Mphokuhle N Cele

Generate sales from existing customers
• Call plan implemented
• Deals and discounts negotiated within agreed parameters
• Customer queries and problems resolved
• Increased sales volumes negotiated within allocated sales area
• New listings and sales targets achieved as per sales plan
• Calls and sales volumes recorded on standard daily working sheets and PDA
• Weekly and monthly sales and ad hoc promotions reports submitted on time according to agreed format on
PDA
Implement sales and marketing strategy effectively
• Visibility agreement executed
• Additional visibility opportunities identified and implemented
• Product availability/ distribution targets implemented

• Merchandising standards are maintained
• Segmentation tool implemented (PDA) Implement promotions
• Activations arranged according to the activation plan
• Promotional stock, staff and point of sale for promotions arranged
• Activations set up and implemented according to set criteria and on time
• Feedback form on the outcomes of the activations provided to sales management according to agreed
deadline Develop brand equity
• Activation reflect brand appropriate look and feel
• Consumers engaged through events and activation
• Bar staff engaged and trained to promote the brand
• Relationships with equity accounts developed
Generate new business
• New business initiated as per targets
• Relationships with re-distributors developed
• Leads followed up and feedback provided to sales managers
• Business opportunities to sell product range identified
• Documentation required for the opening of new accounts collated and followed up
• New equity accounts identified
Productive relationships with internal and external stakeholders maintained
Build relationships with customers and re- distributors
• Increased sales volumes negotiated
• Customer queries and problems resolved effectively
• Pernod Ricard is a preferred supplier
• Business opportunities to sell product range identified
Liaise with Merchandisers
• Merchandising standards are maintained
• Ad hoc merchandising opportunities exploited
Develop collaborative relationship with the PRSA and Re- distributor Call Centres
• Orders are captured correctly and on time
• Out of stock information available to reps
• On hold accounts information available to reps
Liaise with Regional Promotions Manager
• Promotions set up and implemented according to set criteria and on time
• Feedback form on the outcomes of the promotion provided to sales management according to agreed
deadline
Build collaborative relationships with bar staff and venue owners
• New trends identified
• Pernod Ricard is the preferred supplier

• Brewery
• Assist with the day to day running of the micro craft brewery
• Financial planning (pricing and forecasting)
• Developing new recipes for seasonal and specialty beers ensuring they appeal to customers
• Cleaning and maintaining equipment
• Checking temperatures and quality of samples, making necessary changes to improve the product
• Bar & Restaurant
• Plan, organise and control the operation of the bar
• Outsourcing live performers and coordinating events
• Financial planning
• Supervise staff and operation of the restaurant, ensuring it runs smoothly
• Ensure cash procedures are followed and strictly monitored, including preparation and calculation of bills within the kitchen and bar departments and cashing up of tills
• Recruiting and scheduling strong employees
• Responsible for stock control, including ordering, accepting & maintaining stock
• Informing the owner of any warnings (written/verbal) issued and at times dismissals
• Comply and implement all legislative and licensing requirements
• Ensure bookings have available tables reserved
• Set floor plan
• Arrange restaurant seating according to floor plan
• Principal Accountabilities:
• Taking sole management duty and responsibility for the whole bar and restaurant and handling any issues that may arise.

• Serving customers with beverages (hot & cold)
• Collecting payment and operating the till
• Washing and storing empty glasses
• Clearing and cleaning tables and the bar regularly
• Principal Accountabilities:
• Ensuring excellent customer service and satisfaction and that there is sufficient stock behind the bar.

• Motivating, training and supervising bar staff
• Overseeing & Liaising with kitchen
• Ensuring a great condition of the bar is maintained and drinks are served perfectly
• Doing regular stock-takes and ordering as necessary
• Supervising daily routine of the General Assistants
• Liaising with courier drivers with deliveries & pickups and passing them onto the .relevant person
• Updating the showroom, prices, discontinued stock, help with installing new displays
• Assisting the showroom coordinator with organising of functions
• Principal Accountabilities:
• Making sure customers are happy, that there’s plenty of stock behind the bar and the staff providing great service.