Shaun Van Doorn

Yazimedia
Spearheaded media buying for a comprehensive
performance-based media agency for many
verticals, Ecom, iGaming, Brands ect.

Created and optimized ad creatives to ensure
maximum ROI for CPI, CPL, and CPA campaigns.
Managed campaigns across multiple platforms
including Google PPC, Facebook Ads, Instagram,
TikTok, LinkedIn, and more.

Led a team of 50+ media buyers, providing
strategic direction and hands-on management.
Oversaw all media-related campaigns and
strategies, maintaining direct communication
with key clients to ensure successful media
purchases.

Expert in optimizing campaigns to achieve
optimal conversions and performance.

• Deal with all sales of TMG publishers, managing sales team on hitting KPI’s and troubleshooting’s
• Scoping new internal developments such as DSP’s and network agreements on unsold inventory
• Work out discount agreements clients
• Campaign conceptualization and scoping for Blue chip clients
• Meet with key client for social events
• Work with multi million Rand agreements and partnerships
• Aid in TMG decisions on purchases of all digital companies
• Prepare budget reports, reviews and manage the annual budget planning process
• Extensive experience in all forms and platforms of BLT, ATL, TTL - digital, CMS, Online, Mobile, Applications & CRM, CPM, CPC, CPA, CPL.

• Deal with sales team of AM's Management, all hiring and firing
• CPC, CPM, CPD, IP targeting, PubID Targeting
• Market research into emerging markets, managing all sales reports
• Manage ZA office
• Speak at respective conferences on behalf of Buzzcity, deal with all Blue chip clients and optimize clients and keep relations stable
• Travel to prospective clients & new markets within Africa to keep Buzzcity top of mind and further educating all markets on our offerings and Publishers/Features/Systems & all other digital strategies
• Head up all PR for Africa and Buzzcity’s involvements
• Extensive experience in all forms and platforms of BLT, ATL, TTL - digital, CMS, Online, Mobile, Applications & CRM.

• Managing all team Account Managers, managing my clients to facilitate campaigns and all requirements, such as creating end of year marketing strats, costing’s, presentations, ICM, and approval of all processes, i.e
• Briefs, proposals, creative, specs, HTML, Development, QA (quality control) and client pass over
• Managing all processes for TV ads, Print ads and all digital (online, Mobile & Application development)
• Extensive experience in all forms and platforms of BLT, ATL, TTL - digital, CMS, Online, Mobile, Applications & CRM.

• Cold calling big brands and agencies organizing meetings with marketing directors, developing marketing strategies for merging mobile marketing strategies
• Drawing up in-depth campaign proposals including costs & payment Scheduled
• Further liaisons with clients, closing on proposals/deals
• Continue client relationship and bring in new business
• During campaign development continue to project manage and further up sell on campaign best practice
• Continue client liaison and management of the developers throughout the campaign
• Drawing up campaign closures and many other documents to make the entire campaign be productive as possible, including Solution Overviews (campaign technical Requirements), Mechanics Overviews (Client technical spec of the proposed campaign), Analytical Reports (Clients Documents of the complete success of the proposed campaign), and more
• Extensive experience in Google analytics, online media, mobile media, online digital development & implementation, mobile digital development & implementation and BTL advertising through publications.

• Outbound Executive Telesales
• Cold calling big brands and agencies organizing meetings with marketing directors, developing marketing strategies for merging mobile marketing strategies
• Drawing up in-depth campaign proposals including costs & payment Scheduled
• Further liaisons with clients, closing on proposals/deals
• Continue client relationship and bring in new business
• During campaign development continue to project manage and further up sell on campaign best practice
• Continue client liaison and management of the developers throughout the campaign
• Drawing up campaign closures and many other documents to make the entire campaign be productive as possible, including Solution Overviews (campaign technical Requirements), Mechanics Overviews (Client technical spec of the proposed campaign), Analytical Reports (Clients Documents of the complete success of the proposed campaign), and more.