Tashreeq Vardien
Cape Town,South Africa
Summary
Cultivated over a decade of immersion in sports journalism and editorial management, with expertise that lies in crafting narratives which captivate global audiences. A journalism degree fuels adeptness in team leadership, ensuring timely delivery of top-tier, engaging content. Proficient in analysing intricate data and leveraging AI-driven insights for effective content strategies. Unwavering dedication and innovative approach consistently earned recognition for excellence. As a confident leader, driving forward-thinking initiatives and cultivating collaboration are paramount. Eager to apply this expertise as a Global Commissioning Editor at Ten Lifestyle Group, propelled by a passion for shaping impactful content that propels organisational success worldwide.
Overview
13
13
years of professional experience
Work History
Journalist and Content Producer
News24 Sport (Media24)
Cape Town, WC
06.2014 - Current
- Spearheaded content creation efforts resulting in a monthly page view count of beyond 14 million, showcasing the ability to capture and maintain audience engagement on a global scale
- Established and nurtured a robust online community through strategic social media engagement to connect with diverse audiences worldwide
- Cultivated strong relationships with industry sources to ensure access to exclusive insights and breaking news, facilitating the production of compelling and timely content
- Monitored and analysed website analytics to inform content strategy and initiate data-driven decision-making, contributing to the optimisation of global content
- Demonstrated leadership skills as weekend site editor, overseeing the publication of high-quality content and ensuring alignment with organisational objectives.
- Maintained up-to-date knowledge of current events and industry trends
Presenter and Producer
UCT Radio
Cape Town, WC
06.2011 - 12.2018
- Hosted and produced engaging radio shows that attracted an average audience of 20,000 listeners
- Received recognition for excellence in content creation with the "Specialist Show of the Year" award for consecutive years
- Leveraged a diverse network of contacts to secure interviews with notable personalities and experts, enriching content with unique perspectives and insights
- Organized and promoted successful radio events that fostered community engagement and strengthened brand awareness
- Provided guidance and support to new team members, facilitating their integration into the organisation and contributing to a positive team dynamic.
Journalist Intern
Health24 (News24/Media24)
Cape Town, Western Cape
06.2012 - 06.2013
- Conducted market research and trend analysis to inform content development strategies.
- Optimised content for maximum impact through strategic SEO techniques and multimedia integration, driving traffic and engagement across digital platforms
- Contributed creative ideas and solutions to team discussions, fostering a culture of innovation and continuous improvement
- Played a crucial role in social media engagement efforts, leveraging data-driven insights to enhance brand visibility and engagement.
Education
Baccalaureus Technologiae Degree (BTech): Journalism -
Cape Peninsula University of Technology
Cape Town, South Africa12.2014
National Diploma: Journalism -
Cape Peninsula University of Technology
Cape Town, South Africa12.2013
National Senior Certificate -
Alexander Sinton High School
Cape Town, South Africa12.2010
Skills
- Strategic Content Management
- Quality Control Analysis
- Data Analytics
- Proactive Leadership
- Copy Editing & Proofreading
- SEO Optimisation
- Microsoft Office & Adobe Creative Suite
- Written & Verbal Communication
- Teamwork & Collaboration
- Troubleshooting & Problem-Solving
Timeline
Journalist and Content Producer
News24 Sport (Media24)
06.2014 - Current
Journalist Intern
Health24 (News24/Media24)
06.2012 - 06.2013
Presenter and Producer
UCT Radio
06.2011 - 12.2018
Baccalaureus Technologiae Degree (BTech): Journalism -
Cape Peninsula University of Technology
National Diploma: Journalism -
Cape Peninsula University of Technology
National Senior Certificate -
Alexander Sinton High School
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