Dedicated professional with strong problem-solving skills and the ability to make informed decisions. Thrives in both independent and team settings, performing well under pressure while fostering positive relationships. Committed to continuous learning and contributing to organisational success. Balances a serious approach to responsibilities with a sense of humour, ensuring a pleasant and efficient work environment.
Overview
1
1
Language
24
24
years of professional experience
Work History
Channel Manager
Sanulac Nutrition
06.2019 - Current
Managing all Buying Groups on a 6-week cycle.
Set up Sales Meeting with the buyers of the buying Groups.
Negotiate trading terms, trade agreements, deals and the overall contract with the buying group.
Develop a Business and personal relationship with the buyer/s to help with the functions of the account.
Analysed accounts of specific buying groups to identify opportunities for increasing category and product profitability.
Managed regional promotional budget for the year, reporting on expenditure and return on investment.
I must do a presentation to the buyer quarterly regarding all the categories that we play in. this will enable them to track the progress of all the products within the categories.
Implement sales plans based on these presentations.
Implemented company strategy to align with sales objectives and market demands.
I do the pricing of the entire product range that is from the list price to the projected RSP (retail selling price).
I do all the promotions for all the products in the specific Buying Group, advertisements and in-store activities.
I do all the deals for the specific buying groups. These deals must be in line with what the buying group is advertising i.e. Christmas, Easter, Sweet Carnival or any themed promotions.
I do the price checks with these buying groups on a 6-week cycle.
I sort out all the claims and returns that I problematic on a 6-week cycle.
Executed price increases with buying groups based on market conditions.
I must balance the pricing so that everyone makes money.
I list all the new products with the relevant buying groups.
I must build up a relationship with the Regional Managers in the buying group.
I must have a promotional plan which can be given to the Sales Force for the implementation in-store.
I have put in place an in-store feedback plan to show how the implementation of all the promotional activities mailed to the buyer weekly and he needs to answer to all non-compliance.
Coordinated visits to various areas to meet with stakeholders.
Oversaw budgeting for travel expenses associated with area visits.
Strategic planning for both Areas regarding Sales, Deliveries, Merchandising and overall Management.
Manage Deliveries/3rd party distributors: Daily Follow up on all NOD/NDD deliveries.
Communicate with all relevant parties regarding deliveries.
Participated in three weekly meetings focused on delivery logistics.
Timeous feedback to Customers regarding deliveries.
Strategic planning around deliveries.
Planning of wholesale orders and deliveries.
Manage Field Intelligence: Our Field Force Pac n Stack give us these reports weekly.
Opposition products info price decrease, promo activity, gondola ends, adverts.
I must compile a month report with all this info in it and send to head office.
The quicker the news of this promo reaches us the better.
Build sound client and customer relationship: Building sound relationships is of utmost importance.
I visit the stores weekly in the Port Elizabeth are to build these relationships with the reps and Field Staff.
I have to have a relationship with the Buyers, store owners, store managers, store sales managers and the field staff management.
Ensure operational effectiveness: In stock on shelf 100% of the time.
Adherence to all the activities that was book for the stores and buying groups.
Making sure that the Field Staff know about all the promotional activities.
My Areas: Free State. Including the Northern Cape. Eastern Cape, including Transkei and SWD Area
Contact Person: Bruno Perucatti
Key Accounts Manager/Channel Manager
Aspen Nutrition
01.2014 - 05.2019
Negotiate trading terms, trade agreements, deals and the overall contract with the buying group.
Develop a Business and personal relationship with the buyer/s to help with the functions of the account.
Implement sales plans based on these presentations.
Managed pricing strategy for entire product range, from list price to projected RSP.
I must analyze the accounts of the specific buying group and look at how to increase the profitability of the category and the products.
Controlled regional promotional budget, reporting expenditures and ROI.
I must do a presentation to the buyer quarterly regarding all the categories that we play in. this will enable them to track the progress of all the products within the categories.
I do all the promotions for all the products in the specific Buying Group, advertisements and in-store activities.
