Summary
Overview
Work History
Education
Skills
Timeline
References
Career Highlights
References
Generic

SILIZIWE MAGENGELELE

Johannesburg,South Africa

Summary

Dedicated Corporate Relations professional with a strong foundation in fostering brand reputation, community engagement, and impactful initiatives within complex organizations. As well as coordinating and implementing programs that enhance brand presence and reinforce corporate responsibility. From organizing events that celebrate cultural diversity to managing campaigns that support community well-being, My goal is to bridge connections that drive both organizational growth and positive social impact.

Overview

3
3
years of professional experience
4
4
years of post-secondary education

Work History

CORPORATE RELATIONS GRADUATE

DIAGEO
Johannesburg, South Africa
01.2024 - 03.2025

Compliance & Governance:

  • Spearheaded BBBEE compliance initiatives, focusing on Skills Development, Management Control, SED, and YES programs.
  • Managed end-to-end BBBEE verification documentation process.
  • Ensured punctual and accurate submissions by coordinating document collection and certification from stakeholders.
  • Supported Business Integrity through preparing and collected evidence for GAR audit, maintaining an organized activity calendar for audit readiness.

Communication & Engagement:

  • Synthesized and communicated industry news to keep company personnel informed and engaged.
  • Orchestrated internal communications, ensuring efficient and timely information flow.
  • Crafted compelling LinkedIn content to amplify the company's digital footprint and audience engagement.
  • Promoted a culture of recognition by spotlighting team and individual accomplishments.

SOCIAL MEDIA COMMUNITY MANAGER

CHATEAU GATEAUX
04.2023 - 02.2025

Social Media Management & Brand Voice:

  • Cultivated Château Gâteaux's brand voice across Facebook, Instagram, and TikTok, ensuring a cohesive social media presence.
  • Developed a comprehensive standard responses document and brand guide to streamline communication.

Community Engagement & Customer Support:

  • Managed direct messaging, promptly addressing consumer inquiries and fostering positive engagement.
  • Actively interacted with and acknowledged consumer comments and tagged content to boost community interaction.
  • Efficiently handled and directed online consumer complaints, maintaining brand reputation.
  • Enhanced customer satisfaction by providing swift and accurate resolutions to issues raised on social media platforms.
  • Significantly reduced customer inquiry response times by implementing a robust social media monitoring system.
  • Drove online community expansion through vigilant moderation and immediate response to user feedback.

Influencer Marketing & Campaigns:

  • Identified and recruited influencers, effectively strengthening the brand's outreach and influence.
  • Orchestrated and managed influencer campaigns, aligning them with brand goals and messaging.

Analytics & Strategy Development:

  • Delivered insightful weekly reports on social media platform performance and audience engagement.
  • Conducted thorough competitor analysis to uncover growth opportunities and unique positioning strategies.

CORPORATE RELATIONS INTERN

DIAGEO
09.2023 - 12.2023
  • Supported the Corporate Relations team in various functions aimed at enhancing the company's reputation and stakeholder engagement
  • Assisting with the planning and execution of corporate communication strategies, drafting and editing press releases, newsletters, and other communication materials
  • Helped organize events and support community outreach initiatives
  • Collaborating with internal teams and external partners, I played a key role in promoting Diageo's brand and corporate social responsibility efforts

BRAND EDUCATOR

Dr OETKER SOUTH AFRICA
11.2021 - 04.2023

Community Management & Engagement:

  • Spearheaded community management for Dr. Oetker's Foodservice channel across LinkedIn, Instagram, and Facebook, ensuring a cohesive brand persona and active engagement.
  • Managed and monitored user interactions, responding to direct messages, comments, and directing online consumer complaints to maintain a positive brand image.

Content Strategy & Brand Consistency:

  • Developed and maintained a comprehensive standard responses document and brand guidebook to streamline communication and uphold brand standards.

Analytics & Performance Optimization:

  • Delivered weekly analytical reports on social media performance, providing insights for strategic improvements and content optimization.
  • Executed campaign setups and monitored delivery and performance across advertising platforms, focusing on Facebook Business Suite to maximize ROI through data-driven optimizations.

Education

BACHELOR OF SOCIAL SCIENCE HONOURS - Politics

UNIVERSITY OF CAPE TOWN
Cape Town, Western Cape
02.2023 - 12.2023

BACHELOR OF SOCIAL SCIENCE - Sociology, Political Studies, Gender Studies

UNIVERSITY OF CAPE TOWN
Cape Town
02.2020 - 12.2022

Skills

  • Content Creation
  • Internal Communications
  • Event Planning and Coordination
  • Project Management
  • Data-Driven Communication Strategies
  • Proficiency in Communication Tools
  • Compliance Management
  • Community Engagement
  • Competitor Analysis
  • Brand Voice Development
  • Crisis Management (Online Complaints)
  • Analytics and Reporting
  • Stakeholder Coordination
  • Campaign Optimization
  • Strategic Communication Planning

Timeline

CORPORATE RELATIONS GRADUATE

DIAGEO
01.2024 - 03.2025

CORPORATE RELATIONS INTERN

DIAGEO
09.2023 - 12.2023

SOCIAL MEDIA COMMUNITY MANAGER

CHATEAU GATEAUX
04.2023 - 02.2025

BACHELOR OF SOCIAL SCIENCE HONOURS - Politics

UNIVERSITY OF CAPE TOWN
02.2023 - 12.2023

BRAND EDUCATOR

Dr OETKER SOUTH AFRICA
11.2021 - 04.2023

BACHELOR OF SOCIAL SCIENCE - Sociology, Political Studies, Gender Studies

UNIVERSITY OF CAPE TOWN
02.2020 - 12.2022

References

  • Sibani Mngadi, Corporate Relations Director SWC, sibani.mngadi@diageo.com
  • Yolanda Nsimbi, Communications Manager SWC, yolanda.nsimbi@diageo.com
  • Amy Mudzamiri, Spirit of Progress Manager Southern Africa & IO, amy.mudzamiri@diageo.com

Career Highlights

Show Your Pride Event 2024
Spearheaded the strategic planning and flawless execution of the Rainbow Networks’ flagship Pride event, commemorating local Pride month. Orchestrated a vibrant celebration of diversity and inclusion, fostering community engagement and amplifying LGBTQ+ visibility through innovative programming and collaborative partnerships.

Men’s Mental Health Initiative 2024
Conceived and delivered a transformative event focused on men’s mental health, featuring compelling insights from the Men’s Foundation. This initiative provided a safe and empowering platform for dialogue, raising awareness and dismantling stigmas surrounding mental health, while promoting emotional well-being and resilience.

Learning for Life Program 2024
Played a pivotal role in the successful implementation of a comprehensive training initiative, equipping 450 participants with essential bar skills, life skills, and pathways to employment within industry-leading partners. This program not only empowered individuals with practical expertise but also catalyzed meaningful career transitions, driving personal and professional growth.

Diageo South West and Central (SWC) Launch 2024
Contributed to the landmark launch of Diageo’s South West and Central division, orchestrating a high-profile event in South Africa that brought together key stakeholders from across the globe. Seamlessly managed complex logistics, including international travel, accommodations, and transportation, ensuring an unparalleled experience that solidified strategic relationships and reinforced Diageo’s global presence.


References

  • Sibani Mngadi, Corporate Relations Director SWC, sibani.mngadi@diageo.com
  • Yolanda Nsimbi, Communications Manager SWC, yolanda.nsimbi@diageo.com
  • Amy Mudzamiri, Spirit of Progress Manager Southern Africa & IO, amy.mudzamiri@diageo.com
SILIZIWE MAGENGELELE