Summary
Overview
Work History
Education
Skills
References
INDUSTRIES
Timeline
Sheila Meyer-Steyn

Sheila Meyer-Steyn

Senior CRM Business Analyst
Cape Town

Summary

Seasoned Senior CRM Business Analyst with over 25 years of experience specializing in enterprise implementations and digital transformation. Expertise includes stakeholder communication, change management, and translating high-level business goals into actionable CRM strategies. Proven track record of driving significant improvements in user adoption and system performance, consistently delivering results aligned with organizational objectives. Eager to leverage extensive experience to assist companies in implementing effective systems and processes that enhance operational efficiency.

Overview

17
17
years of professional experience

Work History

Consultant

01.2018 - 01.2025
  • Provide timely and knowledgeable response to information requests
  • Setup email marketing sequences
  • Implimented CRM systems (Zoho, Hubspot, etc.)
  • Create forms and landing pages
  • Social Media Marketing Calendars
  • Integrate data into one system
  • Data Analysis
  • Customer support

Senior CRM Business Analyst

Altron Karabina
01.2012 - 01.2020
  • Business process mapping
  • Requirements gathering
  • Stakeholder management
  • Data analysis
  • Technical Documentation
  • Training: end user and train the trainer
  • Customer support
  • A consultant based at the customer and providing consulting services on Microsoft Dynamics CRM implementations. The projects involved analyzing business requirements, designing the system's functional aspects, and testing customizations. As well as training end users.

Sales and Implementations Consultant

Third Wave Software
01.2008 - 01.2011
  • Analyse Business requirements of prospective as well as existing clients with a view to closing the sale and managing the implementation project. Managing the implementation project from the planning stage through to closing the project and providing continuing support. Training of end users.

Education

Microsoft Dynamics 365

Microsoft
01.2018

Skills

Business Analysis

References

Deon, White, IST Head @ Allan Gray Orbis Foundation | Digital Transformation, Allan Gray Orbis Foundation, Deon was Sheila Ann’s client, 2016-04-18, I am happy to recommend Sheila as a detailed Business Analyst with excellent Business Analysis, Project Management, and Business Requirement gathering skills. She was always professional in our interactions. I really appreciated her tenacity in solving complex business processes with software solutions and designs that are innovative. Finally, I can say that she does follow up, and one does not need to remind her. She is a gem for any Software Development Project.

INDUSTRIES

  • Insurance
  • Education Scholarship
  • Property Management
  • Tourism
  • Retail
  • Automotive

Timeline

Consultant -
01.2018 - 01.2025
Senior CRM Business Analyst - Altron Karabina
01.2012 - 01.2020
Sales and Implementations Consultant - Third Wave Software
01.2008 - 01.2011
Microsoft - , Microsoft Dynamics 365

Similar Profiles

CREATE PROFILE
Sheila Meyer-SteynSenior CRM Business Analyst