MICHAEL "Chalky" WHITE
Durban
Summary
With more than 18 years of expertise in the field of sales, I have presented customers with solutions that meet their needs and enhanced customer retention. I've led promotional campaigns and managed teams of 30+ while defining and hitting sales targets and goals, which increased sales month on month. I have extensive experience in the FMCG market in South Africa as well as the SADC region. My personal credo is "Train people well enough so they can leave, treat them well enough so they don't want to," as said by Richard Branson.
Overview
18
18
years of professional experience
1
1
Certification
Work History
Sales and Marketing Manager
Oscars Real Salami
PMB
01.2024 - Current
- Company Overview: Oscar's have a 55-year family tradition in manufacturing and marketing a wide range of Deli Meat products to the KwaZulu-Natal marketplace. Based in PMB, Oscars has been delivering high quality Pre-packed cold meats, Smoked Butchery pork products and fresh pork cuts to all major retailers across KZN
- Created and managed budgets for sales and marketing initiatives.
- Directed and coordinated products, services and sales activities.
- Prepared reports on key metrics such as leads generated, conversion rates, ROI.
- Analyzed market trends to identify new business opportunities.
- Supported sales team members to drive growth and development.
Financial Planner
Sanlam - Berghshire Wealth Blue Star
Hillcrest
02.2023 - 01.2024
- Company Overview: Berghshire Wealth Bluestar i a team of financial planners committed to finding solutions to suit every client's specific financial needs. Based in all three major provinces of South Africa, our financial experts have built long-lasting relationships with our clients and we have a solid industry track record based on in-depth knowledge of the markets, products and industry trends
- Implemented strategic asset allocation models to optimize portfolio performance while minimizing risk exposure
- Increased client satisfaction by providing personalized financial planning services and investment recommendations
- Analyzed clients' financial situations to develop customized strategies for debt management and wealth accumulation
Financial Planner
Liberty Life
Kloof
08.2020 - 01.2023
- Company Overview: Liberty is an authorized financial service provider with Nearly experience and with a presence in 18 African countries, we have grown from being a South African life insurer to a pan-African financial services company, offering asset management, investment, insurance and health products to 3.2 million people across Africa.
- Increased client satisfaction by providing personalized financial planning services and investment recommendations
- Leveraged advanced analytical tools to evaluate potential investments and construct diversified portfolios for clients.
- Established strong partnerships with external professionals such as attorneys or accountants, enabling comprehensive client support in all financial matters
- Conducted thorough risk assessments, ensuring appropriate asset allocation aligned with clients' risk tolerance levels
- Built strong relationships with clients through consistent communication and proactive portfolio updates
National Sales Manager
Ray Morgan Agencies (SADC Region)
BOTSWANA
06.2015 - 06.2020
- Company Overview: Ray Morgan Agencies (RMA) is a Botswana registered and Licensed Company, keeping in line with the Botswana Government requirement for local participation when trading in Botswana. We have been active in the Botswana market for the past twenty years and currently service the Furniture, Discounter and Wholesale Trade throughout the country.
- Identifying and creating additional volume opportunities for RMA throughout BOTSWANA, Zambia, Namibia, Mozambique and South Africa
- Regular meetings with buyers from all groups
- Management of sales team and merchandisers throughout BOTSWANA
- Regular visits to all Sales territories
- Setting and monitoring of targets
- Implementation of sales procedures and mandates
- Product costing
- All new listings
- Updates of listings and pricelists with Buyers
- Stock control
- Sales reports and updates
- Market research
- Managing orders on Shoprite 828 system
- Managing orders on Pic n Pay Portal
- Reference: Ray Morgan, Managing Director, raymorganrma@gmail.com
Kzn Regional Sales Manager
Trade Kings South Africa
06.2007 - 07.2015
- Company Overview: Trade Kings (SA) manufactures Amazon Monsta Pops and Milkit Pops. Currently, August 2014 Milkit is the No1 selling Pop in KZN. In late 2013 we introduced the first ever Pop individually packaged in a Pillow Pack specifically designed for the retail market. It was a very successful launch.
- Establishment and Implementation of Brand and Marketing Strategies in order to acquire Market Share in KZN, and to set and achieve Sales Targets in line with these Strategies.
- Achievement of Monthly Volume and Sales targets within the KZN region.
- Achieving Weighted Distribution Objectives across the entire product range
- Building strong Customer Relationships particularly with Key Account customers.
- Development and implementing of effective Point-of-Purchase activity
- Training, Motivating and Managing appointed Sales and Merchandising Agents within the KZN region. Team of 60 Sales Representatives
- Implementation of all Planned Promotional Activity and New Product Launches, and the fulfillment of agreed mandated pricing policy
- Identifying and creating additional volume opportunities for Trade Kings (SA) in KZN
- Making sure that all Orders and Distribution are carried out by appointed Sales and Merchandising Companies, as well as making sure stock is on shelf and packed according to mandate.
- References Allan Jackman, MD Trade Kings (SA) 27 82.770 0898
Education
Certificate - Sales Management
University of Cape Town
12-2015
Certificate - Marketing
University of Cape Town
12-2014
Skills
- Action Planning
- Marketing
- Team leadership
- Sales presentations
- Customer retention
- Crisis Management
- Asset Management
- Business To Business Service
- Cold Calling
- Computer Network
- Customer Relationship Management
- Customer Retention
- Financial Services
- Innovation
- Inventory Control
- Loyalty
- Market Research
- Market Share
- Merchandising
- Monthly Sales
- Motivation
- Planning Process
- Presentation
- Pricing Strategy
- Product Promotion
- Relationship Building
- Retail Marketing
- Sales Reporting
- Sales Targets
- Sales Team Management
- Target Costing
- Outdoors
- Socializing with friends
- Sport
- Travel
Certification
- Regulatory for Financial Services, RES
- Moonstone
Desired Position
- Sales Manager (Regional/National/International)
- Business development Manager
- Customer Service
Timeline
Sales and Marketing Manager
Oscars Real Salami
01.2024 - Current
Financial Planner
Sanlam - Berghshire Wealth Blue Star
02.2023 - 01.2024
Financial Planner
Liberty Life
08.2020 - 01.2023
National Sales Manager
Ray Morgan Agencies (SADC Region)
06.2015 - 06.2020
Kzn Regional Sales Manager
Trade Kings South Africa
06.2007 - 07.2015
Certificate - Sales Management
University of Cape Town
Certificate - Marketing
University of Cape Town
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