SANELISIWE N. MKHIZE
Marketing Manager
Johannesburg
Summary
Goal-oriented and results-driven Marketing Manager with natural talents in developing and executing innovative strategies and data-fueled campaigns, combined with communication strengths. Committed to enhancing brand visibility, generating leads, and driving revenue growth. Adept at team leadership, market analysis, and utilising digital marketing platforms to boost customer engagement and increase overall company productivity. Charismatic, multilingual, inquisitive and excited to join my next team.
Overview
9
9
years of professional experience
9
9
years of post-secondary education
4
4
Languages
Work History
Private Tutor
Self Employed
03.2022 - Current
- Provided one-on-one tutoring in various IEB/CAPS subjects
- Developed customized lesson plans based on individual student needs, learning styles, and academic goals
- Employed various teaching methods and educational tools to enhance understanding and retention of subject material
- Provided reports on student progress, providing regular feedback to students and parents
- Prepared students for standardized tests and academic exams through effective study and test-taking strategies
Sales Representative (Road Freight)
RSC FREIGHT SERVICES
11.2024 - 02.2025
- Completed daily CRM reports
- Consolidated monthly budgets for new and existing business
- Sourced and established new clients
- Managed stakeholder relationships
- Developed and executed sales plans which translated to proposals for new and existing clients
- Utilized sales techniques and strategies to build customer relationships and close sales, resulting in an 8% increase in sales
- Assisted customer service and queries departments when needed
- Expanded customer base through cold calling, networking, and relationship building.
Marketing Manager
Hyder Properties
10.2023 - 10.2024
- Managed and executed marketing campaigns for sectional titles, achieving growth in brand recognition
- Implemented a CRM system to optimise lead management, resulting in improved tracking and follow-up, and a 22% increase in conversion rates
- The CRM system was an advanced system that also allowed for use by multiple departments at the core of the company, providing performance metrics to directors
- Coordinated with external agencies and vendors to create captivating marketing content and execute promotional events, strengthening brand presence and user engagement
- Assisted in selling out 3 sectional title developments, through online and traditional marketing efforts, with one development achieving 90% Sold status within 12 months
- Oversaw the creation and execution of digital marketing campaigns, including social media, email, website redesign/redevelopment and efficiency, SEO, and paid media, all of which contributed to a 38.6% increase in lead generation and engagement
- Created and managed a Marketing budget of 3M upwards for each development
- Managed and coordinated events, marketing materials, suppliers, and periodic reporting
- Liaised with Sales, Finance and Project Management departments to improve lead conversion and ROI
Leads and Marketing Specialist
Hyder Properties
02.2023 - 09.2023
- Developed and executed successful marketing campaigns that generated high volumes of leads
- Created listing descriptions and actively listed on various listing platforms daily
- Met with internal Bonds department and SA commercial bank representatives to find innovative, automated ways to qualify leads with minimal turnaround
- Managed social media accounts and content calendars
- Organised events and promotional activities, ensuring successful implementation and adherence to brand standards
- Developed marketing material designs to print and arranged timely installations where necessary
- Conducted competitor analysis and market research to identify new opportunities and areas for improvement
- Rivonia
Intern: Real Estate Practitioner
Keller Williams
12.2019 - 08.2020
- Company Overview: Centurion
- Assisted in conducting market research to identify emerging trends and opportunities in the real estate sector
- Supported property management tasks, including coordinating maintenance requests and managing tenant communications with sister company, Letting Experts
- Prepared property listings, including drafting descriptions, gathering property data, and organizing photographs
- Executed data entry, document preparation, and maintained client records
- Conducted property showings and open houses, gaining experience in client interaction and presentation
- Amassed 5 sectional titles and 2 full title homes under exclusive sole mandate within 3 months
- Centurion
Temp: Brand Promoter, Sales and Marketing Team
AMPD
02.2017 - 01.2019
- Executed brand promotional activities in-store, including product demonstrations, tastings, and special events
- Engaged with customers to provide detailed product information, answer queries, and encourage trial purchases, enhancing overall customer experience
- Monitored and maintained promotional displays, ensuring they were well-stocked, visually appealing, and in line with brand guidelines
- Collected customer feedback and insights to help refine promotional strategies and improve product offerings
Intern: Social Media Specialist
NGAGE Media
06.2016 - 07.2016
- Company Overview: Midrand
- Presented various social media platforms and use thereof to directors
- Contributed to website redesign projects
- Monitored social media activity and ads on the company's behalf
- Managed social media enquiries
- Midrand
Education
Bachelor of Commerce - Investment Management and Banking
Milpark Education
02.2021 - 11.2024
Bachelor of Social Sciences - Economics, Applied Statistics and Political Sciences
University of Cape Town
01.2016 - 12.2018
Cambridge A levels -
The British Academy
Brooklyn, Pretoria 01.2014 - 12.2015
Skills
- Digital Marketing
- Collaboration Skills
- Event Planning and Coordination
- Market Research and Analysis
- Customer acquisition
- Budgeting and allocation
- Customer relationship management (CRM)
- Campaign management
- Sales expertise
- Direct mail campaigns
References
Available on request
Timeline
Sales Representative (Road Freight)
RSC FREIGHT SERVICES
11.2024 - 02.2025
Marketing Manager
Hyder Properties
10.2023 - 10.2024
Leads and Marketing Specialist
Hyder Properties
02.2023 - 09.2023
Private Tutor
Self Employed
03.2022 - Current
Bachelor of Commerce - Investment Management and Banking
Milpark Education
02.2021 - 11.2024
Intern: Real Estate Practitioner
Keller Williams
12.2019 - 08.2020
Temp: Brand Promoter, Sales and Marketing Team
AMPD
02.2017 - 01.2019
Intern: Social Media Specialist
NGAGE Media
06.2016 - 07.2016
Bachelor of Social Sciences - Economics, Applied Statistics and Political Sciences
University of Cape Town
01.2016 - 12.2018
Cambridge A levels -
The British Academy
01.2014 - 12.2015
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