Samukelisiwe Gasa
Cape Town,WC
Summary
Experienced and results-oriented Business Development Manager with a proven track record in leading biotechnology and pharmaceutical teams to drive business growth and exceed revenue targets. Possessing strong strategic planning, leadership, and operational management skills, with a deep understanding of the pharmaceutical industry. Adept at fostering collaborative relationships with key stakeholders to deliver innovative solutions and optimize market penetration. Seeking to leverage expertise in driving operational excellence and enhancing organizational performance at Gilead Sciences. Organized and dependable candidate successful at managing multiple priorities with a positive attitude. Willingness to take on added responsibilities to meet team goals.
Overview
3
3
years of professional experience
Work History
Biotechnology Business Development Manager
Lasec Group
05.2022 - Current
- Established relationships with key decision-makers within customer's organization to promote growth and retention.
- Negotiated and closed long-term agreements with new clients in assigned territory.
- Reached out to potential customers via telephone, email, and in-person inquiries.
- Generated new business with marketing initiatives and strategic plans.
- Identified and pursued valuable business opportunities to generate new company revenue and improve bottom line profit.
- Monitored market trends and competitor activities to identify areas of potential opportunity.
- Developed new proposals, contracts and procedures to draw in more clients and streamline work operations.
- Developed process to analyze customer feedback to incorporate insights into product development strategies.
- Taught consultative selling techniques to new and existing staff members to build expertise.
- Established key performance indicators to track and analyze business progress and adjust strategies accordingly.
- Compiled product and customer data to generate informed profit projections.
- Represented company and promoted products at conferences and industry events.
- Performed client research and identified opportunities for account growth, account penetration and market expansion.
- Achieved sales goals and service targets by cultivating and securing new customer relationships.
- Engaged in product training, demonstrations, consumer awareness, branding, and acquisition initiatives to raise awareness and revenues.
- Compiled and analyzed data to determine approaches to improve sales and performance.
- Organized promotional events and interacted with community to increase sales volume.
- Coached and promoted high-achieving sales and account management employees to fill leadership positions with qualified staff and boost company growth.
- Built relationships with customers and community to establish long-term business growth.
- Established and maintained strong relationships with key opinion leaders, healthcare professionals, and industry stakeholders to drive product awareness, adoption, and advocacy.
- Directed cross-functional teams in sales, marketing, market access, and medical affairs to optimize product launch strategies, market positioning, and revenue generation.
- Successfully launched multiple biotechnology products, achieving rapid market adoption and surpassing revenue projections.
- Experience in understanding the different cultural nuisances withing South Africa and the rest of Africa
- Strategic leadership to be able to influence the sales team to push new products and increase sales.
New Business Development Specialist
Adcock Ingram Critical Care
02.2021 - 04.2022
- Expanded business through effective network development, identifying new, and prospective clients.
- Networked among local business and community organizations to develop leads and generate business.
- Maintained extensive knowledge of company products and services to provide top-notch expertise to customers.
- Developed business pipeline using cold and warm techniques.
- Developed and implemented favorable pricing structures balancing firm objectives against customer targets.
- Communicated with local organizations to build networks and develop leads.
- Pitched plans and investment strategies to potential partners to raise capital.
- Coordinated innovative strategies to accomplish marketing objectives and boost long-term profitability.
- Fielded customer complaints and facilitated negotiations, resolving issues and reaching mutual conclusions.
- Negotiated prices, terms of sales and service agreements.
- Developed and maintained strong working relationships with professionals within assigned territory.
- Oversaw the development and execution of strategic marketing plans for specialty pharmaceutical products targeting various therapeutic areas.
- Led market research and competitive intelligence activities to identify market opportunities, customer needs, and competitive threats.
- Developed and implemented innovative marketing campaigns, educational programs, and promotional materials to support product launches and ongoing commercialization efforts.
- Collaborated with cross-functional teams to develop pricing strategies, market access programs, and reimbursement support initiatives.
- Managed marketing budget and allocated resources effectively to maximize ROI and achieve marketing objectives.
- Provided leadership and guidance to a team of marketing professionals, fostering a culture of excellence, collaboration, and continuous learning.
Education
Associate of Science - Marketing Management And Research
IMM Graduate School
Johannesburg, South Africa03.2024
Bachelor of Science - Biotechnology
Pearson Institute of Higher Education (EDUVOS)
Johannesburg, South Africa04.2018
Skills
- Lead Generation
- Relationship Building
- Stakeholder Communication
- Customer Consultations
- Strategic Partnerships
- Project Management
- Mergers and Acquisitions
- Pipeline Management
- Revenue Forecasting
- Goal-setting
- Market Penetration
- Training and mentoring
- Market Trend Analysis
- Team Collaboration
- Sales Leadership
- Budget Management
- Profit & Loss Analysis
- New Product Launch
Timeline
Biotechnology Business Development Manager
Lasec Group
05.2022 - Current
New Business Development Specialist
Adcock Ingram Critical Care
02.2021 - 04.2022
Associate of Science - Marketing Management And Research
IMM Graduate School
Bachelor of Science - Biotechnology
Pearson Institute of Higher Education (EDUVOS)
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