I do all the deals for the specific buying groups. These deals must be in line with what the buying group is advertising i.e. Christmas, Easter, Sweet Carnival or any themed promotions.
Executed price increases with the buying groups as needed.
I must balance the pricing so that everyone makes money.
I list all the new products with the relevant buying groups.
I must build up a relationship with the Regional Managers in the buying group.
I must have a promotional plan which can be given to the Sales Force for the implementation in-store.
I have put in place an in-store feedback plan to show how the implementation of all the promotional activities mailed to the buyer weekly and he needs to answer to all non-compliance.
Oversaw collection of field intelligence reports: Our Field Force SPRG Meridian give us these reports weekly.
Gathered information on competitor products price decrease, promo activity, gondola ends, adverts.
Compiled monthly reports aggregating market intelligence and promotional outcomes for head office.
Build sound client and customer relationships: Building sound relationships is of utmost importance.
I visit the stores weekly in the Port Elizabeth are to build these relationships with the reps and Field Staff.
I have to have a relationship with the Buyers, store owners, store managers, store sales managers and the field staff management.
Ensure operational effectiveness: In stock on shelf 100% of the time.
Identified key customer accounts and relationships: Shoprite / Checkers, Pick ñ Pay, Spar Group, IBC group, Massmart Group, OK Foods Group, Shield Group, Big Daddy’s, Makro, Independent Wholesalers, Redistributors
Managed sales activities across designated regions: Free State. Including the Northern Cape. Eastern Cape, including Transkei and SWD Area
Maintained communication with primary contact person: Ian Wolmarans
Set up Sales Meeting with the buyers of the buying Groups.
I do the price checks with these buying groups on a 6-week cycle.
I sort out all the claims and returns that I am problematic on a 6-week cycle.
Making sure that they adhere to these activities.
Making sure that the Field Staff know about all the promotional activities.
Adherence to all the activities that was book for the stores and buying groups.
The quicker the news of this promo reaches us the better.
Managed sales activities across designated regions: Free State. Including the Northern Cape. Eastern Cape, including Transkei and SWD Area
Maintained communication with primary contact person: Ian Wolmarans
Key Accounts Manager
Pfizer Nutrition
11.2012 - 01.2014
Negotiate trading terms, trade agreements, deals and the overall contract with the buying group.
Develop a Business and personal relationship with the buyer/s to help with the functions of the account.
Implement sales plans based on these presentations.
I have to do a presentation to the buyer quarterly regarding all the categories that we play in. this will enable them to track the progress of all the products within the categories.
Analysed accounts of specific buying group to identify strategies for increasing category and product profitability.
Controlled regional promotional budget, tracking expenditures and reporting ROI.
I do all the deals for the specific buying groups. These deals must be in line with what the buying group is advertising i.e. Christmas, Easter, Sweet Carnival or any themed promotions.
I do all the promotions for all the products in the specific Buying Group, advertisements and in-store activities.
I do the pricing of the entire product range that is from the list price to the projected RSP (retail selling price).
I have to balance the pricing so that everyone makes money.
I do the price increase with the buying groups when applicable.
I do the price checks with these buying groups on a 6 week cycle.
I sort out all the claims and returns that are problematic on a 6 week cycle.
Set up Sales Meeting with the buyers of the buying Groups.
I have to build up a relationship with the Regional Managers in the buying group.
I list all the new products with the relevant buying groups.
I must have a promotional plan which can be given to the Sales Force for the implementation in-store.
Implemented in-store feedback plan to monitor promotional activities and ensure compliance from buyers.
Manage Field Intelligence: Our Field Force SPRG Meridian give us these reports weekly.
Opposition products info price decrease, promo activity, gondola ends, adverts.
I have to compile a month report with all this info in it and send to head office.
The quicker the news of this promo reaches us the better.
Build sound client and customer relationship: Building sound relationships is of utmost importance.
I visit the stores weekly in the Port Elizabeth are to build these relationships with the reps and Field Staff.
