Shaun Brown
Dealer Principal
Durban,KZN
Summary
Strong leader and problem-solver dedicated to streamlining operations to decrease costs and promote organizational efficiency. Uses independent decision-making skills and sound judgment to positively impact company success. Encouraging manager and analytical problem-solver with talents for team building, leading and motivating, as well as excellent customer relations aptitude and relationship-building skills. Dedicated to applying training, monitoring and morale-building abilities to enhance employee engagement and boost performance.
Overview
17
17
years of professional experience
Work History
Dealer Principal
Harley Davidson Durban
01.2024 - Current
- Directed financial management efforts, reducing unnecessary expenses while maximizing revenue streams.
- Developed long-lasting partnerships with key industry stakeholders, fostering mutual growth and success.
- Fostered a high-performance sales team through regular coaching sessions and targeted skill development training programs.
- Increased dealership sales by implementing innovative marketing strategies and campaigns.
- Launched customer-focused initiatives such as loyalty programs or satisfaction surveys leading to higher levels of client retention.
- Enhanced customer satisfaction through the development of strong relationships and personalized service.
Dealer Principal
BMW Motorrad Nelspruit
12.2018 - 12.2023
- Increased dealership sales by implementing innovative marketing strategies and campaigns.
- Championed community engagement efforts, sponsoring local events and collaborating with charities to boost brand visibility.
- Led dealership to achieve top rankings in regional sales performance, outpacing competitors consistently.
- Revamped showroom layout to optimize traffic flow and enhance the overall customer experience.
- Established a strong company culture that promoted teamwork, accountability, and excellence across all departments.
- Forecasted monthly with salespeople to establish closing percentages in each category, time utilization, prospecting efforts, unit sales and projected income.
- Reviewed monthly commission sheets, productivity reports, monthly forecasts and profit performance.
- Determined monthly and yearly forecasts in terms of unit sales, gross profit objectives and departmental profits.
General Manager
Harley Davidson Nelspruit
09.2016 - 12.2018
- Increased overall company efficiency by streamlining operations and implementing innovative managerial strategies.
- Directed comprehensive sales efforts to exceed revenue targets consistently while maintaining customer satisfaction levels.
- Developed and executed strategic plans for business growth and expansion, resulting in increased market share.
- Collaborated effectively with cross-functional teams on various projects/initiatives aimed at enhancing organizational performance results.
- Provided thoughtful guidance to personnel in navigating and resolving snags in productivity.
Senior Sales Executive
Harley Davidson Cape Town
12.2015 - 08.2016
- Expanded market presence by pursuing lucrative leads and seeking to close deals.
- Established long-lasting relationships with key clients through effective account management and consistent communication.
- Developed customized proposals that addressed specific client needs, ultimately securing their commitment and loyalty.
- Attained expert knowledge of industry competitors'' strengths and weaknesses, positioning our company''s offerings competitively in the marketplace.
Sales Executive
Donford BMW Motorrad
08.2014 - 11.2015
- Demonstrated expert product knowledge during client interactions, addressing questions/concerns confidently and offering solutions tailored specifically for them.
- Collaborated with internal teams, such as product development and customer support, to ensure seamless client experience throughout the sales process.
- Boosted sales revenue by cultivating strong client relationships and implementing effective sales strategies.
- Streamlined sales process to improve efficiency, reduce cycle time, and close deals faster.
- Negotiated contract terms with clients, securing favorable conditions for both parties while maximizing profitability.
- Delivered exceptional customer service, resulting in a high percentage of repeat business and client referrals.
Sales Executive
Harley Davidson Tygervalley
08.2010 - 07.2014
- Conducted product demonstrations to highlight features and redirect objections to positive aspects.
- Engaged in friendly conversation with customer to better uncover individual needs.
- Built customer loyalty and retention by delivering excellent shopping experiences.
- Developed strong rapport with customers and created positive impression of business.
- Listened to customer needs and desires to identify and recommend optimal products.
Sales Executive
Auto Atlantic BMW/MINI
08.2007 - 07.2010
- Boosted sales revenue by cultivating strong client relationships and implementing effective sales strategies.
- Streamlined sales process to improve efficiency, reduce cycle time, and close deals faster.
- Delivered exceptional customer service, resulting in a high percentage of repeat business and client referrals.
- Achieved sales goals and service targets by cultivating and securing new customer relationships.
Education
Leadership Development Programme
REGENESYS Business School
10.2021
BMW Motorrad Sales Manager Certificate
BMW Group Initial Certification Training
Nelspruit, South Africa05.2021
Business And Management Development
Gordon Institute of Business Science
11.2020
High School Diploma -
PW Botha Technical College
George, South Africa 04.2001 -
Skills
- Workforce Planning
- Recruitment Strategies
- Coaching and Mentoring
- Succession Planning
- Data-driven decision-making
- Customer Relations
- Goal-Oriented
- Sales Leadership
- Performance monitoring
- Business Development
- Time Management
- Attention to Detail
Timeline
Dealer Principal
Harley Davidson Durban
01.2024 - Current
Dealer Principal
BMW Motorrad Nelspruit
12.2018 - 12.2023
General Manager
Harley Davidson Nelspruit
09.2016 - 12.2018
Senior Sales Executive
Harley Davidson Cape Town
12.2015 - 08.2016
Sales Executive
Donford BMW Motorrad
08.2014 - 11.2015
Sales Executive
Harley Davidson Tygervalley
08.2010 - 07.2014
Sales Executive
Auto Atlantic BMW/MINI
08.2007 - 07.2010
High School Diploma -
PW Botha Technical College
04.2001 -
Leadership Development Programme
REGENESYS Business School
BMW Motorrad Sales Manager Certificate
BMW Group Initial Certification Training
Business And Management Development
Gordon Institute of Business Science
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