Siph’esihle Mhlabane
Johannesburg
Summary
A dynamic and versatile communications professional with a strong foundation in strategic brand communications and hands-on experience as a communications intern during a12-month graduate programme. Passionate about advertising, brand communication, and internal events, with proven expertise in internal communications, social media management, public relations, and event coordination. Known for vibrant people skills, adaptability, and a keen eye for detail, with a focus on driving impactful brand engagement.
Overview
6
6
years of professional experience
Work History
Communications Intern
ESKOM PENSION and PROVIDENT FUND (EPPF)
02.2024 - 01.2025
- Managed internal campaigns and communication strategies, ensuring clear and effective engagement with colleagues
- Assisted in planning, creating, and posting engaging content across platforms to boost brand awareness and audience engagement
- Organised and executed internal events, while managing budgets and logistics
- Developed marketing materials, including presentations, and digital campaigns, to support communication goals
- Played a role in rebranding initiatives, emphasising the EPPF identity and differentiating it from Eskom
- Contributed to writing, editing, proofreading, reporting, and analytics to enhance team output and project efficiency
- Key Achievements:
- Successfully coordinated the distribution of branded collateral to almost 200 employees, streamlining processes and ensuring accuracy
- Led and MC'd creative internal events, such as the Cybersecurity workshop, Youth Day, Women’s Day, and Heritage Day events, boosting cultural engagement within the organisation
- Developed a rebranding strategy tied to promote EPPF’s new identity through public-facing platforms
Part-Time Social Media Manager
ZEST-LIFE STUDIOS
09.2022 - 10.2023
- Responsible for consistently posting dance content on TikTok and Instagram
- Responsible for keeping the page active by posting achievements, performances, and story updates
Part-time Social Media Video Editor
FINERY PRELOVED
05.2022 - 07.2022
- Created and edited video content for the clothing store
Social Media Promoter
PATRON ENTERTAINMENT
12.2021 - 12.2021
- Promoted two separate events that took place at the same location
- Used Twitter, WhatsApp, and Instagram to promote the events
- Followed specific briefs when it came to promoting each event
Head of social media
PENRYN COLLEGE
12.2018 - 11.2019
- Worked with various departments to create content
- Refined and improved creative output
- Constantly engaged with people
- Ran the school's account to update the school body about upcoming events such as derbies, civvies days, house plays etc
Education
Honours - BA in Strategic Brand Communications
Vega School
Johannesburg, Gauteng05-2024
Bachelor of Arts - Strategic Brand Communications
Vega School
Johannesburg, Gauteng05-2023
Penryn College
Mbombela, Mpumalanga01.2019
Skills
- Strategic Communications
- Social Media Management
- Event Coordination and Management
- Writing, Editing, and Proofreading
- Content Creation
- Attention to Detail
- Collaboration
- Interpersonal Skills
Accomplishments
Drama Eisteddfod | 2018 - 2018
Monologue Performance
- Received 96% for a monologue i performed at the Eisteddfod during 2018 in Mpumalanga
Penryn College | 2018 - 2019
Cheerleader
- Became a part of the cheerleading team from 2018 to 2019 and performed at Inter-high Athletics Won the "best cheerleader" medal of the Penryn squad in 2019 at Inter-high Athletics
Penryn College | 2019 - 2019
Co-director & actress
- Won first place for acting and co-directing a play called "Clue" at the Interhouse plays Received full colours for leadership of the house plays for co-directing
Talent Africa | 2019 - 2019
Provincial Representative
- Represented Mpumalanga for modelling and acting for the Summerheat competition
- Received full colors
#Choppin' Challenge | 2021 - 2021
Dance Challenge Winner
- Won Tshego's dance challenge to his recent song "Choppin" and won 1 of 5 R2000 cash prizes on Instagram
References
Seema, Ramnarain, seema@eppf.co.za, EPPF
Timeline
Communications Intern
ESKOM PENSION and PROVIDENT FUND (EPPF)
02.2024 - 01.2025
Part-Time Social Media Manager
ZEST-LIFE STUDIOS
09.2022 - 10.2023
Part-time Social Media Video Editor
FINERY PRELOVED
05.2022 - 07.2022
Social Media Promoter
PATRON ENTERTAINMENT
12.2021 - 12.2021
Head of social media
PENRYN COLLEGE
12.2018 - 11.2019
Honours - BA in Strategic Brand Communications
Vega School
Bachelor of Arts - Strategic Brand Communications
Vega School
Penryn College
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