Phil Jansen
Freelancer
Rayton
Summary
Freelance writer with ten years of experience in writing, editing, web design, social media marketing, SEO, digital marketing, and radio station management. professional with a track record of producing high-quality work and going above and beyond what clients demand. Strong communication and project management skills are needed, as well as the ability to work alone or with a group.
A storyteller with a distinctive writing style and an eye for detail competent in employing new strategies and keeping up with the latest trends in writing. Results-driven Copywriter has ten years of experience with customer service, project management, and making content that brings in business.
A skilled professional with key skills in leadership and making sure that teams and outside agencies all have the same goals competent at building and retaining critical client relationships and commercial partnerships.
Overview
13
13
years of professional experience
1
1
year of post-secondary education
5
5
Languages
Work History
Blog Writer
PhilFreelancer
Rayton
01.2023 - Current
- Wrote a series of blog posts for Philfreelancer on various topics such as digital marketing, SEO, and content creation.
- Utilized my writing skills to create engaging and informative content that resonated with the target audience.
- Met with content editors to plan post subjects and publishing schedules.
- Researched creative topics to write, edit and create layouts for new articles and features.
- Connected and interacted with readers via email or message boards to address needs and ideas of audience.
- Posted regularly on blog and other social media outlets to increase retention, acquisition rates and levels of engagement with blog.
- Maintained aesthetics of blog through images and troubleshooting issues.
- Implemented SEO strategies to optimize web content for search engines.
- Created dynamic graphics to accompany blog posts.
- Collaborated with team of writers, photographers and cinematographers to gather original content for blog.
Social Media Marketing Manager
Radio X5 Stereo
Rayton
04.2020 - Current
- Optimized email campaigns to increase open and click-through rates.
- Devised content strategy to effectively engage target audiences.
- Utilized my knowledge of social media advertising and analytics to create targeted ads and track the campaign's performance.
- Generated sponsorships with related and partnering entities to enhance marketing objectives.
- Created and managed social media campaigns to increase brand engagement.
- Continually maintained and improved company's reputation and positive image in markets served.
- Oversaw preparation of marketing copy, images, videos, emails, and other collateral.
- Executed comprehensive marketing plans that consistently achieved targets for increased revenue.
- Coordinated with design and media teams to develop high-quality creative assets.
- Wrote and distributed press releases to increase brand visibility.
- Improved website visibility through development and implementation of SEO strategies.
Website Designer
Radio X5 Stereo
Pretoria
01.2020 - Current
- Collaborated with the marketing team to redesign the company's website, focusing on improving user experience, and increasing conversions. Utilized my web development skills to create a responsive design and used SEO techniques to optimize the website for search engines.
- Illustrated page design concepts by blending arrangement, style and aesthetic elements to meet predetermined preferences.
- Planned website development, converting mockups into usable web presence with HTML, JavaScript, AJAX, and JSON coding.
- Provided front-end website development using WordPress, Hubspot, and other editing software.
- Met with clients to discuss expectations regarding visual presentation, branding and e-commerce functionality.
- Advised client on web site marketing and funnel strategies based on comprehension of SEO and web best practices.
Technical Writer
TechDocs
Florida
10.2018 - 12.2018
- Proved successful working within tight deadlines and a fast-paced environment.
- Presented new technology and drafted white papers and other technical documents to complete packages.
- Communicated with customer representatives for feedback and distribution.
- Carefully documented technical workflows in private wiki for education of newly hired employees.
- Utilized my technical writing skills to create clear and concise instructions for users.
- Organized material to research and complete writing tasks.
- Edited and proofread technical documents for accuracy and consistency.
- Proofread copy written by colleagues to correct spelling, punctuation, and grammar.
Radio Station Manager
Radio X5 Stereo
Pretoria
01.2016 - Current
- Started and built-up Radio X5 Stereo from scratch, utilizing my skills in marketing, web development, and digital marketing to make it a successful station.
- Prepared media stages for rehearsal, recording and live broadcasts.
- Designed print media for use in brochures and flyers.
- Provided ongoing training and development for media staff.
- Managed all aspects of the radio station, from programming and content creation to advertising and promotions.
- Updated weekly and monthly program schedule by establishing program availability and determining best time to air.
- Previewed and evaluated local, unsolicited independent, regional, and national television programs to determine appropriateness for station usage.
- Previewed and evaluated local, unsolicited independent, regional and national television programs to determine appropriateness for station usage.
- Participated in program acquisition by recommending suitable programs for purchase.
- Prepared daily schedules for personnel and equipment to foster smooth functioning of broadcast.
Education
Certificate - Fundamentals of Digital Marketing
Google Digital Skills For Africa
Online Certificate 03.2019 - 01.2020
Master of Business - Digital Marketing And Business
Max Business School
Online 02.2023 - Current
Skills
Editing and review
undefinedTimeline
Master of Business - Digital Marketing And Business
Max Business School
02.2023 - Current
Blog Writer
PhilFreelancer
01.2023 - Current
Social Media Marketing Manager
Radio X5 Stereo
04.2020 - Current
Website Designer
Radio X5 Stereo
01.2020 - Current
Certificate - Fundamentals of Digital Marketing
Google Digital Skills For Africa
03.2019 - 01.2020
Technical Writer
TechDocs
10.2018 - 12.2018
Radio Station Manager
Radio X5 Stereo
01.2016 - Current
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