Nelisiwe Shahida Msomi
Pretoria
Summary
Adept at crafting compelling narratives, I elevated the Special Investigating Unit's online presence through innovative digital strategies, including engaging content creation and robust social media management. My background as a Health Journalist with News24 underscores my content writing expertise and communication prowess, blending critical thinking with a keen eye for detail to drive engagement and articulate complex ideas effectively.
Overview
9
9
years of professional experience
Work History
Corporate Writer and Social Media Manager
Special Investigating Unit
Pretoria
2022.07 - Current
- Craft media statements and editing policy documents to uphold organisational standards
- Conceptionalised and implemented robust social media strategies, producing engaging content and managing multiple accounts effectively.
- Developed comprehensive digital strategies to enhance the Special Investigating Unit's (SIU) online presence
- Authored insightful annual reports and performance plan forewords for the SIU Head, Communications Chief, and the Minister of Justice
- Composed eloquent speeches and speaking notes for the SIU Head, ensuring clear and impactful communication
- Contributed to the internal newsletter, fostering a cohesive and informed organisational culture.
- Created informative content for public education brochures, enhancing community awareness and engagement
- Managed the media relations component within the SIU's Stakeholder Relations Division, maintaining a positive public image.
- Penned thought-provoking opinion pieces for the SIU Head, positioning the organisation as a thought leader
- Assisted in the development of the departmental operational plan, aligning communications efforts with strategic objectives.
- Designed dynamic presentations for the Chief Stakeholder Relations and Communication Officer to articulate the SIU's digital strategy in public and internal forums
Health Journalist
News24
Johannesburg
2020.12 - 2022.06
Health reporter and Engagement Officer
Health-e News
Johannesburg
2019.09 - 2020.11
- Conducted in-depth research and meticulous fact-checking to ensure the accuracy of health-related content.
- Crafted engaging news articles and narrative pieces
Health reporter
Bhekisisa Centre for Health Journalism
Johannesburg
2019.03 - 2019.08
- Crafted compelling health news stories, features, and analytical pieces.
- Devised editorial and social media strategies to enhance brand presence
- Managed and elevated Health-e's social media profiles, driving engagement
- Initiated and directed advocacy campaigns for the Izwi Lam gender-based violence tool
Radio presenter and content producer
Salaamedia
Johannesburg
2017.03 - 2019.02
- Spearheaded a four-week special radio show that rapidly gained traction and popularity, catering to the underserved Muslim demographic in South Africa
Social Media Consultant
Stockval Talk News
Johannesburg
2020.07 - 2020.09
- Crafted engaging stories and developed original content ideas as a proactive storyteller
- Managed and elevated brand presence through strategic social media engagement
- Reported on major health events in Gauteng, showcasing a keen eye for groundbreaking developments
Social Media Content Management
Mataba Media
Johannesburg
2020.09 - 2021.02
- Developed comprehensive social media strategies to enhance online presence and engagement.
- Executed real-time tweeting during webinars to maximize audience interaction and participation
Intern
Bhekisisa Centre for Health Journalism
Johannesburg
2016.12 - 2017.02
- Creating social media strategy for TV Feminist show under Soul City
- Scheduling social media posts for Soul City and TV show.
- Creating social media cards
Education
BA Honours - Integrated Organisational Communication
University of South Africa
BA - Journalism
University of Johannesburg
Matric - undefined
Springs Muslim School
Skills
- Microsoft Office Word
- Microsoft Excel
- Attention to Detail
- Highly Organized
- Good time management
- Leadership and Teamwork
- Teamwork
- Flexibility and Adaptability
- Self-motivation
- Problem Solving
- Conflict Resolution
- Ability to Work Under Pressure
- Time Management
- Decision Making
- Critical thinking and problem solving
- Leadership Skills
- Communication
- Ability to Multitask
Websites
Languages
Zulu
Personal Information
ID Number: 096474103
Hobbies and Interests
- Brainstorming ideas for events and assisting with organising them
- Promoting and marketing events run by the organisation
- Writing articles about the events run by the organisation
- Planning and taking part in regular activities of the center and community gatherings
- Raising funds for annual shoe drive
- Helping students in the community who may need help with their academics
- Coordinate women-centered events
- Run community activities
- Develop a strategy for the desk
- Write opinion articles tailored to a health-conscious audience
- Contributed to the creation and development of an informative health newsletter
Timeline
Corporate Writer and Social Media Manager
Special Investigating Unit
2022.07 - Current
Health Journalist
News24
2020.12 - 2022.06
Social Media Content Management
Mataba Media
2020.09 - 2021.02
Social Media Consultant
Stockval Talk News
2020.07 - 2020.09
Health reporter and Engagement Officer
Health-e News
2019.09 - 2020.11
Health reporter
Bhekisisa Centre for Health Journalism
2019.03 - 2019.08
Radio presenter and content producer
Salaamedia
2017.03 - 2019.02
Intern
Bhekisisa Centre for Health Journalism
2016.12 - 2017.02
BA Honours - Integrated Organisational Communication
University of South Africa
BA - Journalism
University of Johannesburg
Matric - undefined
Springs Muslim School