Summary
Overview
Work History
Education
Skills
References
Accomplishments
Timeline
Generic
Thabo Moloi

Thabo Moloi

Head Of Dealer Network & Training
Sandton

Summary

Dynamic automotive professional with over 10 years of senior management experience in after-sales, customer service, parts sales, and marketing. Proven expertise in strategy development and implementation, fostering an inspired and motivated team through inclusive leadership aligned with organizational goals. Passionate about business analysis and driving innovative sales growth strategies while nurturing strong relationships. Seeking to contribute to a challenging and rewarding organization that values empowerment and mutual growth.

Overview

30
30
years of professional experience

Work History

Head of Dealer Network & Training

Daimler Trucks Southern Africa
02.2025 - Current
  • Collaborated with management to develop strategies for optimizing dealer performance and improving overall operational efficiency.
  • Recently, I hosted the Dealer Investor conference with the dealer network to discuss strategic outlook.
  • Established a dealer profitability project to improve overall dealer profitability.
  • Introduced the YES Sales Cadet program in 2025.
  • Introduced the revised dealer retail agreement with the dealer network.

General Manager: TruckStore Southern Africa

DAIMLER TRUCK SOUTHERN AFRICA
02.2023 - 01.2025
  • Managed overall responsibility, business operations, and strategy for TruckStore within Daimler Truck Southern Africa (DTSA).
  • Cultivated strong relationships with clients, vendors, and partners to ensure long-term success and loyalty.
  • Monitored financial performance, set budgets and controlled expenses to provide financial stability and long-term organizational growth.
  • Managed budget implementations, employee reviews, training, schedules, and contract negotiations.
  • Developed and implemented strategies to increase sales and profitability.
  • Managed and steered the TruckStore Agent locations at the dealer network to enhance the network cooperation strategy, ensuring close cooperation with the dealer network.


Head: After-Sales Customer Service & Parts Southern Africa

MERCEDES-BENZ SOUTH AFRICA, Daimler Trucks
12.2018 - 01.2023
  • Developed and implemented annual Parts Sales & Customer Service division strategy to ensure that after-sales objectives of parts sales net revenue and customer experience were achieved.
  • Steered the business to achieve targets and the key performance indicators, mainly on Parts Sales targets and Customer satisfaction.
  • Achievements
  • Achievement of targets for 2019, 2020, and 2021.
  • Implementation of the TruckParts second channel product portfolio in the market.
  • Successful launch of the MB Uptime service offering in the market.
  • Adaptation and implementation of the Powered by US service marketing concept.
  • Overall achievement of the Customer Satisfaction Index survey results.

Manager: Parts Sales & Marketing Parts-Benz South Africa

MERCEDES-BENZ SOUTH AFRICA
03.2014 - 12.2018


  • Implemented the Parts Marketing Strategy with the dealer network, focusing on market retention and penetration.
  • Awarded 'Best Sales Excellence Program 2019' at the After-Sales global conference.
  • Awarded 'Best Market Implementation 2017' at the After-Sales global conference.
  • Achieved the Parts Sales target for the years 2015, 2016, and 2017.
  • Assisted the dealer network in implementing Parts Sales and Marketing initiatives.


Manager: Technical and Service Mercedes-Benz South Africa

MERCEDES-BENZ SOUTH AFRICA
08.2010 - 03.2014


  • Successful planning and implementation of the Mercedes-Benz service marketing strategy aimed at repositioning the Mercedes-Benz after-sales brand promise.
  • Excellent management of the overall service and technical budget, and the maintenance and warranty budgets.
  • Introduction of the tire business in the dealer networks of Mercedes-Benz South Africa.
  • Introduction of the Premium Drive maintenance plan: 7 years in the market, offering customers peace of mind in the brand.
  • Achievement of overall customer satisfaction through the years.
  • Built a solid relationship with key accounts, such as Avis, Budget, and other rental companies.
  • Supported the brand in the effective launch of new products in the market.

Product Manager Parts

MERCEDES-BENZ SOUTH AFRICA
04.2008 - 07.2010


  • Achievement of turnover budgets.
  • Implemented target agreements with the dealer network through engagement and alignment with the network.
  • Conducted effective market research on the parts business, with analysis of Parts Basket comparisons, and ensuring parts pricing competitiveness.
  • Monitored competition activity and pricing, identified improvement areas, and made recommendations on corrective actions.
  • Prepared Marketing and Communication measures in postitioning the Mercedes-Benz parts marketing drives.
  • Success in technical database management leading to a successful launch of the different new models, e.g., C-Class, E-Class, M-Class.

Technical Database Manager

MERCEDES-BENZ SOUTH AFRICA
09.2006 - 04.2008
  • Maintained an up-to-date technical parts database and related parts technical information including systems to support the complete range of Mercedes-Benz South Africa approved products.
  • Project lead on the Analysis and ordering of initial stock for new Mercedes-Benz and Smart models.
  • Ensure advice to and resolution on time to internal and external parts technical issues.
  • Identified key training requirements for the dealer network on parts technical issues.
  • Effective knowledge management by transfer of skills from old team to new team.
  • Increased system uptime by proactively monitoring database health and addressing potential issues before they escalated.

