Summary
Overview
Work History
Education
Skills
Id Number
Drivers License
Race and Nationality
Marital Status
Dependants
Training Completed
Coursework
Languages
References
Timeline
Generic

Melanie Meiring

Regional Sales Manager
Cape Town, Parow

Summary

Highly motivated Regional Sales Manager with talent to drive team spirit and morale while promoting sales techniques and methods. Effective leader with pleasant personality and commitment to build successful teams. Hardworking Regional Sales Manager with 18 years of experience in Retail industry. Known for coordinating teams effectively to meet sales objectives.

Overview

25
25
years of professional experience

Work History

Regional Sales Manager

Smollan Sales and Marketing
9 2016 - Current

Sales & Operations Manager

  • Sales Targets Achievement: Identify and set sales targets per channel each month, develop quarterly project plans to achieve these targets, and track the implementation of plans with necessary revisions based on client feedback. Collaborate with National Account Managers (NAM) to manage promotional activities, introduce new innovations, handle out-of-stock issues, and minimize credit notes.
  • Operational Management: Ensure adherence to call cycles and effective time management tailored to store profiles. Oversee stock availability and shelf health, including stock-on-shelf management, PI labels, and removal of damaged or expired stock. Implement promotional schedules and manage returns according to client policies. Maintain positive relationships between field staff and store management, and update the Strike Action Plan biannually.
  • People Management: Take full responsibility for performance management of direct reports, focusing on recruitment, development, performance management, and succession planning. Manage Employment Equity targets and ensure appropriate levels of management and accountability. Motivate, delegate, and empower team members to foster creativity and initiative, and facilitate effective knowledge sharing.
  • Budget & Financial Management: Compile and submit annual budgets based on historical performance, analyze monthly budget reports, control variances, and ensure adherence to expense budgets. Seek efficiencies, decrease expenditure, and ensure compliance with relevant policies and procedures. Proactively manage risks and authorize orders.
  • Knowledge Sharing: Stay alert to competitor activities and potential tenders, compile and submit Field Intelligence reports, and update clients on competitor activities. Ensure effective communication of information to the Field Force.
  • Client & Customer Relationship Management: Build and maintain strong relationships with clients and customers, keep them informed, and ensure prompt resolution of any issues.
  • Administration & Asset Management: Ensure accurate salary input, monitor expense claims, and manage scorecards. Conduct performance appraisals for C BAND and up, manage leave administration, and keep the asset register updated monthly. Demonstrate a fair knowledge of IR-related processes.
  • Teamwork & Self-Management: Maintain high standards of professionalism in personal presentation and delivery. Apply knowledge of organizational systems, structures, policies, and procedures to achieve results and ensure personal quality and productivity standards are consistently met.


Clicks / SHR DC Manager / Field Manager

Smollan Sales & Marketing
2008.09 - 2016.08
  • Manage Sales and achievement of Sales Targets, manage promotional activity Achieve POP objectives, liaise with customers and clients, monitor new innovations, Manage Field staff, Control Expenses, Ensure serviceability of assets, Effective teamwork and self Management
  • Monitor orders sent through from Clicks DC, Creating efficient truck loads
  • Processing of uplifts
  • Liaise with customer (Clicks) and Unilever regarding OOS in DC and stores
  • Feedback on POS items in stores, ensure correct planograms are implemented in stores
  • Liaising with buyers and assistants regarding booked activities in stores (ie, GE, hotspots, etc)
  • Store stock availability of new innovations
  • POS implementation communication


Admin Assistant to Regional Manager

Smollan Sales & Marketing
2006.09 - 2008.09
  • Assist Regional Manager with preparation, typing, compiling and binding of presentations
  • Submit and follow up on Field Manager expense claims
  • Take stock and order stationery, Draw sales reports from SAP, Draft trade visit schedule
  • Book cars in for service, keep record of the use of the pool car, submit of vehicle sale and purchase fleet administration
  • Arrangements for meeting and coordinate all requirements including catering
  • Assist in the organizing of year end functions, conferences and drives
  • Control POS material and the distribution thereof
  • Dealing with service providers on behalf of the Regional management
  • General office management: ensuring that the office is in order
  • Management of cleaning staff, ensuring the maintenance and upkeep of the office
  • Conduct travel and accommodation arrangements which includes flight, Accommodation and car hire Track monthly expenditure on IDU System
  • Generate order numbers on AS 400 System
  • Draw a private mileage report
  • Track promotional/innovation activities
  • Draft of HR Report and ensuring that all salary documentation is correct before being sent out to salaries department
  • Development and implementation of filing system
  • Capturing of call cycles for staff and Field managers

PA to Property Manager

Louis Group International
2003.09 - 2006.09
  • Switchboard duty – (7 lines and 60 extensions) Liaison of clients – telephonically, typing of all correspondence to tenants and clients, filing, monthly payments of creditors, ordering and distribution of cleaning material, distribution of the monthly vacancy schedule to various brokers, monthly parking updates and the distribution and compilation of parking contracts, monthly building audits, update of tenant lists, capturing and reconciliation of Job cards, minutes of meetings, reconciliation of credit cards, petty cash, compilation and distribution of offer to hire contracts, overseeing and various HR functions to cleaning and maintenance staff, diary management, travel arrangements, medical aid, insurance, Voyagers queries of Property Manager.

