Nonhlanhla Lushaba

Key Responsibilities:

• Manage a territory of independent and chain pharmacies.

• Build and maintain relationships with pharmacists, pharmacy assistants, and key healthcare stakeholders.

• Deliver sales targets and business objectives.

• Execute visibility initiatives and promotional campaigns within pharmacies.

• Conduct product training and educational sessions.

• Monitor competitor activity and market trends.

• Analyse sales performance data to identify growth opportunities.

Key Achievements:

• Successfully implemented pharmacy visibility initiatives through counter units and promotional displays.

• Supported execution of national retail promotions by ensuring gondola displays for key brands remained fully stocked and compliant with agreed visibility standards.

• Partnered with pharmacy teams to improve brand awareness and product recommendation.

• Organised and facilitated pharmacy training events to enhance product knowledge and drive sales performance.

• Utilised IQVIA and internal sales data to identify opportunities and support territory growth strategies.

• Built strong relationships across independent pharmacy groups and retail pharmacy customers

• Promoted infant nutrition products to healthcare professionals and hospital stakeholders during one-year internship within Nestlé's Nutrition Division, enhancing product visibility and professional engagement.
• Detailed scientific product information to doctors, nurses, and healthcare teams, effectively communicating benefits and fostering professional relationships within the healthcare sector.
• Supported territory activities and customer engagement initiatives, facilitating educational discussions to increase product awareness and promote appropriate recommendations.