Roy Barrett
Social Media Management
Summary
Skilled Waiter adept at operating in fast-paced environments with demanding objectives for sales, service and quality. Talent for adapting to changing menus and policies, as well as handling customer issues. Analytical problem-solver adept at managing time and preparing for future guests with efficient side work, as well as a quick learner and a determined person.
Knowledgeable Social Media Manager experienced in executing social media strategies across social platforms. Demonstrated time management and collaboration skills. Flexes easily with new information and branding changes to consistently exceed targets for engagement, acquisition and retention.
Professional with strong background in social media strategy and content creation. Skilled in leveraging analytics to drive engagement and optimize campaigns. Known for fostering team collaboration and adaptability in fast-paced environments. Expertise includes digital marketing, community management, and brand development. Consistently delivers measurable results and enhances online presence.
Experienced with social media strategy development, content creation, and analytics. Utilizes innovative approaches to improve online engagement and brand visibility. Track record of leveraging data-driven insights to optimize campaigns and achieve business goals.
Overview
4
4
years of professional experience
2023
2023
years of post-secondary education
3
3
Languages
Work History
Social Media Manager
FrothForTheThrill
03.2025 - Current
- Increased brand awareness by developing and implementing effective social media strategies.
- Developed targeted advertising campaigns, driving website traffic and generating leads.
- Coordinated influencer partnerships, leveraging their reach to expand brand visibility.
- Improved online community sentiment by implementing proactive customer service approach on social media.
- Coordinated with marketing team to align social media strategy with overall marketing objectives.
- Streamlined content creation process, allowing for more frequent and impactful posts.
Social Media Manager
Spotlight
01.2024 - 12.2024
- Managed multiple social media platforms, ensuring a consistent brand voice and message.
- Monitored social media trends and emerging platforms, adopting new strategies to stay ahead of the competition.
- Boosted engagement rates with the creation of compelling and visually appealing content.
- Successfully built a loyal following by consistently sharing valuable content that resonated with the target audience.
Waiter/Runner
Root 44 restaurant
01.2022 - 10.2022
- I was a waiter/runner so I would take orders and relay them back to the kitchen and then continuously check up on my tables as well as help with things in the kitchen.
- Enquired about guest satisfaction, anticipated additional needs and happily fulfilled ad-hoc requests.
- Cleared and reset tables with clean service ware to uphold faultless restaurant standards.
- Stocked and maintained silverware, linens and condiments.
- Resolved customer complaints promptly, escalating larger operational concerns to management.
Education
Bachelors Pass -
Fish Hoek High School
Skills
High-volume dining
Social media management
Content creation
Photo and video editing
Social media strategy
Digital media
Market research
Content development
Facebook, instagram, linkedin
Brand promotion
Social media
Social media and promotions
Social media copywriting
Content scheduling
Campaign management
Education
other
References
- George Stavrou +27 79 974 5867, gstavrou5@gmail.com, from the root 44 Market in Stellenbosch
- Catherine Haggiyanes +27 83 398 4162, cathhag@gmail.com, whom I assisted in helping assist the argus where I would hand out drinks etc to cyclists I did this through my whole highschool career
- Adam Bamjeet +72 462 1458, adambamjeet@gmail.com, Did social media management for his team and we excelled with great service and excellent results
- Ben Van Tonder + 81 493 9801, we run a social media team together and we have accomplished alot in the last 2 months going from stores to real estate to surfing and working with major South African names
Languages
1,A1
References
- George Stavrou +27 79 974 5867, gstavrou5@gmail.com, from the root 44 Market in Stellenbosch
- Catherine Haggiyanes +27 83 398 4162, cathhag@gmail.com, whom I assisted in helping assist the argus where I would hand out drinks etc to cyclists I did this through my whole highschool career
Timeline
Social Media Manager
FrothForTheThrill
03.2025 - Current
Social Media Manager
Spotlight
01.2024 - 12.2024
Waiter/Runner
Root 44 restaurant
01.2022 - 10.2022
Bachelors Pass -
Fish Hoek High School
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