RANDALL SWARTZ
Sales and New Business Development
Rugby,Cape Town
Summary
Results-driven Sales and New Business Development professional with experience across technology, media, advertising, e-commerce, and retail. Proven track record in prospecting, pipeline management, sales negotiation, and closing new business with blue-chip clients and SMMEs. Expertise spans cold calling, CRM, key account management, discovery-led selling, and tailored proposal development, underpinned by strong communication, presentation, and time-management skills. Passionate about connecting clients with the right solutions and consistently exceeding sales targets.
Overview
19
19
years of professional experience
2
2
Languages
Work History
Business Development Representative
Ethos Technology
05.2025 - Current
- Prospect and qualify new business opportunities through cold calling, email outreach, and networking initiatives.
- Conduct discovery calls to understand client needs, decision processes, budgets, and timelines.
- Prepare and deliver tailored sales presentations and product demos to senior stakeholders.
- Manage the full sales pipeline in CRM, tracking activities, forecasts, and conversion metrics.
- Collaborate with marketing on campaigns, messaging, and sales enablement materials.
- Build and maintain strong relationships with key accounts to drive upsell and cross-sell opportunities.
- Analyse market trends, competitor activity, and customer feedback to refine sales strategy and positioning.
- Coordinate with pre-sales, product, and operations teams to ensure seamless onboarding and implementation.
- Prepare regular sales reports, pipeline reviews, and performance insights for management and stakeholders.
New Business Development
Topco Media
01.2022 - 05.2025
- Delivered strong online presentations and product pitches to prospective clients.
- Focused on problem solving, negotiation, customer satisfaction, and key account growth.
- Compiled daily, weekly, and monthly pipeline and client status reports for the Head of Sales.
- Consistently met aggressive targets with a minimum of 40 new sales calls per week to blue-chip companies and SMMEs.
- Achieved meeting targets outlined by the sales agenda; scheduled at least one client meeting per quarter.
- Independently produced proposals for prospective clients, with occasional support from Directors and Proposal Writers.
Media Sales & Advertising Executive
Cape Media Corporation
01.2018 - 01.2021
- Sold print and digital advertising across leading publications, consistently meeting monthly and quarterly targets.
- Sourced and qualified leads via cold calling and networking across finance, manufacturing, technology, and public sector.
- Built long-term relationships with decision-makers as the primary liaison between clients and editorial/production teams.
- Sold sponsorship packages and exhibition space for corporate events and industry conferences.
- Supported clients with campaign strategy, ad placement, creative approvals, and post-campaign reporting.
- Recognised as a top-performing executive; secured high-value contracts with blue-chip companies and government entities.
Sales Floor Assistant
Sports Unlimited
01.2014 - 01.2015
- Delivered excellent customer service and product advice, driving sales through upselling and cross-selling.
- Managed stock levels, inventory checks, merchandising, and in-store promotions.
- Handled POS transactions, cash-ups, opening/closing procedures, and daily sales reporting.
- Coordinated supplier orders and deliveries to ensure timely stock replenishment.
Customer Service Representative
Teletech US
01.2008 - 01.2010
- Provided professional support across phone and email with a focus on first-call resolution.
- Managed account updates, service changes, cancellations, and billing enquiries with accurate CRM records.
- Facilitated secure payment processing and payment plans in line with data-protection standards.
- Guided customers through technical troubleshooting with clear step-by-step solutions.
- Provided floor support to junior agents and acted as an escalation point for complex cases.
Education
Matric - undefined
01.2007
Head Prefect
Skills
- New Business Development
- B2B Sales & Cold Calling
- Lead Generation & Prospecting
- CRM & Pipeline Management
- Client Relationship Management
- Sales Presentations & Demos
- Negotiation & Contract Closing
- Proposal Development
- Market & Competitor Research
- Sales Reporting & Forecasting
- Time Management
- Team Collaboration
Languages
English
Afrikaans
Matriculated
2007-01-01
References
- Andrew Brading, 083 324 5501
- Justin Daniels, 079 352 7761
Timeline
Business Development Representative - Ethos Technology
05.2025 - Current
New Business Development - Topco Media
01.2022 - 05.2025
Media Sales & Advertising Executive - Cape Media Corporation
01.2018 - 01.2021
Sales Floor Assistant - Sports Unlimited
01.2014 - 01.2015
Customer Service Representative - Teletech US
01.2008 - 01.2010
South Peninsula High - Matric,