Summary
Overview
Work History
Education
Skills
Software
Interests
Cars
Timeline
Generic

Renno Fortuin

Manager
Cape Town

Summary

Dynamic marketing leader with a proven track record at Phoenix Lansdowne, driving brand visibility and revenue growth through innovative digital campaigns and strategic partnerships. Adept in content creation and team leadership, I foster collaboration and enhance customer engagement, ensuring alignment with business objectives and maximizing ROI on marketing initiatives.

I am equipped with strong problem-solving abilities, willingness to learn, and excellent communication skills. Poised to contribute to team success and achieve positive results. Ready to tackle new challenges and advance organizational objectives with dedication and enthusiasm.

A Tech-savvy innovator with hands-on experience in emerging technologies and passion for continuous improvement. Skilled in identifying opportunities for technological enhancements and implementing effective solutions. Adept at leveraging new tools and methods to solve problems and enhance productivity. Excels in adapting to fast-paced environments and driving technological advancements. Lately I've been equipping myself with practical skills as as hardware to create content for marketing.

Overview

15
15
years of professional experience

Work History

Managing Director, Marketing

Phoenix Lansdowne
04.2021 - 05.2025
  • Streamlined marketing processes for improved efficiency and cost savings.
  • Spearheaded crisis communication plans that mitigated potential damage to brand reputation during challenging situations.
  • Championed internal communication initiatives that increased employee morale and facilitated a positive work environment.
  • Introduced innovative ideas for content creation, leading to higher engagement rates across digital platforms.
  • Enhanced customer engagement through the creation of targeted social media content and promotional materials.
  • Mentored junior team members, fostering a culture of continuous learning and professional growth within the department.
  • Managed cross-functional teams to successfully launch new products, resulting in increased market share.
  • Evaluated competitor activities to develop effective counter-strategies that maintained a competitive edge in the marketplace.
  • Led branding initiatives that elevated the company''s image and positioned it as an industry leader.
  • Collaborated with sales teams to align marketing efforts with overall business objectives, increasing profitability.
  • Increased brand visibility by developing and implementing strategic marketing campaigns.
  • Drove revenue growth by identifying and capitalizing on emerging market trends.
  • Optimized marketing budgets to maximize ROI on advertising spend.
  • Established partnerships with key industry influencers, bolstering the company''s reputation and reach.
  • Coordinated with creative team to generate dynamic marketing content and communication tools for promotional campaigns.
  • Created content and promotional materials to drive engagement and conversions.
  • Created and managed social media campaigns to increase brand engagement.
  • Devised content strategy to effectively engage target audiences.
  • Launched successful digital marketing campaigns that achieved goals for increased website traffic.
  • Oversaw preparation of marketing copy, images, videos, emails, and other collateral.
  • Generated sponsorships with related and partnering entities to enhance marketing objectives.
  • Mentored local personnel on best practices and protocols to maximize productivity.

Managing Partner

180 Dart Pub
04.2017 - 02.2021
  • Oversaw financial management of the firm, including budgeting, forecasting, and analysis, ensuring fiscal responsibility and profitability.
  • Conducted regular performance reviews for staff members to ensure alignment with company goals and foster professional development.
  • Built strong networks with key stakeholders both internally and externally to support business growth objectives.
  • Developed comprehensive business plans that led to significant revenue growth and expansion opportunities.
  • Increased client base by implementing effective marketing strategies and fostering long-term relationships.
  • Evaluated market trends to identify new business opportunities and develop targeted growth strategies accordingly.
  • Implemented innovative solutions to challenges faced by the firm, ensuring its competitive edge in the market.
  • Led recruitment efforts to attract top talent, contributing to a highly skilled workforce capable of meeting client demands effectively.
  • Mentored junior staff members, resulting in a more cohesive team and increased overall performance.
  • Managed restaurant scheduling, foodservice and customer service.
  • Cultivated a culture of continuous improvement by encouraging staff development through training programs and workshops.
  • Audited kitchen and front of house to guarantee cost-effectiveness of restaurant.
  • Cultivated high-performance team environment, recruiting top talent and implementing development programs for leadership and skill advancement.
  • Strengthened client relationships through personalized service and attention to detail, resulting in high retention rates and positive referrals.
  • Enhanced digital presence through SEO and social media strategies, driving increased web traffic and customer engagement.
  • Trained and guided team members to maintain high productivity and performance metrics.
  • Handled problematic customers and clients to assist lower-level employees and maintain excellent customer service.
  • Managed purchasing, sales, marketing and customer account operations efficiently.
  • Assisted in recruiting, hiring and training of team members.
  • Tracked employee attendance and punctuality, addressing repeat problems quickly to prevent long-term habits.
  • Observed each employee's individual strengths and initiated mentoring program to improve areas of weakness.
  • Scheduled employees for shifts, taking into account customer traffic and employee strengths.
  • Negotiated price and service with customers and vendors to decrease expenses and increase profit.
  • Recruited, hired, and trained initial personnel, working to establish key internal functions and outline scope of positions for new organization.
  • Updated and resolved incidents and managed accessorial charges objectively while maximizing profit.
  • Tracked trends and suggested enhancements to both challenge and refine company's product offerings.

