Summary
Overview
Work History
Education
Skills
Certification
Timeline
Generic
Sibulele Zokufa

Sibulele Zokufa

Client Growth Specialist | Key Account Manager
Pretoria,GP

Summary

Dynamic and people-first professional with 10+ years of experience in client relationship management, creative problem-solving, and revenue growth. Skilled at leveraging CRM tools (Salesforce, Monday.com) and data insights to boost client satisfaction and deliver tailored solutions.

I bring a Shoshin mindset (初心 – Beginner’s Mind) to every project: curiosity, openness, and a belief that learning never stops. My growth is measured not just in results, but in how effectively I elevate my teammates and clients ensuring collective success.

Passionate about creative expression, I thrive in fast-paced cultural environments where strategy meets storytelling. From coordinating digital content and press engagement to managing on-the-ground activations, I bring both organisational precision and creative flair.

My Superpowers:

  • Creative Courage – Using neurodivergent thinking to approach problems from new angles.
  • Vision Translator – Turning client passions into campaigns that feel authentic and impactful.
  • Team Alchemist – Spotting strengths in others and positioning them for breakthrough moments.

Overview

15
15
years of professional experience
5
5
Certifications
2
2
Languages

Work History

Client-Centric Strategist | Creative Project Leader

Yung Movement
01.2020 - Current


  • Spearheaded client service strategies, increasing satisfaction by 30% through tailored solutions and CRM optimisation (Salesforce, Monday.com).
  • Conducted “ambition mapping” sessions with clients to align brand strategies with core passions, strengthening long-term partnerships.
  • Oversaw projects end-to-end, managing budgets from R5 000 to R250 000 while ensuring impactful brand storytelling.


  • Facilitated brainstorming workshops that drove a 15% increase in brand visibility for key clients.
  • Partnered with strategists on research, creative concept development, and production logistics to deliver innovative campaigns.


  • Streamlined client–team connectivity via Google Workspace, reducing operational costs by 20%.
  • Designed and implemented a project management system (Google Workspace + Monday.com), reducing client/staff onboarding time by 20%.


  • Developed onboarding processes for clients and staff, fostering a culture of creative independence.
  • Introduced weekly “Shoshin Check-Ins” where team members shared new learnings, promoting psychological safety and cross-skilling.
  • Implemented innovative solutions for optimizing processes, resulting in increased efficiency and reduced costs.
  • Developed comprehensive strategies by analyzing market trends and consumer behavior to drive business growth.
  • Collaborated with cross-functional teams to develop and execute strategic initiatives aligned with organizational objectives.

Podcast Host & Producer

The Astrowave Network Podcast
08.2020 - 05.2024
  • Produced 10+ podcast episodes, managing end-to-end production (editing, thumbnails, covers), enhancing content quality and consistency.
  • Grew Instagram following to 1,000+ through strategic social media management, increasing digital presence and engagement.
  • Facilitated open conversations on diverse topics, fostering a collaborative and engaging community.
  • Remote

Marketing Operations Manager

Healing Waves Spa Pretoria
01.2019 - 01.2022
  • Sales and Administration Leadership
  • Proficiently managed sales and administrative functions using POS systems Yoco and Intuit QuickBooks.
  • Orchestrated successful marketing campaigns that boosted our online presence from inception to over 500 followers across Meta platforms.
  • Staff Training and Development
  • Directed training initiatives and supervised team members, leveraging extensive product knowledge and sales experience to craft effective training manuals.
  • Efficient Inventory Management
  • Implemented integrated POS and inventory systems, automating stock management processes and enhancing operational efficiency.
  • Fostered strong supplier relationships to ensure timely and cost-effective inventory replenishment.
  • Creative Marketing Collateral
  • Designed compelling digital promotional materials, including eye-catching flyers on Canva, contributing to impactful marketing efforts.
  • Increased brand awareness by developing and executing targeted marketing campaigns.
  • Oversaw budget allocation across multiple channels, ensuring efficient use of resources in achieving marketing goals.

Softball Coach

Crawford College Pretoria
07.2017 - 08.2020
  • Coaching the Girls U16 softball team was a profoundly fulfilling experience that allowed me to combine my passion for sports with leadership and mentorship:
  • Led coaching sessions focused on teamwork, communication, and commitment, fostering a positive environment for personal and team development.
  • Enhanced my people management skills through coordination with fellow coaches and team members, ensuring effective training and strategy implementation.
  • Celebrated successes as our collective efforts translated into victories during games, creating lasting memories and reinforcing the value of dedication and collaboration.
  • Coaching this team not only enriched my interpersonal and management abilities but also brought immense joy through shared accomplishments and camaraderie.

