Summary
Overview
Work History
Education
Languages
Custom
Personal Information
Timeline
Generic

Michelle Webster

Johannesburg

Summary

Experienced supply chain and business professional with over 12 years in sales and operations, demand planning, and supply chain execution. Expertise in price and margin analytics, fleet and insurance management, and business process improvement. Holds BCom Honours in Logistics Management and Certified Professional Forecaster designation. Skilled in MS Excel, PowerPoint, Word, and ERP systems including SAP and JDE.

Overview

2
2
Languages
24
24
years of professional experience

Work History

Senior Specialist, Revenue Management

Goodyear South Africa
09.2025 - Current
  • Performed various financial tasks including managing accruals, rebates, and commissions.: Accruals, rebates, commissions and incentives and annual operating budget setting and tracking.
  • Provided sales support by setting targets and tracking performance.: Setting of targets, tracking and support. Pricing and volume negotiations. Facilitating stock availability for sales.
  • Managed pricing strategies and controlled channel pricing levels. and control: Management and tracking of channel pricing and ANSP levels.
  • Demand Planning: Planning by SKU, taking industry and related trends into consideration.
  • Provided general support through analysis of annual operating plans and KPIs. and analysis: Annual Operating plans, KPI's by business area, financial analysis, customer analysis.

Sales and Operations Manager

Trentyre (Pty) Ltd
07.2020 - Current
  • Financial tasks: Accruals, rebates, commissions and incentives and annual operating budget setting and tracking.
  • SOX Controls; Ensuring SOX Control compliance within scope of responsibilities.
  • Sales Support: Setting of targets, tracking and support. Pricing and volume negotiations. Facilitating stock availability for sales and consignment stock.
  • Cash Flow and Stock Management: Stock control and management of cash out-flow. Inputs into Working Capital reporting. Forward ordering of stock to plan.
  • Pricing management and control: Management and tracking of supplier price increases and validation across industry indicators. Customer notification and implementation of price increases. Gross profit management and control by customer.
  • Demand Planning: Planning by SKU, taking industry and related trends into consideration.
  • General support and analysis: Annual Operating plans, KPI’s by business area, financial analysis, customer analysis.
  • Leadership and Support: Team of 5 direct reports during full remote working (Covid).

Sales and Operations Manager

Goodyear South Africa
04.2023 - 09.2025
  • Supported sales through target setting, tracking, pricing and volume negotiations, and ensured stock availability.
  • Pricing management and control: Management and tracking of channel pricing and ANSP levels.
  • Planned demand by SKU, incorporating industry trends and related data.
  • Led team of four direct reports, providing guidance and support to enhance team effectiveness.
  • Financial tasks: Accruals, rebates, commissions and incentives and annual operating budget setting and tracking.
  • General support and analysis: Annual Operating plans, KPI’s by business area, financial analysis, customer analysis.
  • SOX Controls; Ensuring SOX Control compliance within scope of responsibilities.

Retail Demand Planning Manager

Trentyre (Pty) Ltd
08.2017 - 06.2020
  • Formulation and maintenance of sales and demand forecasts for 200+ SKUs across 70 locations. (Through collaborative input from various stakeholders)
  • Analysis of sales, market and customer trends to support the sales and demand (Inventory) plans.
  • Monitored daily sales performance at company and regional level, conducting gap analysis to inform strategy.
  • Tracked sell-in and sell-out figures, performed gap analysis, and recommended corrective actions.
  • Drove working capital targets by tracking sales performance and advising on inventory purchases.
  • Placement and tracking of stock orders to execute the sales and demand plans.
  • Manager to the Demand Planner for “Off the Road” tyres (Earthmoving equipment).
  • Facilitated Trentyre Truck, OTR and Retread monthly sign-off meetings, preparing associated PowerPoint presentations.
  • Direct inputs into Goodyear Commercial PBU with regard to demand plans/stock requirements.
  • Direct inputs into the S&OP process and monthly collaboration pack.

Retail Demand Planner

Trentyre (Pty) Ltd
07.2012 - 07.2017
  • Formulation and maintenance of sales and demand plans for 250+ SKUs across 70 locations. (Through collaborative input from various stakeholders)
  • Oversaw demand planning process, contributing to S&OP and informing financial and operational strategies.
  • Analysis of sales, market and customer trends to support the sales and demand (Inventory) plans.
  • Monitored sales performance and recommended inventory purchases to achieve working capital targets.
  • Daily tracking of sales performance with associated gap analysis.
  • Coordinated stock orders to ensure alignment with sales and demand plans. to execute the sales and demand plans.

