with designers, developers and other stakeholders on projects.
• Formulated strategies for improving customer engagement through email campaigns.
• Identified potential risks associated with certain types of content production initiatives.
• Created original content including blog posts, articles, press releases, newsletters and web copy.
• Provided guidance on best practices regarding content creation processes.
• Reviewed analytics data regularly to identify opportunities for improvement.
• Assisted in launching new products by creating promotional materials.

In charge of daily operations of business activities, improving company culture and securing

clientele to improve my company’s growth.

· Prepare and implement the marketing strategy

· Develop and oversee execution of marketing plans to promote the brand

· Prepare store-specific marketing plans

· Co-ordinating marketing campaigns with sales activities and merchandise plans

· Prepare marketing budgets, track and monitor spending

· Planning and implementing promotional campaigns

· Manage and improve lead generation campaigns, measuring results

· Utilize customer databases for effective marketing communications

· Recruit new customers to the company through multichannel communication and strategies

· Identify marketing opportunities to effectively promote the company and products

· Overall responsibility for brand management and corporate identity

· Develop and execute online and print marketing campaigns

· Track ROI of marketing campaigns by measuring sales and using other metrics, such as digital tools for relevant platforms

• Hired to improve brand to customer interactions, building a fun and powerful outlook on the brand, creating moments that will last a life time in under privilege areas.
• Show Director and in charge of creating powerful sales driven campaigns.
• Maintaining good relationships with suppliers.
• Ensuring that all parties involved preform at their highest level.
• Keep a perfect relationship with all clientele.
• Implemented the Dettol world hand wash day which taught under privileged youth the importance of keeping good hygiene.
• Implemented a campaign with Danone on the importance of staying healthy.
• Inspect layouts and advertising copy and edit scripts, audio and video tapes, and other promotional material for adherence to specifications.
• Plan and prepare advertising and promotional material to increase sales of products or services.
• Co-ordinate the design, production and distribution of catalogues and brochures.
• Co-ordinate the design, production and distribution of in store sales aids, visuals and display props.
• Ensure store visual display standards are met by regularly visiting stores.

• Planning and strategizing external and internal processes to create a interesting and eye catching ways to amaze customers and bring high LSM to the brand.
• Planning and organizing talent to work on multiple campaigns, create scripts and infield interactions to connect with the desired target market, building a long lasting image in the customers mind.
• Changing the perspective of the customer about the specify brand by creating unique experiences.
• Tapping into the emotional connection between the brand and customer to utilize sales and experiences.
• Involved in creating one of the largest flashmobs for halls in the centre of Maponya Mall.
• Implemented the Guinness World Record for the largest sandwich made with Clover.
• Coordinating between various divisions in developing creative client presentations.
• Acting as liaison with the client & coordinating logistics for all grass roots events and local promotions.
• Provide post event feedback to clients.

• In charge of daily operation of client’s campaigns, reporting back and giving feedback on all activities done around the brand, creating budgets that are cost efficient to the client, upholding the integrate of the brand and preforming at a high level to execute campaigns.
• Planning & implementing marketing activities across all online & online channels.
• Managing customer relationships.
• Writing new marketing material.
• Assisting with campaign building, and handling enquiries from potential customers.
• Involved in the online, web and email marketing campaigns.
• Finding new and exciting ways to reach a higher target market optimize sale numbers to the highest level.
• Staying ahead of trend that will affect sales.
• Having a close relationship with all operations, high intensive level of understanding the success of the campaigns.
• Liaise with all direct clientele on all levels seeking new business.
• Improved enrolment of Boston city campus by 40% within 5 months.
• Increased sales for Willards through our Summer online campaign by 36% within 2 months.
• Developed innovative Marketing techniques & processes to increase brand awareness and increase sales.
• Respond quickly to market and client requirements to encourage spend.
• Identify potential media partners and Influencers with a high following to grow future spend.
• Proactively create new avenues for brands to optimize sale numbers.