Nteboheng Rajuili
Johannesburg
Summary
Seasoned financial services professional with with a demonstrated history of working in the banking industry. 18 years experience in retail, wealth banking and financial media. Expertise in card and payments, analytics, project management, sales, and marketing. Experience in Fintech, loyalty solutions and CX. Passionate about growing businesses and driving impact.
Overview
22
22
years of professional experience
1
1
Certification
Work History
Head
Fintech Loyalty
04.2022 - Current
- Driving growth of Fintech Loyalty
- Commercialisation of loyalty SaaS platform
- Product development for platorm and rewards services
- Execution of go-to-market strategy
- Successfully developed Fintech Loyalty brand
- Account management of loyalty offerings
Campaign Manager
Absa
06.2019 - 04.2022
- Built positioning strategy for 2019 Q4 Absa Card marketing campaign resulting in 10% sales growth in CNP transactions
- Collaboration with Visa on acquisition strategies and market research
- Execution of R25mln multi million rand omnichannel marketing campaigns leveraging Visa funding
- Planning and execution of acquisition campaigns for gold and premium credit cards
- Collaboration on product development for new payment capabilities, Apple Pay, Fitbit Pay Garmin and Samsung Pay
- Focus on governance and control adhering to unsecured lending legal and compliance requirements.
Marketing and Communications Manager
Nedbank Wealth
10.2014 - 05.2019
- Development of marketing strategies for Nedbank Private Wealth and Nedbank Financial Planning
- Management of media budget, sponsorships and PR placements
- Development of print and video collateral to position and sell Nedbank Wealth products
- Increased volume of data-driven direct marketing campaigns
- Management and distribution of internal communications
Communication Business Partner
Absa
01.2010 - 09.2014
- Development of communication strategies for unsecured lending
- Execution of marketing campaigns for special projects in retail banking
- Crafting of internal communication messages for owned media and executive communications
- Collaboration with brand and design team for new product launches
- Management of PR activities and media complaints
Producer
CNBC Africa
01.2005 - 04.2009
- Launched 24hr news channel in South Africa, Kenya and Nigeria
- Research of economic and market activities to develop live and recorded programming
- Management of studio production team and editors
- Presented production ideas and determined creative scenarios for production and delivery.
- Supported sales team in driving advertising sales for programming resulting in increase in revenue.
Broadcast Manager
Standard Bank
01.2002 - 03.2005
- Management of Standard Bank's in-House broadcast channel
- Developed content for internal media channels
- Communication strategies for product positioning and leadership messaging
Education
Progamme For Management Development -
06.2012
Bachelor of Arts - Financial Journalism
04.2002
Skills
- Product management
- Data management
- Development of Loyalty Solutions
- Marketing
- Sales
- Leadership
- Negotiation
- Entrepreneurship
- Pricing Strategy
Certification
Certified Card and Payments Professional I II
Certified Loyalty and Marketing Professional
Timeline
Head - Fintech Loyalty
04.2022 - Current
Campaign Manager - Absa
06.2019 - 04.2022
Marketing and Communications Manager - Nedbank Wealth
10.2014 - 05.2019
Communication Business Partner - Absa
01.2010 - 09.2014
Producer - CNBC Africa
01.2005 - 04.2009
Broadcast Manager - Standard Bank
01.2002 - 03.2005
Gordon Institute of Business Science - Progamme For Management Development ,
Rhodes University - Bachelor of Arts, Financial Journalism
Similar Profiles
Jayme MaulJayme Maul
Travel Advisor at CX Loyalty ConnectionsTravel Advisor at CX Loyalty Connections
Ivory VincentIvory Vincent
Certified Nursing Assistant at Trust and Loyalty Home CareCertified Nursing Assistant at Trust and Loyalty Home Care
Josephine OlanrewajuJosephine Olanrewaju
Customer Loyalty Advisor at IAG LoyaltyCustomer Loyalty Advisor at IAG Loyalty