
Accomplished Senior Business Development Manager with expertise in capitalising on market opportunities and developing strategic business plans. Drives revenue growth through effective contract negotiation and client relationship expansion. Enhances brand visibility and client engagement by coordinating targeted marketing campaigns. Utilises data-driven insights to improve customer relationship management and establish long-term partnerships.
Key Partnership Development: Forged and managed strategic partnerships/alliances with Rand Water, Umgeni Water and Magalies Water that contributed to 40% of regional revenue.
· Major Deal Negotiation: Led the negotiation and closure of the region's largest deal to date, worth 3$M with Coca Cola, setting a company benchmark.
· Competitive Strategy: Developed and executed a competitive displacement strategy that resulted in winning Tiger Brand, Consol, Sappi & African Cables, key accounts from primary competitor Secure Strap.
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