Summary
Overview
Work History
Education
Skills
Timeline
Generic
Tahlia Cronje

Tahlia Cronje

Management In Marketing Student
Cape Town

Summary

I am Tahlia Cronje, a 22-year-old graduate from Vega School in Cape Town, currently completing my postgraduate diploma in Management in Marketing. Throughout my studies, I’ve built a strong foundation in strategic marketing, digital innovation, and consumer behavior. My participation in a month-long Brand Challenge, where I collaborated with real-life brands, provided me with practical insight into the day-to-day operations of a marketing team and the expectations within the industry. This hands-on experience has sharpened my ability to work under pressure, manage multiple projects, and deliver creative solutions that align with business objectives. I am driven by a passion for creativity and growth, and I approach every task with a mindset of continuous improvement. My combination of practical experience, academic knowledge, and enthusiasm for innovation makes me a strong candidate for this graduate programme. I am confident that I can bring fresh ideas, adaptability, and a commitment to excellence, contributing effectively to both the team and the overall success of the organization.

Overview

2
2
years of professional experience

Work History

Assistant Brand Manager

Omello
10.2023 - 11.2023
  • Developed and executed branding campaigns to educate target audiences on product features, benefits and values.
  • Enhanced brand recognition by developing and executing targeted marketing campaigns along with my fellow teammates.
  • Analyzed competitor offerings to identify opportunities for differentiation and capitalize on unique selling points.
  • Monitored and evaluated marketing and advertising campaigns to support brand consistency and engagement.

Student Brand Ambassador

RedBull
05.2022 - 07.2022
  • Identified key opinion leaders within each academic department who could support our efforts in spreading awareness about our products/services.
  • Generated interest in the product by hosting interactive presentations and demonstrations for student groups.
  • Created visually appealing displays at tabling events that attracted attention from passing students and encouraged engagement with promotional material.


Education

PostGraduate Diploma - Management in Marketing

University of Cape Town
Cape Town
04.2001 -

Bachelor of Commerce - Strategic Brand Management

Vega School
Cape Town
04.2001 -

High School Diploma -

St Marys DSG, Kloof
Durban, South Africa
04.2001 -

Skills

    - People Person

    - Outgoing

    - Extrovert

    - Attentive

    - Hard Working

Timeline

Assistant Brand Manager

Omello
10.2023 - 11.2023

Student Brand Ambassador

RedBull
05.2022 - 07.2022

PostGraduate Diploma - Management in Marketing

University of Cape Town
04.2001 -

Bachelor of Commerce - Strategic Brand Management

Vega School
04.2001 -

High School Diploma -

St Marys DSG, Kloof
04.2001 -
Tahlia CronjeManagement In Marketing Student