Summary
Overview
Work History
Education
Skills
Certification
Timeline
Generic
Siyabonga Ndyoko

Siyabonga Ndyoko

Transformational Growth Strategist | National Channel Sales Manager
Johannesburg

Summary

Highly accomplished leader with over a decade of experience driving transformative initiatives in the telecommunications and ICT sectors. Proven track record of delivering groundbreaking results through agile methodologies, customer-centric solutions, and data-driven decision-making. Skilled in empowering teams, fostering innovation, and driving sustainable business transformation. Expertise spans enterprise business development, retail, and FMCG, with a strong background in innovative sales strategies, market expansion, revenue growth, sales operations, and high-performing team development. Currently completing a postgraduate degree in Management Practice (Honors) at Henley Business School, anticipated graduation February 2025. Passionate about leveraging expertise to drive innovation, growth, and lasting business success. Executive MBA candidate towards international accredited qualification with focus in building Africa.

Overview

19
19
years of professional experience
15
15
years of post-secondary education
2
2
Certifications

Work History

Channel Sales Manager

MetroFibre Networx
Johannesburg
01.2023 - Current

Key Responsibilities:

  • Drove national sales growth through strategic support of regional teams, leveraging KPIs to optimise performance
  • Conceptualised and executed Experience Store strategies, elevating customer experience and driving sales growth
  • Collaborated on customer journey enhancements, ensuring seamless and exceptional customer experiences
  • Contributed to commission structure and commercial development, driving business growth through strategic partnerships
  • Developed business cases and requirements, informing data-driven decisions and business expansion

Achievements:

  • Spearheaded Partner Portal transformation, boosting
  • Partner engagement and sales enablement
  • Successfully launched Experience Stores, increasing
  • Customer touchpoints and driving sales growth
  • Identified and capitalised on market trends, unlocking new
  • Business opportunities and expanding market share
  • Fostered strategic partnerships, driving revenue growth
  • And market expansion through collaborative initiatives
  • Implemented innovative marketing strategies, increasing
  • Sales revenue and optimising team performance

Impact:

  • My portfolio extends beyond driving business growth, as it enables me to make a meaningful impact in emerging markets. By bridging the digital divide, I help empower communities, fostering economic growth, social development, and digital inclusion. This purpose-driven approach fuels my passion for innovative and sustainable business practices.

Sales and Operations Manager

Cell C
Port Elizabeth
11.2020 - 12.2022
  • Results-Driven Leadership: Spearheaded multi-divisional management, driving revenue growth, optimizing operations, and expanding market presence across 5 key divisions
  • Multi-Divisional Management: Successfully oversaw and integrated 5 diverse divisions, driving synergy and maximizing revenue growth
  • Developed and executed customized sales strategies for each division, resulting in significant market share expansion
  • Implemented effective sales planning, marketing campaigns, cost management, and relationship building across divisions
  • Sales and Operations Excellence: Designed and executed comprehensive sales strategies, resulting in significant revenue growth and market share expansion
  • Streamlined operations to enhance efficiency, customer satisfaction, and retention
  • Led successful marketing campaigns, driving new sales and customer acquisition
  • Team Leadership and Development: Mentored and guided high-performing teams, providing support for performance and growth
  • Key Strengths: Strategic Planning and Execution, Multi-Divisional Management and Leadership, Revenue Growth and Operational Optimization, Team Development and Motivation
  • Analyzed sales metrics to identify trends, opportunities, and areas for improvement in the overall operations strategy.

Area Manager (Branded Stores)

Cell C
Port Elizabeth
03.2019 - 10.2020
  • Results-Driven Leadership: Spearheaded Branded Stores division, driving operational excellence, maximizing revenue, and ensuring compliance
  • Area Management and Retail Concept: Oversaw multiple Branded Stores, implementing strategies to maximize revenue and drive performance
  • Analysed P&L statements, identified areas for improvement, and implemented effective solutions
  • Coached and mentored store managers, enhancing performance and achieving sales targets
  • Identified new store locations, conducted feasibility studies, and led successful rollouts
  • Business Case Development and Scorecard: Developed comprehensive business cases to support decision-making and drive strategic initiatives
  • Implemented and monitored Scorecard system to track performance metrics and ensure alignment with organizational goals
  • Compliance and Operational Management: Prioritised compliance with regulatory requirements, ensuring adherence to legal and industry standards
  • Key Strengths: Business Case Development and Implementation, Scorecard Management and Performance Tracking, Operational Optimization and Efficiency, Leadership and Team Management
  • Developed strong relationships with clients, leading to increased customer satisfaction and repeat business.
  • Led a team to achieve company goals and exceed targets consistently, fostering a positive work environment.

