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Natascha Victoria Joanna Proost
Sales & Marketing Professional
Cape Town
Summary
Passionate sales and marketing professional with a strong drive to develop impactful marketing strategies and achieve optimal company outcomes. Consistent track record of delivering timely and effective marketing programs that promote the company's mission. Strategic and innovative individual well-versed in brand promotion, dedicated to driving brand awareness and fostering a strong connection between the company and its target audience.
Overview
2017
2017
years of professional experience
1992
1992
years of post-secondary education
4
4
Languages
Work History
Sales & Marketing Coordinator
World of Wine
- Achieved customer satisfaction through prompt response to inquiries, leading to repeat business and positive referrals.
- Boosted sales revenue by developing and implementing targeted marketing campaigns.
- Exceeded quarterly sales targets consistently by utilizing proven closing techniques during negotiations with potential clients.
- Implemented a CRM system that streamlined the tracking of leads, deals, and customer interactions
- World of Wine, after Covid, decided to stop the business due to severe loss of customers that decided to opt out of hospitality
Franchise Manager
Liquor City
- Temporary project given to me by the owner of the Johannesburg based wine and liquor distribution company in order to map the existing franchise stores, the competition and possibilities for growth in the Western Cape Province.
- I was getting ready to return to Belgium because of work visa issues in SA
Global Sales & Marketing Management Consultant
Blaauwklippen Vineyards
10.2014 - 12.2016
- Consultancy regarding the re-structuring of the sales & marketing dept, assessing team and tools in order to create a customer centric working environment, implementing national and international footprint, creating brand recognition and sales
- Succeeded in creating 350% increase in national sales between May 2015 and November 2016
Consultant
Vintage Group
02.2014 - 08.2014
- 6 month project regarding export sales to French speaking countries in West Africa of fresh fruit
Marketing and Fundraising Consultant
Africa Centre for HIV/AIDS Management
11.2012 - 11.2013
- Non-profit organization at Stellenbosch University
- Organized successful fundraising events, collaborating with vendors and volunteers for optimal execution and guest experience
- Website, social media and newsletter set-up and rejuvenation including writing content
Consultant
Touch of Glass
- Consultancy in Sales & Marketing regarding advertising, coaching the staff with regard to the use of sales & marketing tools in general, helping with the set up of a Standard Operating Procedures manual of this family owned glass installation company
Consultant
Idea Furniture
- Consultancy in Sales & Marketing regarding website, Newsletter, brochures, advertising, sales, customer service & marketing tools in general
Consultant
Helderberg and Simonsberg Magazine
- Consultancy in sales of the glossy magazines advertising and a once of request of writing an article on a tourist destination town called Franschhoek
Consultant
Helderberg International School
- Consultancy for a billboard advertisement
Consultant
Off Limit events
- Consultancy for their Renault account as a team leader for their activations throughout WC & EC provinces
Consultant
Somerset Sun Cottage & Hottentots Shuttle & Tour
- Consultancy regarding website, advertising and tours, pinpointing and connecting to customers and partners
Consultant
The Berrydel B&B
- Consultancy in Advertising, mainly the development of flyers and organizing a photoshoot for this small B&B aiming for international golf players
Founder
Sephyra bvba
05.2008 - 02.2012
- Setting up of clothing company (BVBA Sephyra)
- Sales, marketing, accounting, stock control, purchasing, window dressing
Account Executive
CTG (Computer Task Group)
06.2007 - 05.2008
- Responsible within the Life Sciences team for the sales of IT staffing and solutions to pharmaceutical companies
Team Coordinator
Borealis Non-Prime Polyolefins
10.2003 - 06.2007
- Responsible for a team of 3 regarding order to cash process (OTC) within non-prime PE and PP sales
Customer Service Representative
Borealis Non-Prime
11.2001 - 09.2003
- Responsible for customer service regarding entire non-prime Order To Cash process
Marketing Assistant & Franchise Coordinator
Profile Tire Center Belgium
11.2000 - 11.2001
- Responsible for the mutual integration and optimization of common marketing aspects for a group of independent tire specialists in the Benelux area
- I was requested by my previous prof in Marketing Mrs Mestdagh, to come join her team to replace her assistant who was on sick leave for approx 1 year and it seemed like a good learning opportunity to work closely with her
Customer Service Representative
Union Carbide
08.1997 - 08.2000
- Company Overview: European Customer Centre
- Responsible for customer service, OTC process (sales, logistics, complaint handling, payments)
- European Customer Centre
Temp
Instron International
01.1997 - 08.1997
- Responsible for the after sales dept
- After the birth of my son, temping seemed like a good way to create a good work-life balance, as I had a twin and had lost one, it was an emotional time
Sales Support Officer
BP Chemicals Benelux
01.1990 - 01.1995
- Responsible for customer service and complaint handling
Product Correspondent
BP Chemicals Belgium
01.1988 - 01.1990
- Responsible for the coordination of the stocks, all logistical services.(transport, complaints)
Education
Bachelor degree - Advertising and Marketing
Stedelijk Economisch Instituut En Belgische Kamer Van Rekenplichtigen
AntwerpSkills
- Word
- Excel
- Powerpoint
- SAP
- CRM
- EDI
- WIX/CANVA
- Social media content generation
- Time management
- Problem-solving
Personal Information
- Date of Birth: 01/08/70
- Nationality: Belgian
Personal Life
Liam Vanden Abeele, 10/26/95, meditation techniques, alternative healing methods, Life Coaching, music, reading, writing, drawing, hiking in nature, animals, cooking, good food, great wine, challenging conversations, learning, travel
Accomplishments
Speech about violence against women and children, at the Artscape Theatre in Cape Town for Gala Fund and Awareness raiser HIV/Aids :
- https://youtu.be/5JJjhKGBY5Isi=SMPO97NHLEDa_S2
Interests
Food and Wine
Meditation
Natural healing methods
Nature and animals
Travel
Timeline
Global Sales & Marketing Management Consultant
Blaauwklippen Vineyards
10.2014 - 12.2016
Consultant
Vintage Group
02.2014 - 08.2014
Marketing and Fundraising Consultant
Africa Centre for HIV/AIDS Management
11.2012 - 11.2013
Founder
Sephyra bvba
05.2008 - 02.2012
Account Executive
CTG (Computer Task Group)
06.2007 - 05.2008
Team Coordinator
Borealis Non-Prime Polyolefins
10.2003 - 06.2007
Customer Service Representative
Borealis Non-Prime
11.2001 - 09.2003
Marketing Assistant & Franchise Coordinator
Profile Tire Center Belgium
11.2000 - 11.2001
Customer Service Representative
Union Carbide
08.1997 - 08.2000
Temp
Instron International
01.1997 - 08.1997
Sales Support Officer
BP Chemicals Benelux
01.1990 - 01.1995
Product Correspondent
BP Chemicals Belgium
01.1988 - 01.1990
Sales & Marketing Coordinator
World of Wine
Franchise Manager
Liquor City
Consultant
Touch of Glass
Consultant
Idea Furniture
Consultant
Helderberg and Simonsberg Magazine
Consultant
Helderberg International School
Consultant
Off Limit events
Consultant
Somerset Sun Cottage & Hottentots Shuttle & Tour
Consultant
The Berrydel B&B
Bachelor degree - Advertising and Marketing
Stedelijk Economisch Instituut En Belgische Kamer Van Rekenplichtigen
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