Regional Demand Planner

Nampak Cartons and Labels
10.2009 - 06.2012
  • Captured and analysed customer forecasts to inform demand planning decisions.
  • Analysed sales history and trends to identify patterns and improve forecast accuracy.
  • Forecasting based on sales history (quantitative factors) and qualitative factors.
  • Analysis of the demand plan by SKU and customer.
  • Managed approximately 350 line items to ensure optimal stock levels and customer satisfaction.
  • Monthly Demand Review- Analysis of forecast accuracy and failure analysis.
  • Monthly consensus signoff meetings- Presentation of forecasts for joint consensus with all responsible parties including the sales representatives, demand planners and management.
  • Weekly collaborations with sales reps regarding production and stock levels per item and customer.
  • Weekly collaborative meetings with supply chain staff to manage stock, work in progress and other issues relating back to demand planning and customer satisfaction.
  • Collaborative meetings with customers regarding forecasts and requirements.
  • Inputs into the S&OP process.
  • Maintenance of Oracle Demantra- Including item maintenance, product chaining and management of promotional items, item values and obsolescence.
  • Classified items for production and stock management. for production, stock level management and analysis purposes.
  • Provided input for the raw materials purchasing process. the raw materials purchasing process.
  • Indirect inputs into the Financial Forecasting process.

Trainee Demand Planner

Nampak Cartons and Labels
04.2010 - 09.2010
  • Captured customer forecasts to inform demand planning.
  • Analysis of the demand plan per item and per customer.
  • Reported monthly on customer forecast accuracy to identify trends and areas for improvement.
  • Weekly collaborations with sales reps regarding production and stock levels per item and customer.
  • Managed Demantra system updates and maintained item data for accuracy.

Order Fulfillment Coordinator

Nampak Cartons and Labels
10.2009 - 03.2010
  • Processed customer orders and quotes to ensure timely fulfilment.
  • Tracked production progress and communicated updates to sales department for alignment.
  • Facilitated communication between production and sales teams to ensure alignment on project statuses.
  • Monitored stock levels to maintain optimal inventory and prevent shortages.
  • Placed orders with sister Nampak companies for outwork and controlled these orders.

Move controller (Imports/ Exports)

Crown World Wide- Relocations
02.2009 - 09.2009
  • Facilitated customs clearance of goods and containers for import and export shipments.
  • Assisted in completing customs documentation to facilitate smooth clearance processes.
  • Booking of containers and vessels.
  • Coordinated delivery logistics for goods, ensuring timely arrival at designated locations.
  • Liaised with clients regarding shipment and arrival schedules to ensure timely communication.
  • Generated accurate invoices for services provided to clients, enhancing transparency.
  • Prepared detailed quotations for potential clients, outlining services and pricing.
  • Communicating with international branches.

Tennis instructor with managerial responsibilities

Glenvista Tennis Academy
01.2003 - 03.2009

Education

Certified Professional Forecaster - Statistics

The Institute of Business Forecasting & Planning
American Based Institution
07-2011

Bachelor of Commerce - Logistics Management

The University of Johannesburg
01-2008

Bachelor of Commerce - Logistics Management

The University of Johannesburg
Johannesburg
01-2007

Matriculation -

Glenvista High School
01-2003

Languages

English
Afrikaans

Custom

072 476 6843

Personal Information

  • ID Number: 8501240040088
  • Citizenship: South African

Timeline

Senior Specialist, Revenue Management

Goodyear South Africa
09.2025 - Current

Sales and Operations Manager

Goodyear South Africa
04.2023 - 09.2025

Sales and Operations Manager

Trentyre (Pty) Ltd
07.2020 - Current

Retail Demand Planning Manager

Trentyre (Pty) Ltd
08.2017 - 06.2020

Retail Demand Planner

Trentyre (Pty) Ltd
07.2012 - 07.2017

Trainee Demand Planner

Nampak Cartons and Labels
04.2010 - 09.2010

Regional Demand Planner

Nampak Cartons and Labels
10.2009 - 06.2012

Order Fulfillment Coordinator

Nampak Cartons and Labels
10.2009 - 03.2010

Move controller (Imports/ Exports)

Crown World Wide- Relocations
02.2009 - 09.2009

Tennis instructor with managerial responsibilities

Glenvista Tennis Academy
01.2003 - 03.2009

Certified Professional Forecaster - Statistics

The Institute of Business Forecasting & Planning

Bachelor of Commerce - Logistics Management

The University of Johannesburg

Bachelor of Commerce - Logistics Management

The University of Johannesburg

Matriculation -

Glenvista High School
Michelle Webster