Siphindile Ntali

• Spearheaded development and execution of dynamic digital content across Mr D's platforms, including social media, video, and web.
• Drive major campaigns like D is for Done and Varsity Cup, while managing regular deals such as Epic Food Deals, and Matchday Munchies.
• Partner with marketing team to create culturally resonant content that aligns with Mr D's brand identity and engages audience effectively.
• Oversee operations of content through carefully leading content team to ensuring smooth production workflows and innovative content creation.
• Strategically plan and execute culture-focused internal events that enhance brand presence and foster community engagement, working closely with marketing team.
• Develop and lead digital content strategies that amplifies brand relevance, boosts engagement, and strengthens audience loyalty.
• Collaborate with teams across merchandising, branding, and social media to create integrated content that supports overall business goals.
• Analyze digital content performance, leveraging data to inform strategy and optimize future content initiatives.

• Managed production workflows and coordinated pre-shoot bookings of crew and locations for TV commercials, shoots, and photo shoots
• Developed creative concepts for television ads and pitched proposals to clients
• Collaborated with videographers, motion graphic designers, and marketing teams to ensure projects were completed on time and within budget
• Oversaw the development of creative assets, maintaining brand consistency across channels
• Handled departmental administration tasks including compiling reports and processing orders and payments
• Built relationships with media houses and productions to facilitate collaboration opportunities
• Manage a content team comprising photographers, videographers, motion graphic designers, and editors, ensuring efficient collaboration and high-quality output
• Maintain strong relationships with marketing executives to align content strategies with overall marketing objectives
• Provide creative direction on shoots and oversee studio production, sourcing relevant elements for successful execution
• Plan and schedule projects, working closely with traffic managers to meet project deadlines
• Manage brand content and collaborate with influencers for campaign execution
• Liaise with key marketing coordinators to identify opportunities for brand awareness and growth
• Collaborated with stakeholders to identify project objectives, resulting in successful campaigns.
• Mentored junior team members, fostering a collaborative environment that encouraged professional growth.
• Negotiated contracts with vendors and talent for cost-effective project management without sacrificing quality.
• Developed creative concepts that effectively communicated client messaging and brand identity through video content.
• Enhanced audience engagement by producing high-quality video content tailored to target demographics.
• Directed 2 yearly projects from initiation through closure.

As a Content Producer , I played a key role in collaborating with sports brands to create dynamic, engaging content that resonates with Supersports audience. My responsibilities responsibilities spanned in concept development, shoot direction, budgeting, and post-production oversight, ensuring that all content aligns with the brand's goals and maintains high-quality standards.

Key Responsibilities:

• Brand Collaboration : Worked closely with sports brands to develop creative concepts that align with their goals and appeal to Supersports sports-focused audience.
• Content Creation & Direction : Led the creative direction of shoots, managing the crew and presenters to ensure a seamless production process that meets the vision and objectives.
• Production Management : Oversaw the entire production process, including pre-production planning (scheduling, budgeting, and resource allocation), on-set direction (managing crew and presenters), and post-production oversight (editing, approvals, and final delivery).
• Budget Management : Developed and managed budgets for shoots, ensuring efficient resource allocation and cost-effective production without compromising on quality.
• Collaboration with Editors : Worked hand-in-hand with editors throughout the post-production process to ensure that the final product aligned with expectations and delivered on brand messaging.
• Promotion & Programming : Handled the production of television promos, magazine shows, and magazine inserts for Supersport, ensuring content is engaging, informative, and on-brand.
• Content Quality & Strategy : Ensured that all produced content is culturally relevant, engaging, and maintains Supersports brand presence while driving audience engagement.