Acting PA to CEO / Senior Admin Clerk

Myatt International
1999.04 - 2003.08
  • Acting PA: Diary management, screening of calls, scheduling of appointments, national and international flight booking, compilation and circulation of general, staff and company correspondence, assisting with operations and human resources, personal correspondence for CEO, drafting of company proposals, business plans and presentations, outsourcing of and liaison with advertising agencies and assisting with the drafting of marketing campaigns and launches, outsourcing of supplies and office equipment for head office and Johannesburg branch, supervision of store trading times for 15 stores in Cape Town and Johannesburg, customer complaints and issuing of vouchers, supervision of store maintenance staff, tracking of store maintenance jobs, travel arrangements and hotel/restaurant reservations, compilation of summary progress reports and tracking thereof, minutes of meetings, office administration, issuing of donations for various functions, social responsibility project management, monitoring of Johannesburg stores floats, inventory and banking reports, monitoring of store visits reports, liaison with International business partners, ordering of stock and stationery, supervision of admin, cleaning and delivery staff, supervision of store managers and workers in stores
  • Senior Admin Clerk: Control of stocks in stores, drawing up of various spreadsheets, inclusive of formulas and macros, food and paper costing, balancing of banking account to daily sales, daily and weekly KFC figures, Royalties, projections, drawing up of various control in the stores, presentation of monthly breakdown to CEO (i.e
  • Growth graphs) monthly Pacesetter, filling in of various forms i.e
  • Surveys and PAR reviews, keeping track of training in the stores, invoicing, debtors, designing adverts for upcoming promotions, organizing of catering orders.

Education

Matric with University exemption -

Heathfield High School

Skills

  • Strategic Planning
  • Product and service knowledge
  • Business Administration
  • Goal Setting
  • Sales Coaching
  • Decision-Making
  • Training and mentoring
  • Strategy Development
  • Sales Presentations
  • Customer Support
  • Presentation ability
  • Operations Management

Id Number

790307 0145 08 9

Drivers License

Code 08

Race and Nationality

Colored / South African

Marital Status

Married

Dependants

Two

Training Completed

  • FMDP Program - Attention to Detail
  • Business Etiquette
  • Conflict Management
  • Essential Selling Skills
  • Finance for Non financial managers
  • Presentation skills
  • Management vs Leadership
  • Problem Solving & Innovative Thinking
  • Stress Solutions
  • Strategic Staffing
  • Strategic Coaching
  • Managing Manager for results - GIBS
  • Management Development Programme - University of Stellenbosch Business School - 2021
  • Senior Management Development Programme - University of Stellenbosch Business School - Current

Coursework

  • NCC Training College, 1 year, Oxford Diploma in Computer & Business Admin Studies (International) Distinction, Concepts of Data Processing, Business Administration, Business Communication
  • Damelin College, 6 months (P/T), Higher certificate in Business Management & Administration, Principals of management and personnel, marketing function, basic bookkeeping & money management
  • Louis Group Int Business Academy, 6 months (P/T), General Management, Marketing, people Management, leadership and Financial Management including Investments

Languages

English
Bilingual or Proficient (C2)
Afrikaans
Intermediate (B1)

References

  • Mr. Edmund Frank, Divisional Manager, 083 640 6174
  • Mr Bradley Mitchell, Regional Manager, 083 636 0354
  • Mr. Danie Antill, Ops Manager, 082 770 7725
  • Mrs. Jenny Himschoot, Debtors Manager, 082 824 5805

Timeline

Clicks / SHR DC Manager / Field Manager

Smollan Sales & Marketing
2008.09 - 2016.08

Admin Assistant to Regional Manager

Smollan Sales & Marketing
2006.09 - 2008.09

PA to Property Manager

Louis Group International
2003.09 - 2006.09

Acting PA to CEO / Senior Admin Clerk

Myatt International
1999.04 - 2003.08

Regional Sales Manager

Smollan Sales and Marketing
9 2016 - Current

Matric with University exemption -

Heathfield High School
Melanie MeiringRegional Sales Manager