Regional Direct Sales FTTH

Vodacom
Port Elizabeth
11.2018 - 02.2019
  • Sales Excellence and Market Development: Led FTTH market development in the Eastern Cape, delivering revenue growth and expanding market share
  • Key Accomplishments: Designed and implemented tailored sales strategies, leveraging direct sales and partnership channels to drive revenue growth and expand market share
  • Optimized fibre infrastructure planning through expert feedback, ensuring efficient customer onboarding and enhancing franchise teams' sales capabilities through training and development programs
  • Impact: Successfully established FTTH services in the Eastern Cape, driving market growth and customer acquisition
  • Optimized territory coverage by reassigning accounts based on market potential analysis, ultimately maximizing revenue generation opportunities.
  • Forecasted quarterly sales projections accurately by analyzing historical data trends alongside current market conditions.
  • Conducted regular performance reviews with direct reports to identify areas for improvement and provide ongoing feedback for growth.

Industrial and Decorative Sales

City Paint & Tool
Port Elizabeth
08.2016 - 10.2018
  • Results-Driven Sales: Planned and executed a weekly call cycle to target customers, identify needs, and propose tailored solutions
  • Generated new business through cold calling, product sampling, and cost-effective solutions
  • Developed counter-strategies to competitor activities and drove sales of added-value products
  • Implemented a Maintenance Plan and secured preferred stock status in factory storerooms
  • Maintained a safe work environment by adhering to safety protocols, wearing appropriate protective gear, and conducting regular safety training sessions for team members.

Branch Manager (Edgars Connect)

Edgars
Port Elizabeth
02.2016 - 07.2016
  • Results-Driven Leadership: Spearheaded store operations, promotions, and staff development to drive sales and profitability
  • Collaborated with telecom network companies to plan effective promotions and marketing strategies
  • Implemented efficient expense management and cost reduction measures
  • Fostered strong relationships with key stakeholders and led successful recruitment and training initiatives
  • Impact: Drove operational excellence, achieved sales targets, and enhanced profitability through strategic planning and team development
  • Improved customer satisfaction ratings by enhancing service quality and resolving client issues promptly.
  • Continuously monitored branch performance against key performance indicators, taking corrective actions as needed to ensure objectives were met or exceeded.
  • Maintained friendly and professional customer interactions.

Regional Hub Manager (Smollan Field Services)

Samsung Electronics
Cape Town
12.2013 - 05.2015
  • Strategic Sales Leadership: Directed Western Cape operations, driving double-digit sales growth and strengthening key account partnerships for Samsung consumer electronics
  • Developed and executed tailored sales strategies, leveraging market analytics and trend insights
  • Spearheaded ambassador development programs, elevating product expertise and sales performance
  • Ensured seamless compliance with company standards through proactive store audits and assessments
  • Stakeholder Relationship & Account Management: Built and maintained strong relationships with senior management at key retail stores, negotiating prime merchandise space and increased stock orders
  • Conducted regular store visits to engage with stakeholders, address concerns, and identify opportunities for growth
  • Collaborated with retail partners to develop and implement customized sales and marketing initiatives, driving mutual business growth
  • Streamlined hub operations by implementing efficient processes and procedures.
  • Oversaw daily operations, managing staff schedules, task assignments, and workflow prioritization for maximum productivity.

Roaming Sales Ambassador (Smollan Field Services)

Samsung South Africa
Port Elizabeth
03.2013 - 12.2013
  • Key Achievements: Pioneered roaming sales ambassador model in South Africa, driving Samsung device sales across retail channels
  • Trained store sales staff (MTN, Edgars, independents) on product knowledge and sales techniques
  • Merchandised POS materials, tracked sales data, and provided insights for inventory management
  • Built strong relationships with store staff, delivering exceptional customer service and promoting Samsung benefits
  • Impact: Expanded Samsung presence across retail channels, enhancing customer experience and driving sales growth
  • Participated in industry trade shows and networking events to expand professional connections and generate new leads for the business.
  • Led sales team meetings, providing updates on progress toward goals, sharing success stories, and discussing strategies for overcoming challenges.

