Summary
Overview
Work History
Education
Skills
Timeline
Generic

Siyasanga Bizo

Sales Representative General Trade
A 50 Zodiac Street Khulani Park Khayelitsha

Summary

Driven by a successful track record at Coca Cola Peninsula Beverages, I excel in strategic sales planning and customer relationship building, achieving significant sales and revenue growth. Proficient in Microsoft Office and adept at staff supervision, my approach combines strong communication skills with effective negotiation, fostering business growth and ensuring ROI.

Overview

9
9
years of professional experience
9
9
years of post-secondary education

Work History

Sales Representative General Trade

Coca Cola Peninsula Beverages
Cape Town
03.2019 - Current
  • My route consists of 112 customers I visit weekly, of which I service 3 local cash and carry/ wholesalers.
  • I have exceeded and achieved my monthly sales target 11 of 12 months for 2024.
  • I grew my net revenue by 52,18% in 2024 vs 2023.

Below duties and methods have contributed to my above success:

  • Plan weekly and monthly strategies on how to achieve sales and revenue targets
  • Plan and set up in store events and promotions to attract customers and improve sales.
  • Engage with customers daily, assisting them to develop and grow their stores and in turn reach exceptional sales volumes and revenue growth for both customer and our business.
  • Negotiate additional instore SOVI and forward share.
  • Dealing with customer complaints and queries
  • Competitor activity analysis.
  • Ensure our brands are listed in stores and are selling, advising customers on which brands and pack sizes are beneficial for them based on customer research I do on a weekly basis by scanning the environment and buying behavior of the consumers in the various areas I work in. Understanding the environment in which my customers trade and how my business offering with reach the desired growth for my customer, our end consumer and ensure we get ROI.
  • Market development, by providing new clients with signage, fridges, promotions to increase foot count within stores and to maintain effective consumer relations and encourage repeat purchase behavior.
  • Monitoring delivery functions within the business as Peninsula Beverages strives to provide 24 hours delivery service to all their clientele.
  • Building customer relations by visiting customers on a weekly basis to serve their business needs such as merchandising, monitoring stock levels and generating sales.
  • Activate promotional point of sale by designing and placing banners and posters, building displays, putting up free standing units (FSU) and activating in store promotions.
  • Achieve and exceed my monthly sales budget and ensure revenue growth.
  • Prospecting within my area to identify any new business opportunities.

Account Developer

Coca Cola Peninsula Beverages
02.2018 - 02.2019
  • Plan weekly and monthly strategies on how to achieve sales and revenue targets
  • Plan and set up in store events and promotions to attract customers and improve sales.
  • Engage with customers daily, assisting them to develop and grow their stores and in turn reach exceptional sales volumes and revenue growth for both customer and our business.
  • Negotiate additional instore SOVI and forward share.
  • Dealing with customer complaints and queries
  • Competitor activity analysis.
  • Ensure our brands are listed in stores and are selling, advising customers on which brands and pack sizes are beneficial for them based on customer research I do on a weekly basis by scanning the environment and buying behaviour of the consumers in the various areas I work in. Understanding the environment in which my customers trade and how my business offering with reach the desired growth for my customer, our end consumer and ensure we get ROI.
  • Market development, by providing new clients with signage, fridges, promotions to increase foot count within stores and to maintain effective consumer relations and encourage repeat purchase behaviour.
  • Monitoring delivery functions within the business as Peninsula Beverages strives to provide 24 hours delivery service to all their clientele.
  • Building customer relations by visiting customers on a weekly basis to serve their business needs such as merchandising, monitoring stock levels and generating sales.
  • Activate promotional point of sale by designing and placing banners and posters, building displays, putting up free standing units (FSU) and activating in store promotions.
  • Achieve and exceed my monthly sales budget and ensure revenue growth.
  • Prospecting within my area to identify any new business opportunities.

Sales Trainee

Coca Cola Peninsula Beverages
Cape Town
09.2016 - 01.2018

· Build and maintain customer relationships with existing customers

· Prospecting for new potential business opportunities

· Making accurate, rapid cost calculations and providing customers with quotations

· Negotiating the terms of an agreement and closing sales.

· Gathering market and customer information and providing feedback on future buying trends.

· Negotiating variations in price, delivery and specifications with your company's managers.

· Advising on forthcoming product developments and discussing special promotions.

· Liaising with suppliers to check on the progress of existing orders.

· Checking quantities of goods on display and in stock.

· Stock taking and generating orders while standing in for sales reps and account developers.

· Reviewing your own sales performance, against targets as you gain experience.

Merchandiser

Coca Cola Peninsula Beverages
Cape Town
11.2015 - 08.2016

· Determine merchandising needs in coolers and secondary displays

· Maintaining cleanliness of coolers and FSUs

· Stock rotation in storeroom

· Date manage of stock in coolers and in stock room.

· Ensure branding strips, pricing and POS are inline with our LOS

· Remove outdated POS

· Assist rep in replenishing POS and stock up with relevant POS

· Look for instore opportunities and build displays

· Stand in for Sales Representatives

· Assist Sales department with promotional activities and general sales.

· Activate promotional point of sale by designing and placing banners and posters, building displays, putting up free standing units (FSU) and activating in store promotions.

Education

NQF 6 National Diploma Marketing -

Northlink College
01.2012 - 12.2015

National Senior Certificate NQF 4 -

Cape Town High School
01.2007 - 12.2011

Skills

Proficient in Microsoft Office package- Word, Basic Excel & Powerpoint

Proficient in administrative functions and support services

Maintain high level of customer service

Experience with the supervision of staff/merchandisers

Proficient in organising and co-ordinating relevant tasks

Proposing new products and services to my customers

Good negotiation skills

Customer relationship building, analysing my customers needs and offering our services that will be beneficial for their business growth and in turn offer us ROI

Effective Communication and planning skills

Timeline

Sales Representative General Trade

Coca Cola Peninsula Beverages
03.2019 - Current

Account Developer

Coca Cola Peninsula Beverages
02.2018 - 02.2019

Sales Trainee

Coca Cola Peninsula Beverages
09.2016 - 01.2018

Merchandiser

Coca Cola Peninsula Beverages
11.2015 - 08.2016

NQF 6 National Diploma Marketing -

Northlink College
01.2012 - 12.2015

National Senior Certificate NQF 4 -

Cape Town High School
01.2007 - 12.2011
Siyasanga Bizo Sales Representative General Trade