Princess Nozipho Mthalane
Regional Sales Manager
Empangeni
Summary
Performance-oriented Sales Leader offering exceptional record of achievement over 15 year career in the FMCG industry. Tenacious manager with strategic and analytical approach to solving problems, bringing in customers , accomplishing profit targets and market share growths. Talented in identifying and capitalizing on emerging market trends and revenue opportunities.
Overview
17
17
years of professional experience
2
2
years of post-secondary education
2
2
Languages
Work History
Regional Sales Manager
AB-Inbev
Pietermaritzburg
03.2023 - Current
- Managing 40% of the District's volume through Top 20 Wholesale outlets.
- Contributed in growing the District's market share by 4.5% in 2023 by executing customized action plans.
- Grew wholesale sales volumes by 14% in CY23, increased contribution to District by 4%.
- Managed R0.9m activation budget by implementing strategic marketing plans and nurturing key client relationships
- Implemented the first BEES Marketplace Expansion Project in the District in 2023
- Enhanced overall customer experience by conducting regular account reviews, ensuring alignment with client objectives and company offerings. Maintained a 95% NPS score (Net Promoter Survey)
- Analyzed competitor offerings to devise targeted sales pitches, effectively differentiating our products from competitors in the marketplace.
- Exceeded quarterly sales targets consistently by implementing tailor-made sales plans. Achieved 4/4 quarterly Sales Incentives in 2023
Sales Manager
AB InBev
Empangeni
09.2018 - 02.2023
- Achieved predetermined sales volume, market share target and key inputs
- Team coaching and development to ensure commercial strategy alignment (5 Sales Reps)
- Led integration with internal customers to provide exceptional customer service
- Analyzed market trends to identify new business opportunities, leading to expansion into profitable territories.
- Evaluated competitor offerings to maintain a competitive edge, adapting strategies as necessary for sustained success.
- Optimized territory management plans by analyzing data on customer demographics, preferences, and buying patterns.
- Increased sales revenue by developing and implementing effective sales strategies.
- Organized regular sales meetings to review progress, share best practices, and set achievable targets for continued success.
- Won Silver Award in 2018
Account Manager
AB InBev
Empangeni
01.2017 - 08.2018
- Provided excellent customer service through planned weekly visits and internal customer relationship management
- Achieved pre-determined sales volume and market share targets through business strategy in-trade execution
- Monitored retail liquor pricing
- Implemented national, regional and adhoc promotional activity
- Maintained product quality -Identified opportunities to grow brands ahead of the competitors
Sales Representative
Heineken
Empangeni
01.2016 - 12.2016
- Actively managed order processing and delivery through RTM partners
- Delivered monthly sales targets through exceptional sales service
- Managed market penetration activations to gain market share growth
Business Development Representative
Brandhouse
Pongola
09.2013 - 12.2015
- Successfully managed the Spirits availability drive in Informal markets through Wholesale RTM
- Conducted market research to identify new business opportunities and target areas for expansion.
- Consistently met or exceeded sales targets, contributing significantly to the overall success of the team.
Account Manager
Coca Cola
Richards Bay
07.2010 - 08.2013
- Delivered exceptional customer service and maintained great customer relationships across all classes of trade
- Executed the commercial strategy and grew market share ahead of competitors
- Monitored and analyzed customer feedback to identify opportunities for improvement.
Warehouse Supervisor
Coca Cola
Richards Bay
01.2007 - 06.2010
- Managed all warehouse operations -Primary and Secondary distribution
- Enhanced employee productivity through effective training programs and performance evaluations.
- Negotiated favorable contracts with vendors for better delivery terms and pricing on supplies used within the warehouse facility.
- Reduced order processing times by streamlining the picking, packing, and shipping processes.
- Won KZN District Employee of the year 2009
- Conducted regular inventory audits to identify discrepancies in stock counts while implementing corrective measures as needed
- Implemented cost-saving measures to reduce overhead expenses without compromising warehouse operations or service quality
Education
Bachelor of Science - Microbiology
University of Zululand
Mtunzini, KwaZulu Natal 01.1999 - 05.2001
Skills
Computer Literacyundefined
Personal Information
- Age: 42 yrs
- Place of Birth: Empangeni
- Date of Birth: 02/01/82
- Gender: Female
- Nationality: South African
- Driving License: Code B
- Marital Status: Single
References
Craig Ross, AB-InBev, 0823041378, Craig.Ross@za.ab-inbev.com
Timeline
Regional Sales Manager
AB-Inbev
03.2023 - Current
Sales Manager
AB InBev
09.2018 - 02.2023
Account Manager
AB InBev
01.2017 - 08.2018
Sales Representative
Heineken
01.2016 - 12.2016
Business Development Representative
Brandhouse
09.2013 - 12.2015
Account Manager
Coca Cola
07.2010 - 08.2013
Warehouse Supervisor
Coca Cola
01.2007 - 06.2010
Bachelor of Science - Microbiology
University of Zululand
01.1999 - 05.2001
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