A knowledgeable Account Manager offering 8 years of expertise in building partnerships, retaining key accounts and enhancing profit channels in the medical devices field. Deligent worker with proficiency in growing professional network, influencing decision-makers and devising key account strategies. Collaborative and strategic team member with robust background in customer relationship management. Looking to advance my career by developing my strategy and business development skills.
· Implement the account strategy for the assigned product portfolio/s within each assigned client key account within the assigned territory in line with marketing strategies to achieve set territory sales targets
· Identify new possible sales opportunities within existing clients (new products or channel filling opportunities) within assigned territory and communicate same to relevant internal stakeholders for auctioning
· Maintain ongoing liaison, contact, interaction and communication with customers and specifically key responsible contacts within assigned territory in order to provide customer service excellence and influence into customer business requirements & growth strategies
· Work closely with the Key Account Manager (KAM) for the respective key account to ensure national KA strategies are implemented at individual customer level within assigned territory
· Implement the relevant promotional activities in collaboration with relevant internal stakeholders for existing accounts and new possible clients within assigned territory in order to market and promote Roche services and products
· Act as the 1st line of contact and respond to customer (within assigned territory) complaints and requirements all all matters to maintain required customer service levels
· Monitor market, customer and competitor movements within assigned territory and report back to relevant internal stakeholders for appropriate action/response
· Provide accurate sales information inputs regarding customers within assigned territory to the relevant internal stakeholders for accurate tender and pricing negotiations for the defined period as well as effective contract terms and conditions negotiations and management
· Identify and implement agreed continuous improvement strategies within assigned territory
· Input timeous and accurate reporting into Salesforce in accordance with relevant SOPs to provide internal stakeholders with required business information
· Attend and represent Roche at specific customer functions in order to maintain and further build the customer relationships
· Participate in Global and EMEA working groups providing account management learnings and drawing from learnings from the groups
· Self Management
· Remain up to date with business, industry, product, SOPs knowledge regarding functional requirements within Roche local or global structures
· Responsible for the ongoing maintenance and growth of business between Roche Products and its partners in Eastern Cape, Mpumalanga, East Gauteng and at a later stage the Limpopo region.
· Use of provided information of the health market to anticipate customer’s needs and facilitate the growth of their laboratories and tests menu. This served as a vital tool to better anticipate needs for the labs to better align ourselves with the market and stay ahead of the curve of competitors.
· Consultation with start-up labs in clarifying what they would need to be better equipped in successfully running a sustainable lab.
· Planning of workshops/trainings to better equip customers with the knowledge required to run their instruments efficiently.
- Digital campaign creations and digital analytics and optimization of digital touchpoints at each stage of the customer buying journey
- Secured high-value accounts through consultative selling, effective customer solutions and promoting compelling business opportunities.
- Boosted sales numbers with proactive account servicing and diligent relationship-building.
· Learning product distribution skills and applying them to the selling and management of Roche Molecular and Applied Science products.
· Assisting Roche Applied Science (RAS) Marketing Manager with management or distribution of products. As well as assisting the general internal management of RAS products.
· Utilizing sales analysis tool and how to extract sales and product related information.
· Evaluating specific items/specials feasibility by analysing sales figures and quantities moved using ProClarity Desktop Professional tool.
· Monitoring products stock levels using UTI’s futurewave system.
· Being in tune with the methods/processes involved in the distributions of our products. Following specific standard operating procedures (SOPs), in order aid customers if they happen to have a query about an outstanding order, and helping with tracking these items.
· Evaluating the South African Diagnostic market when it comes to Applied Science products, when it comes to competitor activity as well as their products.
· Understanding of the various Roche products and instruments for applied science. Being able to relay this understanding in order to assist customers with any queries they may have. When on call, have enough knowledge to assist the customer about our products.
· Knowing what our research clients are doing for their projects and to keep them up to date with the latest assays that we offer which could optimize their workflow and results.
- Planning of events and promos that were RAS based, for conferences or seasonal specials. Mediate stands at conferences/seminars and interact with people who have any questions about our products.
Sales expertise
· ELOQUA MARKETING AUTOMATION CAMPAIGNS TOOL
· WITS SHORT COURSE IN PROJECT MANAGEMENT
· ROCHE SURFING POINT BREAK – DUKE LEADERSHIP COURSE
· JEDI SALES TRAINING
· MILLER HEIMAN BLUE SHEET
· THINKSALES (SALES SKILLS ACCELERATOR PROGRAMME)
· SALESFORCE CRM ADVANCED TRAINING