National Technical Administrator

BARLOWORLD MOTOR: SUBARU SA
08.2004 - 08.2006


  • Was responsible for the establishment of the overall maintenance and warranty administration for Subaru South Africa.
  • Introduced a monthly analysis of the warranty expenditure.
  • Analyzed warranty data in preparation for initiating technical failure reports to Japan.
  • Warranty administration and system for all Subaru dealerships in South Africa.
  • Investigated the field technical problem and came up with a solution.
  • Prepared warranty reports and relied on the cost and trends to dealerships.

Management Trainee/Assistant Service Manager

BARLOWORLD MOTOR: AUDI CENTRE BRUMA
09.2003 - 08.2004
  • Investigated key shortcomings of the Audi Centre Service Department.
  • Prepared a Custiomer Satisfation Study for the dealership and presented recommnedation to the excom team.
  • Implemented the daily VBM meeting with the service for effective communication across the service & parts departments.

Management Trainee

BARLOWORLD MOTOR: ARMSTRONG FORD/MAZDA + TOYOTA
01.2002 - 09.2003

Overa

  • Developed problem-solving abilities through hands-on experience with real-life business scenarios.
  • Strengthened leadership skills by overseeing projects and guiding team members towards successful outcomes.

Tutor

UNIVERSITY OF THE WITWATERSRAND, SCHOOL OF MECHANICAL ENGINEERING
01.2000 - 01.2001
  • Provision of academic support in Engineering Drawing
  • Marking tests scripts and tutorials

VENETIA MINE
12.1998 - 02.1999
  • Design of a pit-dewatering pump system in a period of 2 months
  • Learn real life engineering situation
  • Make good engineering assumptions in early stages of project
  • PowerPoint Presentation to senior management

PREMIER MINE
12.1997 - 02.1998
  • Investigation and design of an oil transportation system
  • Data capturing
  • Design automation and control for the designed system

FINSCH MINE
12.1996 - 02.1997
  • Design a dust suppression system
  • Gather important information from previous dust system
  • Performing cost analysis for the validity of project

KIMBERLEY ENGINEERING TRAINING CENTRE
12.1995 - 01.1996
  • Learn hands-on skills offered at different section of training center
  • Application of acquired skills to build engineering models

Education

General Management Leadership Program -

GIBS

Key Account Management - undefined

GIBS

Mastering Strategy Design - undefined

GIBS

Programme in Management Development PMD - undefined

GIBS
02.2007 - 11 2007

BSc - Mechanical Engineering

Wits University

Skills

  • Strategic thinking
  • Analytical problem-solving
  • Project management
  • Analytical and problem solving
  • Leadership and People management
  • Decisions making and people management

References

Noko, Seopa, Manager: After-Sales, 072 082 0448, MAN Southern Africa

Accomplishments

  • Success management of the dealer group in achieving the Parts Sales Revenue target of R3.0 billion.
  • Success Technical Database Management leading to a successful launch of the different new models e.g. C-Class, E-Class, M-Class.
  • Effective Change Management in the introduction and development of a new Parts Database team.
  • Creation and Development of the Monthly Management Reporting Tool.
  • Manage to save warranty and maintenance cost after the implementation of the tool and effective dealer management.

Timeline

Head of Dealer Network & Training

Daimler Trucks Southern Africa
02.2025 - Current

General Manager: TruckStore Southern Africa

DAIMLER TRUCK SOUTHERN AFRICA
02.2023 - 01.2025

Head: After-Sales Customer Service & Parts Southern Africa

MERCEDES-BENZ SOUTH AFRICA, Daimler Trucks
12.2018 - 01.2023

Manager: Parts Sales & Marketing Parts-Benz South Africa

MERCEDES-BENZ SOUTH AFRICA
03.2014 - 12.2018

Manager: Technical and Service Mercedes-Benz South Africa

MERCEDES-BENZ SOUTH AFRICA
08.2010 - 03.2014

Product Manager Parts

MERCEDES-BENZ SOUTH AFRICA
04.2008 - 07.2010

Programme in Management Development PMD - undefined

GIBS
02.2007 - 11 2007

Technical Database Manager

MERCEDES-BENZ SOUTH AFRICA
09.2006 - 04.2008

National Technical Administrator

BARLOWORLD MOTOR: SUBARU SA
08.2004 - 08.2006

Management Trainee/Assistant Service Manager

BARLOWORLD MOTOR: AUDI CENTRE BRUMA
09.2003 - 08.2004

Management Trainee

BARLOWORLD MOTOR: ARMSTRONG FORD/MAZDA + TOYOTA
01.2002 - 09.2003

Tutor

UNIVERSITY OF THE WITWATERSRAND, SCHOOL OF MECHANICAL ENGINEERING
01.2000 - 01.2001

VENETIA MINE
12.1998 - 02.1999

PREMIER MINE
12.1997 - 02.1998

FINSCH MINE
12.1996 - 02.1997

KIMBERLEY ENGINEERING TRAINING CENTRE
12.1995 - 01.1996

Key Account Management - undefined

GIBS

Mastering Strategy Design - undefined

GIBS

BSc - Mechanical Engineering

Wits University

General Management Leadership Program -

GIBS
Thabo MoloiHead Of Dealer Network & Training