Strategic Sales Specialist

The Vapery Centurion
02.2018 - 12.2018
  • Professional Experience
  • Sales and Marketing Specialist
  • Started in sales with a primary focus on customer interaction, and my performance led to a promotion to strategic sales.
  • Collaborated closely with the General Manager to develop and execute product campaigns.
  • Contributed to social media strategy by crafting engaging captions, particularly during themed events like Halloween and Heritage Day.
  • Management and Operations Coordination
  • Assumed management responsibilities in the absence of senior leadership, overseeing shift scheduling to optimize staffing levels and ensure team members received adequate time off.
  • Managed the fulfilment and tracking of product orders from clients and suppliers, ensuring seamless client relations.
  • Recognition and Achievement
  • Honored with the Team Spirit Award in 2018, as voted by my peers for demonstrating exceptional dedication and leadership within the team.

Sales Advisor

H&M
07.2015 - 01.2016
  • Played a key role in the launch of a flagship store, ensuring all operational procedures were met, contributing to a successful opening.
  • Selected for specialised training in Sweden, focusing on customer relations, company policies, and management development, enhancing team collaboration and efficiency.
  • Demonstrated exceptional customer service skills, particularly in conflict resolution, leading to high levels of client satisfaction and repeat business.
  • Listened to customer details and offered matching solutions to meet wide range of requirements.
  • Increased sales by offering advice on purchases and promoting additional products.
  • Assisted customers with after-sales support, resolving issues quickly and maintaining high satisfaction levels.
  • Participated actively in weekly sales meetings, sharing insights from personal experiences that contributed to team success.
  • Responded to in-person and telephone requests for information about company offerings.

Sales Assistant

Jeep Clothing, Woodlands
12.2011 - 08.2012
  • Managed sales and customer service operations, enhancing client satisfaction and operational efficiency through effective administration control and order management.
  • Oversaw cash-up filings and banking deposits, ensuring accuracy and compliance with financial protocols, contributing to a decrease in errors by 30%.
  • Directed stock control and shop administration, maintaining optimal inventory levels and streamlining processes to support seamless client interactions and sales growth.
  • Handled customer inquiries, complaints, and returns professionally, ensuring a positive experience for all clients.
  • Increased sales by building strong customer relationships and providing excellent service.
  • Managed inventory to ensure optimal stock levels, minimizing overstock and out-of-stock situations.

Sales Representative

Music Moods Woodlands
01.2011 - 12.2011
  • Managing sales operations and customer service to ensure client satisfaction.
  • Overseeing administrative tasks including client orders, cash-up filings, and banking deposits.
  • Enhanced client satisfaction by addressing concerns promptly and providing exceptional service.
  • Conducted product demonstrations to educate customers on features, benefits, and competitive advantages.
  • Generated additional sales opportunities with upselling and cross-selling techniques.

Education

Bachelor of Commerce (BCom) - Business, Management, Marketing, and Related Support Services

University of South Africa/Universiteit Van Suid-Afrika
Pretoria
01.2020

High School Diploma -

Abbotts College Silver Lakes
Pretoria
04.2001 -

Skills

Strategic idea generation

Certification

B2B Sales Foundations

Timeline

Podcast Host & Producer

The Astrowave Network Podcast
08.2020 - 05.2024

Client-Centric Strategist | Creative Project Leader

Yung Movement
01.2020 - Current

Marketing Operations Manager

Healing Waves Spa Pretoria
01.2019 - 01.2022

Strategic Sales Specialist

The Vapery Centurion
02.2018 - 12.2018

Softball Coach

Crawford College Pretoria
07.2017 - 08.2020

Sales Advisor

H&M
07.2015 - 01.2016

Sales Assistant

Jeep Clothing, Woodlands
12.2011 - 08.2012

Sales Representative

Music Moods Woodlands
01.2011 - 12.2011

High School Diploma -

Abbotts College Silver Lakes
04.2001 -

Bachelor of Commerce (BCom) - Business, Management, Marketing, and Related Support Services

University of South Africa/Universiteit Van Suid-Afrika
Sibulele ZokufaClient Growth Specialist | Key Account Manager