Assistant Manager

The Pizza Shack
01.2015 - 02.2017
  • Supervised day-to-day operations to meet performance, quality and service expectations.
  • Improved customer satisfaction by addressing and resolving complaints promptly.
  • Developed strong working relationships with staff, fostering a positive work environment.
  • Promoted teamwork within the workplace by encouraging collaboration among staff members on various project tasks.
  • Mentored junior staff members in their professional development by offering guidance/support in their assigned roles.
  • Offered hands-on assistance to customers, assessing needs, and maintaining current knowledge of consumer preferences.
  • Managed inventory levels to minimize stockouts while reducing overhead costs.
  • Assisted in recruiting, interviewing, hiring, and onboarding of new employees to maintain adequate staffing levels.
  • Boosted employee morale by recognizing outstanding performance and celebrating team accomplishments.
  • Coached new employees, ensuring smooth onboarding process and quicker adaptation to their roles.
  • Oversaw daily operations to maintain store cleanliness and organization.
  • Maintained professional demeanor by staying calm when addressing unhappy or angry customers.
  • Trained personnel in equipment maintenance and enforced participation in exercises focused on developing key skills.
  • Recruited, interviewed and hired employees and implemented mentoring program to promote positive feedback and engagement.
  • Improved staffing during busy periods by creating employee schedules and monitoring call-outs.

Social Media Manager

Fuzion Latino Cafe
06.2012 - 02.2017
  • Managed multiple social media platforms, ensuring a consistent brand voice and message.
  • Monitored social media trends and emerging platforms, adopting new strategies to stay ahead of the competition.
  • Boosted engagement rates with the creation of compelling and visually appealing content.
  • Successfully built a loyal following by consistently sharing valuable content that resonated with the target audience.

Manager

1Twelve
03.2010 - 03.2013
  • Boosted brand awareness by developing and implementing targeted social media campaigns.
  • Created engaging multimedia content including graphics, videos, and blog posts to enhance user experience.
  • Drove customer loyalty through personalized engagement strategies tailored to individual preferences.
  • Monitored industry trends to stay ahead of competitors, adjusting tactics as needed.
  • Managed online reputation by addressing customer feedback promptly and professionally, maintaining a positive image for the brand.
  • Coordinated promotional events to generate buzz around new product launches or initiatives.
  • Maintained a consistent brand voice across all channels, fostering trust among followers and customers.
  • Managed cross-platform social media profiles, enhancing brand consistency and messaging.
  • Pioneered use of new social media features for promotional activities, gaining early adopter advantages.
  • Trained junior staff on social media best practices and tools, elevating team capability.
  • Revamped social media style guides to reflect current trends, keeping brand relevant.
  • Captured new customers by optimizing business strategies and launching products to diversify offerings.
  • Conducted market research to identify new opportunities and target markets.
  • Created and managed social media campaigns to increase brand engagement.
  • Oversaw preparation of marketing copy, images, videos, emails, and other collateral.

Education

High School Diploma -

Plumstead High School
Cape Town, South Africa
04.2001 -

Skills

Creative direction

CRM management

Partnership development

Mobile marketing

Advertising campaigns

Content creation

Operations management

Digital marketing

Staff management

Key decision making

Project management

Project planning

Marketing

Networking

Innovation

Business development support

Sales

Teamwork and collaboration

Problem-solving

Social media strategy

Problem-solving abilities

Team leadership

Social media marketing

Multitasking

Excellent communication

Decision-making

Client relationship management

Self motivation

Adaptability and flexibility

Verbal and written communication

Critical thinking

Team collaboration

Active listening

Customer relationship management

Marketing and advertising

Software

Audacity

Final Cut Pro

Fruity Loops

GoPro Quick

Interests

Cars

Gym

Motor Racing

Long Distance Driving

Cars

I am a avid Honda lover and have had many over the years, at the moment I drive a 2003 VW Caddy Club Pick Up 20v Turbo which I've been using to practise my videography and edits.

Timeline

Managing Director, Marketing

Phoenix Lansdowne
04.2021 - 05.2025

Managing Partner

180 Dart Pub
04.2017 - 02.2021

Assistant Manager

The Pizza Shack
01.2015 - 02.2017

Social Media Manager

Fuzion Latino Cafe
06.2012 - 02.2017

Manager

1Twelve
03.2010 - 03.2013

High School Diploma -

Plumstead High School
04.2001 -

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