Music
Lyle Mills
Digital Marketer
Kimberley ,NC
Judge a man by his questions rather than his answers.
Voltaire
Summary
I am a self-motivated professional successful in seizing viable opportunities for expansion and innovation as a digital marketer. Offering a three-year background in implementing online marketing campaigns such as paid advertising campaigns, website optimization, email marketing and more. I am quick to learn and implement new technologies into online marketing strategies.
Overview
2
2
Certifications
14
14
years of post-secondary education
3
3
years of professional experience
Work History
Founder of Marketing Consulting Company
Self-employed
Kimberley, Northern Cape
05.2019 - Current
- Investigated and addressed business development challenges to proactively mitigate problems.
- Developed key operational initiatives to drive and maintain substantial business growth.
- Conducted target market research to scope out industry competition and identify advantageous trends.
- Cultivated forward-thinking, inclusive and performance-oriented business culture to lead industry in innovation and push progress.
- Created and monitored online marketing campaigns to increase sales and profit levels.
- Drove implementation of new market expansion to propel business forward and adapt to market changes.
- Aligned organizational objectives with company mission, increasing revenue, profit and business growth by collaboratively developing integrated strategies.
- Stayed current with market trends to determine optimal pricing of goods and services and to capitalize on emerging opportunities.
- Conducted trials and tests of marketing channels such as paid acquisition, social media and fresh content creation.
- Built and strengthened strategic relationships with social media influencers.
- Directed marketing projects at all stages, including conceptual planning, schedule management and final implementation.
- Drove marketing efforts by orchestrating brand awareness and lead generation advertising campaigns.
- Oversaw preparation of marketing copy, images, videos, emails and other collateral.
- Mentored local personnel on best practices and protocols to maximize productivity.
Electrical Technician
Sol Plaatjie Municipality
Kimbeley, Northern Cape
03.2018 - 04.2019
- Notified supervisor immediately about equipment problems and breakdowns.
- Monitored control system software and stored software in secure locations.
- Completed daily inspections of all electronic equipment.
- Disconnected and removed motors and pumps.
- Tested wiring and other system parts for electrical flow and function.
- Installed electrical conduit and wiring for power, controls and lighting.
- Interpreted blueprints, schematics, drawings and layouts to complete repairs.
- Installed electrical and mechanical equipment in accordance with National Electric Code.
- Measured and read DMM, meggers, micrometers and thickness gauges using electrical and mechanical testing instruments.
- Obtained measurements and readings using volt and ohm meters, meggers, IC testers and dial indicators.
Education
High School Diploma -
01.2009 - 12.2013
National Diploma - N.Dip Electrical Engineering (Heavy Current)
02.2014 - 09.2019
Certificate of Completion - Socail Media Marketing Services And Principles
01.2018 - 11.2021
Skills
Business Development
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Certification
Social Media Marketing Services and Principles
Interests
Travel
Psychology
Health and wellness
Mindfulness
Leadership
Hobbies
In my spare time I enjoy being outdoors and active. I try and play every sport under the sun. Golf, soccer, squash, and basketball are the ones I play most often although I wish I could include cricket from time to time. My friends are always insisting that I play music when we're gatherings, and I have no problem with that. I love discovering new music and playing it for people, especially house music. Other than sports and music, I enjoy exploring nature, food and cultures while traveling with people I love most.
Timeline
N.Dip Electrical Engineering (HC)
09-2019
Founder of Marketing Consulting Company - Self-employed
05.2019 - Current
Social Media Marketing Services and Principles
11-2018
Electrical Technician - Sol Plaatjie Municipality
03.2018 - 04.2019
Knowledge Society - Certificate of Completion , Socail Media Marketing Services And Principles
01.2018 - 11.2021
Central University Of Technology - National Diploma, N.Dip Electrical Engineering (Heavy Current)
02.2014 - 09.2019
Northern Cape High School - High School Diploma,
01.2009 - 12.2013
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