Rendi Seemane

- **Pitched Full-Scale Marketing Campaign for Heineken Silver**: Led the development and presentation of a comprehensive marketing campaign proposal for Heineken Silver, which was adopted by the client success manager.

- **Market Research and Analysis**: Conducted extensive market research to understand target demographics, competitor strategies, and market trends relevant to Heineken Silver.

- **Creative Concept Development**: Collaborated with the creative team to brainstorm and develop unique campaign concepts, ensuring alignment with Heineken's brand identity and objectives.

- **Copywriting for Multi-Channel Campaign**: Wrote engaging and persuasive copy for various marketing channels, including digital ads, social media posts, and print materials.

…

**Pitched Full-Scale Marketing Campaign for PS(Mondelez)**: Led the development and presentation of a comprehensive marketing campaign proposal for PS, which was adopted by the client success manager.

- **Campaign Strategy and Planning**: Developed a detailed campaign strategy, outlining key objectives, target audience, messaging, and execution timeline for PS

- **Budget Management**: Assisted in suggesting options for the campaign budget, ensuring cost-effective allocation of resources while maximizing ROI.

- **Client Presentations**: Prepared and delivered compelling presentations to the Mondelez client success manager, effectively communicating campaign concepts, strategies, and expected outcomes.

- **Cross-Functional Collaboration**: Worked closely with content team, business development and creative team to ensure cohesive and integrated campaign execution for Mondelez.

- **Performance Metrics and Reporting**: Established key performance indicators (KPIs) and developed reporting mechanisms to track and analyze the campaign's success.

- **Post-Campaign Analysis**: Conducted a thorough post-campaign analysis for pitched PS campaign, identifying key learnings and recommendations for future campaigns to continuously improve marketing efforts.