I have to have a relationship with the Buyers, store owners, store managers, store sales managers and the field staff management.
Ensure operational effectiveness: In stock on shelf 100% of the time.
Ensured adherence to scheduled activities for stores and buying groups.
Making sure that the Field Staff know about all the promotional activities.
Ensured team compliance with scheduled activities and promotions.
Processed monthly payments for telephone services.
Salaries to be paid.
Petrol slips to be handed in checked and paid.
Uniforms to be ordered and paid once a year.
Contact Person: Pieter Jacobs, 0845000232
Regional Manager/Field Manager/Area Marketer
Tiger Brands Field Services
02.2002 - 09.2011
Products: Koo, All Gold, Fatti’s & Monis, Purity, Hugo’s, Langeberg, Jeyes, Bio Classic, Doom, Jungle, Golden Cloud, Tastic, Designer Group, Elizabeth Ann, Oros, Energade, Ace, Airoma, Ingram’s, Albany Bread.
Oversaw sales operations for Tiger Grains and Tiger Culinary, ensuring targets were met.: Sales broken down to Tiger Grains and Tiger Culinary.
Targets per Store per brand.
Monthly trackers per store per brand.
Put a Field Manager in charge of Spar Sales.
Spar Grains account is R 142 000 000 per year.
Spar Culinary account is R 210 000 000 per year.
Managers to give feedback monthly per store per brand.
Eastern Cape feedback per to Tiger per brand per store.
Broken up the Eastern Cape into 5 areas: SWD, East London and Surrounds, PE 1, PE 2, Transkei.
Feedback per region per store.
Tastic sales is 2 000 000 bales rice per year.
Supervised diverse team of 311 staff, including field managers and marketers, to enhance operational effectiveness and ensure alignment with company goals.
5 Field Managers.
8 Area Marketers.
5 Office Staff.
89 Field Marketers.
204 Merchandisers.
Plan training for all the Staff.
Identify and training the staff for the promotion to the next level.
Attachment programs put in place for this staff.
Do the payroll monthly.
Scorecard to be done in store for all the staff monthly.
Sign off all disciplinary actions.
Administered R 16 230 000 budget for Tiger Brands in Eastern Cape, tracking spending weekly and providing monthly reports to head office on budget performance.
I have to authorize any purchases or payments from this budget.
I have a weekly check to see how this budget is tracking.
Have to revert to head office weekly if there is something that is not done correctly or you want corrected on the budget.
Have to present my budget monthly to head office with valid reasons for over or under spend.
The next year’s budget gets done by me every July for sign off and implementation from the 01 October every year.
Managed weekly feedback from staff and managers on in-store activities, ensuring timely adjustments to strategy based on real-time insights.
Opposition’s activities and promotions get send by to regional office weekly.
Weekly tracker document send to the head office.
Photos and info on this document needs to be accurate.
Opposition products info price decrease, promo activity, gondola ends, adverts.
Build sound client and customer relationship: Building sound relationships is of utmost importance.
I visit the stores weekly in the Port Elizabeth are to build these relationships with the reps and Field Staff.
I have to have a relationship with the Buyers, store owners, store managers, store sales managers and the field staff management.
These visits to the buyers need to be put on a Trade Visit Report every time and send to head office.
Ensure operational effectiveness: I have to make sure that the company runs very effective.
The operational sides need to be well managed and run.
There needs to be call cycles for every employee to be sure that we are aware at all time where the staff is and which stores are covered and what times the staff are there.
Coordinated maintenance and operational checks for a fleet of 17 vehicles in the Eastern Cape.: 17 Vehicles in my fleet in the Eastern Cape.
6 Toyota Corollas.
9 VW Polo Playa’s.
2 Toyota Advensa’s.
Do vehicles checks monthly on vehicle check sheet.
Check the km for the month per car.
Staff to give valid reason to any over spends.
Staff to report any accident and or incidents with the car.
Explain the tracker document to all staff.
Check tracker reports monthly and discuss with the Field Managers should any suspicions behavior be picked up.