Store Manager

Vodafone
Port Elizabeth
01.2012 - 12.2013
  • Implemented inventory management and financial strategies to drive sales and profitability
  • Trained and developed teams, maintained visual merchandising standards, and ensured product knowledge
  • Contributed to franchise growth, enhanced customer experience, and drove business results
  • Managed daily operations to ensure smooth functioning of the store, maintaining a clean, safe environment for customers and employees.
  • Managed inventory control, cash control, and store opening and closing procedures.
  • Assisted with hiring, training and mentoring new staff members.

Sales Manager

Incredible Connection
Port Elizabeth
06.2010 - 11.2012
  • Strategic Leadership: Spearheaded sales and operations as second-in-command to Branch Manager, driving multimillion-rand revenue growth
  • Led high-performing teams of technicians and sales specialists, fostering expertise and excellence
  • Forecasted and optimized stock ordering, influencing hardware range selection to maximize sales potential
  • Developed and executed strategic sales initiatives, enhancing customer satisfaction and loyalty
  • Impact: Drove business growth, improved operational efficiency, and elevated team performance
  • Handled customer relations issues, enabling quick resolution, and client satisfaction.
  • Increased sales revenue by developing and implementing effective sales strategies.

Floor Manager (Department Coordinator)

Woolworths
Port Elizabeth
03.2006 - 05.2010
  • Key Achievements: Spearheaded operational excellence, driving customer satisfaction and sales growth through effective goal alignment, promotion execution, and data-driven inventory management
  • Developed high-performing teams, built strong supplier relationships, and managed finances with accuracy, resulting in department growth, strengthened customer relationships, and elevated team performance
  • Impact: Drove department growth, strengthened customer and community relationships, and elevated team performance
  • Coached employees and trained on methods for handling various aspects of sales, complicated issues, and difficult customers.
  • Managed store inventory and stock levels to maintain availability of products.

Education

Postgraduate Degree - Management Practice

Henley Business School
Johannesburg, South Africa
02.2024 - 02.2025

Certificate - Customer Service Management

University of Pretoria
Gauteng
01.2023 - 12.2023

Management Development Programme - Business Management

GIBS Business School (Gordon Institute of Business Science)
Pretoria
01.2021 - 12.2023

Retail Management Development Programme -

University of Pretoria
Pretoria
01.2014 - 12.2015

National Diploma - Business/Commerce, General

Port Elizabeth College
Port Elizabeth
02.2012 - 11.2014

Matric -

Khwezi Lomso
Port Elizabeth
01.2000 - 12.2005

Skills

Certification

Competition Law, 05/23

Timeline

Postgraduate Degree - Management Practice

Henley Business School
02.2024 - 02.2025

Channel Sales Manager

MetroFibre Networx
01.2023 - Current

Certificate - Customer Service Management

University of Pretoria
01.2023 - 12.2023

Management Development Programme - Business Management

GIBS Business School (Gordon Institute of Business Science)
01.2021 - 12.2023

Sales and Operations Manager

Cell C
11.2020 - 12.2022

Area Manager (Branded Stores)

Cell C
03.2019 - 10.2020

Regional Direct Sales FTTH

Vodacom
11.2018 - 02.2019

Industrial and Decorative Sales

City Paint & Tool
08.2016 - 10.2018

Branch Manager (Edgars Connect)

Edgars
02.2016 - 07.2016

Retail Management Development Programme -

University of Pretoria
01.2014 - 12.2015

Regional Hub Manager (Smollan Field Services)

Samsung Electronics
12.2013 - 05.2015

Roaming Sales Ambassador (Smollan Field Services)

Samsung South Africa
03.2013 - 12.2013

National Diploma - Business/Commerce, General

Port Elizabeth College
02.2012 - 11.2014

Store Manager

Vodafone
01.2012 - 12.2013

Sales Manager

Incredible Connection
06.2010 - 11.2012

Floor Manager (Department Coordinator)

Woolworths
03.2006 - 05.2010

Matric -

Khwezi Lomso
01.2000 - 12.2005
Siyabonga NdyokoTransformational Growth Strategist | National Channel Sales Manager