Summary
Overview
Work History
Education
Skills
Certification
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Languages
Timeline
Hi, I’m

Sibusiso Magubane

Tshiawelo,GP
Sibusiso Magubane

Summary

I’m a creative director who leads with heart and purpose. I love people, and I love the work, the kind that moves others, stands out in the market, and makes a difference.

Words are my foundation. I live in ideas, and I thrive on bringing powerful concepts to life. I believe in beautiful work, work with meaning, work with soul.

I’m both a thinker and a doer: strategic, intuitive, and always hands-on. I lead from the front when needed, and from behind when it matters most. I’m in the trenches with my team, guiding, supporting, challenging.

I speak up. I care deeply. I push for better, always. I hate poor work and protect the process that creates great work.

At my core, I’m a builder, of brands, of stories, of people.

Overview

16
years of professional experience
1
Certification

Work History

Avatar Agency Group

Creative Director
08.2024 - Current

Job overview

  • Managed multiple projects simultaneously, ensuring timely completion and seamless execution.
  • Developed strategic communication and marketing plans.
  • Mentored junior designers, fostering professional growth and enhancing overall team capabilities.
  • Mentored and trained junior designers to help enhance skills and capabilities.
  • Championed a culture of creativity, encouraging team members to take risks and push boundaries in their work.
  • Collaborated with clients to understand their brand identity and deliver compelling creative solutions.

MetropolitanRepublic

Creative Director
01.2022 - 07.2024

Job overview

  • Created creative briefs and timeline to manage creative process from concept to completion.
  • Built strong relationships with clients, leading to long-term partnerships and repeat business opportunities.
  • Managed campaigns with specific focuses in order to meet customer needs and creative visions.
  • Led cross-functional teams to deliver high-quality creative assets on time and within budget constraints.
  • Developed strategic communication and marketing plans.
  • Mentored junior designers, fostering professional growth and enhancing overall team capabilities.
  • Championed a culture of creativity, encouraging team members to take risks and push boundaries in their work.

Ogilvy & Mather, Johannesburg

Junior/Mid Copywriter
04.2012 - 07.2013

Job overview

  • Execution of ideas
  • Presentations
  • Copywriting
  • Proofreading
  • Translating
  • Booking, recording V/O in studio

Draft FCB - Sandton, Johannesburg

Intern Copywriter
03.2011 - 11.2011

Job overview

  • Conceptualising ideas
  • Execution of ideas
  • Presentations
  • Copywriting
  • Proofreading
  • Translating
  • Booking, recording V/O in studio

Grounded Media

Radio Assistant
01.2010 - 03.2011

Job overview

  • Booking V/O artists
  • Preparing community radio stations' contracts
  • Admin/Adhock
  • Writing radio ad scripts
  • Preparing daily/monthly reports

Education

Rosebank College

No Degree from Media Studies and Journalism, Communication and Media Studies
01-2010

University Overview

  • Professional Development Studies: Storytelling and Influencing: Communication with impact, 09 November 2003. An online non-credit course authorised by Macquarie University, Sydney Australia,and offered through Coursera. https://coursera.org/share/b7d997168d688d1dcc49d4fd5694b5a8
  • Professional Development Studies: Emotional and Social Intelligence, 09 May 2003. An online non-credit course authorised by University of California, Davis, and offered through Coursera.

https://coursera.org/share/b5bcbe8dc8273b9692d1763e82a501dc

  • Professional Development Studies: The Manager's Toolkit: The Practical Guide to Managing People at Work, 26 March 2023. An online non-credit course authorised by University of London and Birkbeck, Univeristy of London and offered through coursera. https://coursera.org/share/2f81c04abba590cd42614dca4f5efd60

Skills

  • Copywriting

  • Proofreading

  • Administrative Assistants

  • Creative team leadership

  • Strategic communications

  • Strategic thinking

  • Concept development

  • Storyboard creation

  • Project management expertise

  • Strategic leadership

  • Team development

  • Marketing communications

  • Advertising campaigns

  • Campaign development

  • Deadline oriented

  • Resource coordination

  • Brand messaging

  • Project management

  • Assignment delegation

  • Staff recruitment

  • Concept pitching

  • Creative team collaboration

  • Deadline driven

  • Campaign development expertise

  • Creative positioning

  • Creative vision development

  • Problem-solving

  • Analytical thinking

  • Organizational skills

  • Decision-making

  • Problem-solving aptitude

  • Team collaboration

  • Client relations

  • Problem-solving abilities

  • Attention to detail

  • Interpersonal skills

  • Teamwork and collaboration

  • Time management

  • Adaptability and flexibility

  • Active listening

  • Continuous improvement

  • Written communication

  • Reliability

  • Multitasking Abilities

Certification

  • Emotional & Social Intelligence
  • The Manager's Toolkit: A Practical Guide to Managing People at Work
  • Storytelling and influencing: Communicate with impact

<Enter your own>

Languages

English
Advanced (C1)

Timeline

Creative Director

Avatar Agency Group
08.2024 - Current

Creative Director

MetropolitanRepublic
01.2022 - 07.2024

Junior/Mid Copywriter

Ogilvy & Mather, Johannesburg
04.2012 - 07.2013

Intern Copywriter

Draft FCB - Sandton, Johannesburg
03.2011 - 11.2011

Radio Assistant

Grounded Media
01.2010 - 03.2011

Rosebank College

No Degree from Media Studies and Journalism, Communication and Media Studies

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Sibusiso Magubane