RUDOLPH BURGER

• Forecast monthly and annual sales, gross profit and expenses aligned with group targets.
• Manage vehicle stock procurement and floor stock optimisation.
• Conducted trade-in evaluations and controlled reconditioning cost.
• Recruited, trained and performance managed the dealership sales team.
• Implemented structured weekly KPI reporting and accountability systems.
• Managed pricing strategy to maximize gross profit while maintaining market competitiveness.
• Assisted the Dealer Principal with strategic planning and dealership positioning.

• Developed strategic marketing plans aligned with business objectives
• Conducted market and competitor analysis to identify expansion opportunities
• Advised on brand positioning and marketing strategy
• Managed digital marketing initiatives and campaign planning
• Consulting

Returned to South Africa and joined Thorp Motor Group in a senior sales management capacity.

• Increased departmental sales performance by 75%
• Achieved and maintained 100% NPS customer satisfaction
• Forecasted monthly and annual sales, gross profit and expenses aligned with group targets
• Managed vehicle stock procurement and floor stock optimisation
• Conducted trade-in evaluations and controlled reconditioning costs
• Recruited, trained and performance managed the dealership sales team
• Implemented structured weekly KPI reporting and accountability systems
• Developed targeted social media marketing campaigns generating qualified leads
• Managed pricing strategy to maximise gross profit while maintaining market competitiveness
• Strategic planning and dealership positioning
• Peugeot | Citroën | Opel | Jeep | Fiat
• Key Achievement: Highest upward gross profit growth within the dealer group (2023–2025)
• Relocated to the United States and undertook consulting work

• Increased department revenue by 50%
• Maintained strong lead conversion performance with a 7.5% closing ratio
• Managed full departmental operations including forecasting, budgeting, and inventory control
• Oversaw new and used vehicle stock sourcing aligned to profitability targets
• Conducted trade-in evaluations and controlled reconditioning costs
• Implemented structured team training and sales coaching programs
• Maintained excellent CSI and NPS performance
• Peugeot | Citroën | Honda and Pre owned vehicles
• Key Achievement: Best Gross Profit Performance (2020–2022)
• Recruited by Westvaal Motor Group for a larger management opportunity.

• Marketing an all new digital platform for Landbou weekblad
• Digital marketing and advertising
• Building tailored packages online to generate leads
• Recruited by the Mekor Group following strong performance and brand knowledge at LS Marketing Group. Dream to return to Peugeot/Citroën.

• Managed commercial vehicle and custom body truck sales
• Oversaw inventory control and marketing strategy.
• Managed digital and print advertising
• Delivered tailored fleet solutions to business clients
• AAD truck and bus closed down, approached by a previous colleague to grow Landbou digital due to my experience at Truck and Trailer.

• Building print and digital tailored packages for commercial and agricultural clients
• Manage client campaigns
• Building strong client relationships
• Assist in artwork design
• Leads management
• Moved to AAD Truck and Bus due to extensive commercial knowledge and ability to sell commercial vehicles

• Fleet Sales - Halfway Ford (2015 -2016), Left the vehicle industry

• New and Pre-Owned Manager - LS Marketing Group, Peugeot Stellenbosch (2014 - 2015), Dealership closed down.

• Commercial account executive - Mekor Group, Cape Town Peugeot & Citroen (2014 -2014). LS Marketing Group offered me a management role. Had passion for the Peugeot brand, extensive knowledge and sales performance

• Sales Executive - Novel Ford/Mazda, Stellenbosch (2012 - 2013), Moved to Mekor Group, extensive knowledge of Peugeot and Citroen and sales performance.

• Sales executive at CMH Peugeot, (2011 - 2012), Dealership Closed down.

• Self Employed - Carpenter, Wolf Woodwork and Wolf detailing, cleaning company (2005 - 2011), started a career in the motor trade.